Places like train stations, with their extremely high foot traffic, usually require an experienced store manager to handle all the big and small tasks.

In addition to having excellent skills, one must also have a certain ability to withstand pressure.

Train stations are frequented by a large number of people with all sorts of personalities. You never know which crazy person might come into the store, cause a scene, and then turn around and board a train and leave.

If the store manager isn't resilient enough, and causes trouble a few times a month, they'll already be thinking about packing their bags and running away.

Supervisors who have worked in shopping malls are people who only care about money. They usually encounter all sorts of difficult people, which is obviously much more troublesome than this. Dealing with this kind of small matter is a piece of cake for them.

Not to mention, the income here is just as high as that in shopping malls.

The remaining few people all had management experience in various restaurants, hotels, and even factories, so they were more than capable of handling things in these shops.

With this group of people, there's not much to worry about in terms of the operation of the two shops in Shanyang City.

"By the way, what about Guan Yu's activities this month?"

Lin Yifeng stroked his chin, while Guo Fengsheng and Xu Qingyi beside him also became serious.

Lin Yifeng has yet to make a final decision regarding the upcoming Three Kingdoms Kill collaboration event.

"First of all, the price of this event must not be high."

"Secondly, the publicity must be in place."

"Another thing is to popularize the Three Kingdoms Kill card game and promote it among the general public."

Lin Yifeng pointed to the Wallace logo on the table with his finger, then turned to the two of them and continued to explain.

"This is a mutually reinforcing thing."

"Leverage Wallace's brand influence to attract more players of the Three Kingdoms Kill game."

"It's about getting players of the Three Kingdoms Kill game to buy Wallace just for the sake of Three Kingdoms Kill."

Upon hearing this, Guo Fengsheng's eyes lit up.

While Xu Qingyi was still pondering the meaning behind Lin Yifeng's words, Guo Fengsheng had already spoken up to ask.

"Brother Feng, do you mean the main goal is to win over a group of people and turn them into our regular customers?"

Lin Yifeng smiled and nodded.

"clever."

"Qingyi, do you understand?"

Xu Qingyi looked bewildered, but still tried her best to explain.

"Brother Feng, I'm slow-witted."

"But what Feng means is, that they'll keep buying our Wallace for the Three Kingdoms Kill game?"

Lin Yifeng patted Xu Qingyi's head and nodded with a smile.

That's right.

"I plan to initially price it at 9.9 yuan, and give away a random general card pack as a gift."

"If you become a Wallace member and accumulate 68 yuan in spending during the event, you will receive a complete set of Three Kingdoms Kill cards."

"There is a chance to draw a rare general when the base stat is 9.9".

"As for publicity and popular science, I'll leave that to you."

Guo Fengsheng and Xu Qingyi exchanged a glance and nodded silently.

The two of them, both born in the 1990s, simply couldn't grasp the intricacies of the concept proposed by Lin Yifeng.

The main question remains: will everything really be as Lin Yifeng said, causing a group of people to frantically buy Wallace for "Three Kingdoms Kill"?

They could only wonder about this.

But for Lin Feng, who has been through it all, this move by Three Kingdoms Kill is undoubtedly a replication of another feat – the “Water Margin Card”.

When Little Raccoon initially drafted the Water Margin cards in 1997, it did not cause much of a stir in the market.

It wasn't until two years later, in 1999, that this became a frenzy of the times, with countless students buying instant noodles in order to collect all the Water Margin cards.

Some well-off people even buy them by the case.

I bought it not to eat, but just for that little card inside the bag of instant noodles.

In a sense, Lin Yifeng's current actions are imitating the Water Margin cards that have not yet appeared, but the advantage of Three Kingdoms Kill over those Water Margin cards is that it can turn vanity into reality.

For example, if everyone is discussing whether the game "Three Kingdoms Kill" is fun or not, and suddenly someone pulls out a complete set of the "Three Kingdoms Kill" board game, that person will immediately become the focus of the crowd.

After all, back then, anyone who could afford to buy this for 68 yuan must have come from a wealthy family.

In a Three Kingdoms Kill game, if someone suddenly pulls out a rare general, it will attract everyone's attention.

9.9 is just a threshold, and 68 yuan is a series of means to separate the Three Kingdoms Kill from traditional mahjong and poker.

Once someone has the thought "Is Three Kingdoms Kill fun?" in their mind, that person will gradually become attracted.

Moreover, as a team-based game, the cost for other participants in Three Kingdoms Kill is almost zero, except for the initiator who needs to purchase the entire set of cards.

68 is expensive, but buying a general card for 9.9 to participate in the game is still a piece of cake.

The "hunger marketing" strategy, which is used by manufacturers of all sizes and even shopping malls in the future, would inevitably lead to a chaotic market crash in this era.

Lin Yifeng is already looking forward to this event sparking a nationwide craze for the Three Kingdoms Kill game.

...

That evening, after deciding on the event time and handling various promotional matters, Lin Yifeng finished all his work and prepared to go back to his room to rest.

The second and third brothers went to rest in the next room early, leaving only Zhou Xuelan and Bai Yejin in the room, waiting for Lin Yifeng to return.

As soon as Lin Yifeng entered the room, Bai Yejin hugged her legs and tilted her head to look at Lin Yifeng.

"Are you done with work?"

"Yes, it's basically all fine now."

Lin Yifeng took two gulps of the mineral water provided in the hotel, and when he turned around, he saw Zhou Xuelan staring intently at him with shining eyes.

My dear reader, there's more to this chapter! Please click the next page to continue reading—even more exciting content awaits!