Chen Dong woke up and found himself reborn in 1990, a time when gold was everywhere. Carrying the regrets of his past life, he started by selling tea eggs...
Financial crises, oil crises, gra...
In the month the iPod returned to the market, it maintained its leading sales position, not only as the number one product in the electronics and technology sector, but also as the number one product across the entire Amazon platform.
The popularity of Longteng Electronics has drawn the attention of many to the e-commerce platform Amazon.
Many people with a keen business sense have already begun to notice the development prospects of e-commerce platforms.
Amazon is still a young company with a small size and low traffic. Its most recent surge in traffic was due to the launch of the iPod.
Many investment companies have noticed this huge opportunity and have approached Amazon seeking cooperation.
Venture capitalists, angel investors, and even Asian investment banks as far away as Southeast Asia have begun to contact Amazon's top management.
After Sony tried launching its products on Amazon, it experienced the convenience of online e-commerce platforms. At the same time, the traffic from third-party platforms brought Sony's products more attention.
Sony's European and American regional managers, together with distributors, put all of the company's products on Amazon.
In this way, Longteng Electronics is inferior to Sony in terms of product volume.
With a heavy heart, Annie reported the matter to Chen Dong.
“I don’t want to compete with Sony, but because of the conflict between us in the past, now no matter what Sony does or what Longteng Electronics does, netizens will associate the two companies as competitors whenever they see them appear together,” Chen Dong said.
After listening to Chen Dong's words, Annie fell into thought.
“Our two companies produce similar products, so competition is inevitable,” Anne said frankly. “However, if we can keep each other’s products going by launching one each time, it will be very detrimental to our young electronics company.”
Chen Dong lowered his head and tapped on the table. "I heard that there's a product manager at the Sony division named Simon. Go and talk to him and see if there's any possibility of cooperation."
"yes."
Annie proactively contacted Sony to seek cooperation, but the European and American branches dared not contact them privately and could only report the situation to the company headquarters.
“Longteng Electronics simply doesn’t have the strength to compete with us. They just happened to create a blockbuster product this time because it met a social need.”
Yoshida Ichiro had always looked down on Longteng, and when he learned that Longteng had taken the initiative to seek cooperation, he was even more disdainful, saying, "A powerful opponent will not win by seeking peace!"
The vice president nodded in agreement, "Think about how much research we did and how much data we collected in Europe, North America, and even Southeast Asia before we officially included this project in our key development plans."
"Before the product is launched, we warm up the market in various regions. After the product is launched, we hire celebrities to endorse it, put up posters, and invest a lot of money in advertising on TV and radio."
"IDIS was destined for success, if it hadn't encountered a similar product like Longteng..."
The Japanese at Sony headquarters looked down on Longteng Electronics, thinking the company's founder was an opportunist.
"How could anyone launch a product so easily without doing any market research or data?" Mike, the product manager, couldn't help but complain. "Actually, I also think that the success of the iPod was just a coincidence."
"Whether Longteng Electronics is a company worth cooperating with or not, we should wait and see what their future products are before making a decision."
This statement was endorsed by almost all of Sony's top executives.
Caution is an advantage of large enterprises; however, it also hinders their development and limits the influx of fresh talent.
Simon's attitude was ambiguous. After two meetings, Annie understood the meaning of Sony's senior management and then stopped contacting them. Their first attempt to cooperate with Sony failed.
However, the failure of the collaboration did not prevent Longteng Electronics from continuing to make a name for itself on Amazon's online marketplace.
Since iPods are only sold on Amazon, they are available in other physical stores, but mainly through distributors in Europe and North America, and the prices are at least as high as, if not lower than, those on Amazon.
The immense popularity of the iPod attracted consumers to the Amazon platform, which in turn provided convenience to consumers; the iPod and Amazon mutually benefited each other.
After the second-generation iPod was launched, Amazon gave Longteng Electronics a whole advertising space.
The first thing customers see when they open Amazon is the iPod player.
Within half a month, the stock of second-generation iPod players has run out, and the warehouse is in dire need of supplies.
Chris and Chen's team made new progress in MP3 decoding chips, but Chen Dong was not very happy when he heard the news.
The MP3 ushered in the digital music era, and the rise of the iPod is bound to bring about a new revolution, revitalizing the digital music market in Europe and the Americas like never before.
However, after the 1990s, mobile phones became smaller, and keypad phones dominated the world within a few years.
"Although MP3 has brought us a brand-new digital music experience, its future development prospects are actually very limited," Chen Dong emphasized again.
"We can indeed provide consumers with different experiences through continuous updates and upgrades, but in the future, with the development of mobile phones, mobile phones will be developed with more functions and will gradually replace MP3 players."
Chen Dong wanted his technical team to focus more on research into memory cards and mobile phone miniaturization.
"Nobody knows what the future holds. If we can perfect MP3, who says we can't beat mobile phones?" Chris said dismissively.
This young man, despite possessing advanced technology and having witnessed the grand spectacle of the electronics industry, was still limited by his narrow-mindedness.
"What if future mobile phones could play music and video games without needing to install game cartridges, and also have camera and voice recorder functions?" Chen Dong asked.
Chris was stunned. "But you just said that future mobile phones will trend towards miniaturization. With so many functions concentrated in one electronic device, it's impossible to miniaturize them!"
"Technology is constantly evolving. Aren't today's computers smaller than the world's first computer?" Chen Dong asked.
Chen Dong thought for a moment and added, "A mobile phone can play music, which replaces MP3 players; it can connect to the internet and watch TV, which replaces TV stations."
"Think about it again. If a chip of the same size could process data tenfold or a hundredfold faster, or if a memory card of the same size could hold more flash memory data..."
Mr. Chen has always paid attention to technological innovations in the social field in Silicon Valley. He also knows that although many technologies are still in the conceptual stage, some people have already successfully experimented with them. However, due to various reasons, they have not yet been able to be commercialized smoothly.
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