Chapter 192 Splitting the R&D Department

After inspecting the recent work of the Hechingen Daily Necessities Company, Ernst called in Richter's immediate superior Antonio.

"Antonio, I looked at the company's recent data. It's doing very well. We need to keep up the good work." Ernst said to Antonio while lying on the sofa.

"Your Highness, our business growth this quarter is not that great. It is relatively stable overall. We are now focusing on the Russian market, and the results won't be apparent until the end of the year." Antonio stood aside and said respectfully to Ernst.

"Well, that's easy. Although the consumption level of Tsarist Russia is not as high as that of Europe, it has a large population base and the market cannot be underestimated. Especially the nobles of Tsarist Russia, they attach the most importance to emulating Europe and are very particular about pomp and circumstance. They are very picky about the quality and source of products. We must do a good job in marketing our products.

Your marketing department should not be stingy with creativity and try to make our products related to European history and culture. Countries like Tsarist Russia follow suit. As long as our products are recognized by the top nobles, those below will follow suit and buy them. "Ernst said.

"Your Highness is right. This is also the result of our marketing department's in-depth analysis of the Russian market. For the Russian nobles, we adopt a sales model of "better to have less than less" and use real materials. Currently, the Russian nobles have given very good feedback on our products."

Antonio went on to say: “Our lighters, bicycles, faucets, belts, paper, shower products and other industrial products are especially popular in Tsarist Russia.

However, the sales of textile products, including bedding, clothing, curtains, etc., are still not satisfactory. "

"I understand. There is nothing we can do about it. There are too many competitors in the textile industry. Moreover, countries like Britain and France have low costs, high quality, good reputation, and even a long history. This is not our strong point in Germany.

I think this aspect can be compressed. There is no need to invest too much in publicity to the Tsarist aristocracy, and it is sufficient to maintain small-scale sales. The Tsarist aristocracy should have the illusion that German textiles are good, but the quantity is not large.

Our strengths are industrial products, especially the practicality and convenience of our products. Innovation is the foundation of our company. It was the practical, convenient and quick invention of lighters that helped me earn my first pot of gold and establish the Hexingen Daily Necessities Company today," Ernst emphasized.

"Yes, Your Highness, innovation is an important development direction for the company, and the R&D department has always had sufficient funds," said Antonio.

“Speaking of the R&D department, I am here today for this matter as well. Your R&D department was originally the Heixingen Science and Technology R&D Center of the same level.

In order to support the development of the Heixingen Science and Technology Research and Development Center, I temporarily assigned it to the research and development department of the Heixingen Daily Necessities Company.

Now that the Heixingen Consortium is large enough to support the development of the Heixingen Science and Technology Research and Development Center, I plan to separate some of its units, projects and personnel. Do you have any objections?" Ernst asked.

Is there such a good thing? Antonio immediately thought that scientific research and technological development are very expensive. At that time, Ernst needed money everywhere, and he had a lot of things to do, so he didn't have much energy to maintain the development of the Hexingen Science and Technology Research and Development Center.

Therefore, the Heixingen Science and Technology Research and Development Center was simply merged into the Heixingen Daily Necessities Company, which had just been reorganized at that time, and became its product research and development department.

However, Ernst did not want to stop many projects that were already halfway through research. After all, it is easy to give up, but it is difficult to pick it up again.

So, all of them were packaged and handed over to the R&D department of Heixinggen Daily Necessities Company, which created a very strange scene.

As a daily necessities company, Heixinggen Daily Necessities Company focuses on product research and development in related fields, but it employs a large number of R&D personnel in unrelated fields.

For this reason, the senior management of Heixingen Daily Necessities Company was quite dissatisfied. These personnel and projects could not generate profits for the company, and they also squeezed out a lot of funds and distracted the company's energy. After all, the company was also responsible for supervising their work progress, and Ernst did not support people who lived off him. But this was a completely thankless task for Heixingen Daily Necessities Company.

"Your Highness, I absolutely support your decision. Those scientific researchers and projects that are not related to the field of daily necessities research and development have taken up a large part of our energy. They are not our areas of expertise, and it would be very difficult to supervise them," said Antonio.

"Well, okay. I know that you had to worry more about placing this R&D center here. Now, the development of the group is on the right track, and naturally we won't make it difficult for you anymore. You will keep the researchers except for those in the field of daily necessities R&D, and send the rest to the headquarters in a few days. Also, you should call Richter from the R&D department over here." Ernst said.

…

"Boss! General Manager." Richter said respectfully when he saw him sitting in the office.

"Richter, you and your colleagues developed the 'lime' drink and expanded the company's products. Now! I plan to make those projects and personnel in the R&D department of Hexingen Daily Necessities Company that are not related to the daily necessities field independent again.

Everything else is easy to deal with. The former Hexingen Science and Technology Research and Development Center will be restored, and I will make other arrangements for you R&D personnel in the field of food and beverage research." Ernst kept it a secret.

"I don't know, boss, how do you plan to arrange it?" Richter asked.

"Well, didn't I tell you yesterday that your research and development results will be produced in a food factory in Austria?

Now the group has established a new Vienna Food Company in Austria that is at the same level as the Hechingen Daily Necessities Company. I plan to arrange you to set up the company's R&D department at the Vienna Food Company. What do you think?" Ernst asked.

Richter knew his chance had come, and he answered decisively: "Boss, I support your decision."

"Very good, but I have something to say first. Since this is a Vienna Food Company, the workplace is also in Vienna, and you guys will also have to live in Vienna permanently, so when you go back you have to do a good job of ideological work for your colleagues. In two words, move. Can you do it?" Ernst asked.

"Don't worry, boss! I will do a good job of psychological work for my colleagues and ensure that all employees of the food research and development studio are relocated to Vienna." Richter promised.

The reason why Richter dared to make the guarantee was not without reason. The treatment of the Hexingen Group was quite good for people like Richter, and it was not difficult to move for this job.

Moreover, Austria is also a German region, and they are not psychologically opposed to it. For Richter and others, this is not even considered going abroad.

Antonio looked at Richter meaningfully. Richter had finally made it. In the Hechingen Daily Necessities Company, Richter was at most the leader of a small subordinate unit within the company. But after going to the Vienna Food Company, he basically became the backbone of the R&D department of the Vienna Food Company.

In fact, when the Vienna Food Company had not yet been established, the food-related work of the Hechingen Consortium was also managed by the Hechingen Daily Necessities Company.

But Antonio is not opposed to working in the food industry, because it also makes money, especially the sales of alcohol and grain, which are very helpful to the company's business.

However, professional matters should be left to professionals. Now that the food field has become independent, if you put yourself in Antonio's shoes, you will find that he would do the same if he were the head of the group.

In the future, there will be more colleagues in the group's work meetings. Antonio couldn't help but sigh in his heart. As a veteran, he has also watched the Heixingen Group grow stronger step by step.

(End of this chapter)