A bright smile appeared on the middle-aged woman's face.

When she first started selling this milk tea, she was a little worried that she wouldn't be able to sell it.

Xiangyue has a similar name to Xiangpiaopiao, leading many people to believe it's a knock-off brand and thus avoid buying it. Most people who want to buy milk tea powder will also order a pack of Xiangyue, while very few people actually buy Xiangpiaopiao.

But Xiangpiaopiao's aggressive sales tactics were too much to handle.

The shelves are provided free of charge by Xiangpiaopiao, and the shops do not need to put up any capital investment in the goods. Payment is settled monthly based on the amount of goods provided.

Without the pressure of capital, who would worry about not being able to stock up on goods? Even if they don't sell in the end, you can just return them at the end of the month. If you need more, you can just make a phone call to place an order.

Most importantly, Xiangpiaopiao also provided them with a monthly rent of 30 yuan to compensate for the problem of the merchants occupying space.

This policy alone wiped out almost all suppliers at the time.

These shop owners have never seen this kind of promotion and sales method before. Who would refuse such a supplier?

As soon as the two girls left, the middle-aged woman began to consider how to place another order.

Meanwhile, inside the Xiangpiaopiao factory in Gongcheng.

In the office area, many financial accountants are frantically calculating bills.

Lin Cuilan frowned as she looked at the financial statements that had been handed to her.

"Boss, if we keep throwing money around like this, something bad is bound to happen!"

"This batch of goods is worth at least two million, and with the price we paid, we've thrown out more than three million in total."

“You know, we haven’t earned a single penny this month, but we’ve already thrown away so much money.”

Lin Yifeng, sitting across the table, smiled slightly.

"What's the rush? This has only just begun."

"My ad hasn't come out yet."

"Putting everything else aside, let's make ten million in the first month."

Lin Cuilan was taken aback.

She was a little taken aback by the returns Lin Yifeng offered.

Putting everything else aside, Lin Yifeng's factory has been operating for half a month now, and the monthly wages of the employees alone amount to 180,000 yuan, in addition to various insurance funds and other expenses.

In addition, Lin Yifeng provides free meals and other benefits, so he gives at least 500,000 yuan to the factory employees every month.

Including freight logistics and monthly rent fees for shops in various locations, the fixed monthly expenses are at least one million, not even counting the cost of goods.

In Lin Cuilan's eyes, Lin Yifeng was just throwing money away and had no intention of making any money at all.

Seeing that Lin Cuilan remained silent, Lin Yifeng turned to look at Guo Fengsheng, who had "accidentally" come to help today.

"Old Guo, you think so too?"

Guo Fengsheng was slightly taken aback, turned to look at Lin Cuilan, and sighed helplessly.

"Brother Feng, what you've done! You've spent so much money before you've even started making any money."

"I think it would be good if we could break even this month."

Lin Yifeng raised an eyebrow slightly.

He also seemed to have not expected that Guo Fengsheng was not optimistic about his plan.

In the future, this promotional method will be the most common promotional plan in various beverage markets; to put it simply, it boils down to two words.

Throw money at it!

They offer various financial incentives and benefits to get stores to help promote their products.

Once this plan is launched, it will be able to quickly capture markets in various regions.

Seeing their puzzled expressions, Lin Yifeng smiled and asked.

"how?"

"If there's anything you don't understand, I'll explain it to you."

Lin Cuilan and Guo Fengsheng exchanged a glance, revealing their biggest concern.

That's Xiangyue Milk Tea, which has already taken over the market.

This milk tea has a very similar name to Xiangpiaopiao, and given that it entered the market early, the two of them were not worried about the quality of their products, but rather about their reputation in the market.

Once they are labeled as "knock-offs," their market sales will definitely plummet.

Upon hearing their concerns, Lin Yifeng suddenly burst into laughter.

He hadn't expected that the two of them would be worried about reputation.

Lin Yifeng wiped away tears of laughter from the corners of his eyes and teased him from the side.

"Old Guo, Sister Lin."

"You don't need to consider these things."

"If something is really good, even the genuine product will be turned into a knock-off. Besides, we're not the knock-offs."

Lin Cuilan and Guo Fengsheng looked at Lin Yifeng with confusion, still not quite understanding.

Of course, Lin Yifeng understood that continuing to explain this issue would be troublesome, and that the two of them would understand the reason in two weeks.

...

In Makino City, the supplier of Xiangyue Milk Tea, as usual, prepares to supply goods to their partner stores at the end of each month.

Just now, I saw the shopkeeper waving his hand.

"We don't need it for now; we still have stock."

This left the local agent completely dumbfounded.

He visited more than a dozen partner stores in one morning, and apart from seeing the newly launched Xiangpiaopiao milk tea, only one or two of them requested to restock.

The companies that restocked hadn't placed any orders last month; they typically restock once every two months.

This left the distributors somewhat puzzled.

When he got home that night and did the math, he immediately realized something was wrong.

Their shipments this week have been very low, seemingly affected by the launch of a new milk tea brand, with sales plummeting by half compared to before.

Just as he was about to call headquarters, an advertisement appeared on the television at home.

"Hey! What are you holding?"

"Xiangpiaopiao milk tea!"

...

"Ah! I also want you to be my milk tea, and hold you tightly in my hands!"

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