"White bones are exposed in the wild, and for a thousand miles there is not a rooster crowing."

Xiao Yu stood on the stairs and read the first sentence aloud.

Everyone listened attentively, images flashing through their minds. Although they had never witnessed the scenes of widespread suffering during wartime, they could still feel the desolation conveyed in the words.

Everyone was silent, and even the air was filled with a sorrowful desolation.

Several sentimental scholars had tears welling up in their eyes; they too had loved ones who had died on the battlefield.

"Of the people, only one in a hundred survived; the thought of it breaks one's heart."

After reading it, Xiao Yu let out a long sigh and said nothing more.

In the quiet atmosphere, the occasional sound of one or two people sobbing could be heard, and someone wiped away tears with their sleeve.

This poem uses the simplest language to depict the destruction and cruelty of war, and to describe the heartbreaking pain of losing loved ones in battle.

"What a beautiful poem!"

Someone shouted loudly with tears in their eyes.

Then, more people spoke up, praising Xiao Yu while also lamenting the cruelty of war.

The more the group talked, the more involved they became, and then someone invited Xiao Yu to have a few drinks with them.

Then the atmosphere gradually softened. Manager Xu brought over a pot of fine wine and said, "Young Master Xiao, this is for you to drink."

His tone carried a hint of expectation, as if he were trying to please Xiao Yu.

Needless to say, it was clear he was there for the chicken bouillon and MSG. As the manager of Qiongjiang Yulou, he knew all too well the value of chicken bouillon and MSG.

Thank you.

Xiao Yu took the wine pot, poured himself a cup, and slowly savored it: "Good wine, Jade Liquor Wine truly lives up to its reputation as the best wine in the restaurant!"

The name "Jade Liquid Pavilion" comes from this wine.

This is a fine wine exclusively made by Manager Xu, unique in the entire capital.

Moreover, this Manager Xu also understands scarcity marketing; he only sells twenty jugs of his Jade Liquor every day, no more!

A pot of wine costs three taels of silver... This is utterly despicable!

Xiao Yu had just been drinking Jade Liquor with Wu Xuanhuang in the private room, and now Manager Xu had brought out another pot, which Xiao Yu naturally accepted.

"Young Master Xiao, shall we talk?"

Manager Xu asked with a smile.

"good."

Xiao Yu nodded, glanced at the scholars around him, and said, "Today, I would like to trouble you all to help spread the word..."

Before he could finish speaking, a quick-witted scholar interjected, "Young Master Xiao, please rest assured, we will definitely promote this poem. Within half a day, it will be known throughout the entire capital."

"Poetry certainly needs to be promoted, but what I'd like to trouble you with is... to help promote the effects of chicken essence and MSG," Xiao Yu said.

These scholars loved to show off in front of others. As soon as they left the restaurant, they would go to their classmates to brag, saying that they had heard a good poem, and then they would be amazed by their classmates.

Just like the previous two poems, even though Xiao Yu didn't specifically ask them to, they still promoted them diligently.

"Chicken bouillon and MSG?"

The scholar was slightly taken aback, but quickly understood and nodded, saying, "Don't worry, Young Master Xiao, we will definitely promote it vigorously... Do you have any more on you? I'd like to buy some!"

"I'll buy it too! I'll buy it too!"

"Young Master Xiao, sell me a little..."

"Young Master Xiao, how many of these do you have?"

Scholars are quick-witted and they all guessed Xiao Yu's thoughts.

Standing to the side, Manager Xu's expression changed drastically. He had wanted to monopolize Xiao Yu's chicken essence and MSG.

"It's all gone now. The last few were given to Wu Xuanhuang..." Xiao Yu thought to himself, then said loudly, "Don't worry, everyone. In a month, I will open a shop specializing in chicken essence and MSG. You must come and support me then!"

"well!"

"We'll definitely come and support you!"

"I'm afraid everyone will scramble to buy it then... if the price isn't that high!"

"Don't worry, Young Master Xiao, we will promote the poetry and the chicken essence/MSG."

After the scholars finished speaking, they couldn't wait to leave the Jade Liquid Pavilion and go find other scholars to show off.

...

After everyone had left, Manager Xu let out a long sigh.

The more he thought about it, the more heartbroken he became: "Young Master Xiao, you came to me so mysteriously to discuss business. I thought you were only selling to me. Sigh!"

"Manager Xu, the capital is so big, how many guests can your restaurant accommodate?" Xiao Yu asked in return.

"This..." Manager Xu fell silent.

"I have come to Jade Liquid Pavilion because I want to cooperate with you."

Xiao Yu patted Manager Xu on the shoulder and said, "The population of the capital exceeds one million, but there are not many high-end restaurants. In the first month, I will only cooperate with high-end restaurants like yours. Within a month, your business will explode and you will make a fortune."

"How many customers you can retain after a month is a test of your skills... My chicken bouillon and MSG have also opened up the market, it's a win-win situation for us!"

"As for the price of this chicken essence and MSG, I won't ask for an exorbitant price. It's ten taels of silver per can, which includes your right to use the chicken essence and MSG. I will only supply you with this product for the next month!"

Chicken bouillon and MSG are very cheap to produce, costing only a few dozen coins per can. Xiao Yu is asking for an exorbitant price.

But businessmen are all ruthless. Manager Xu dared to sell a bottle of Jade Liquor for three taels of silver. Compared to that, Xiao Yu was simply a bodhisattva.

"good!"

Hearing Xiao Yu say this, Manager Xu was also tempted.

At the same time, he also knew why Xiao Yu only chose to cooperate with high-end restaurants... In the future, when the general public knows that chicken essence and MSG are used in high-end restaurants in Beijing, they will inevitably develop a strong interest in these products. This is the brand effect.

A month later, as long as Xiao Yu doesn't set the prices of chicken essence and MSG too high, people will rush to buy them.

Even if the price is high, wealthy people will still buy it!

However... Xiao Yu is only selling it for ten taels of silver a jar now, so I imagine the price won't be much higher a month from now.

Are you the first person to come to my restaurant?

Although he knew that Xiao Yu was going to supply many restaurants, Manager Xu still couldn't help but ask.

Being the first to market gives him a significant advantage.

"Yes." Xiao Yu nodded.

Upon hearing this, Manager Xu's eyes lit up, and he said loudly, "I need the goods now. Tonight, my restaurant's business will definitely be very good... I'll go get the silver notes right now, twenty cans first... no, forty cans, forty cans of each. When can you deliver the chicken essence and MSG?"

"It won't interfere with your business tonight," Xiao Yu said with a smile.

Forty jars of one item, eighty jars of the two, that's eight hundred taels of silver in total... This money is really easy to make!

It's likely that Xiao Zhan and his team have already produced a considerable amount of chicken essence and MSG. Once the business at Jade Liquid Pavilion improves, other restaurants will naturally approach Xiao Yu to discuss collaborations.

"Once we take over Jade Liquid Pavilion, the other restaurants will be much easier to conquer. I'm going to be busy these next few days."

Xiao Yu held the eight hundred taels of silver notes in his hand, then touched the silver notes Wu Xuanhuang had given him, feeling that in the near future, he would be the richest man in the Great Xia Dynasty!