From Becoming Penguin's Major Shareholder to Building an Entertainment Empire

Note that this book is a slow-burn novel, and it will become increasingly exciting as the story progresses.

It starts from 2002, beginning at the Beijing Film Academy, and starting with the H...

Chapter 281 Creating Chinese Cultural IP

"I think you'd better not film the Yuan Dynasty. Good heavens, it's Chinese history after all. If you film it and it becomes a monster, people will definitely say it's a disgrace to our ancestors and a disgrace to history."

Zhang Yimou also strongly agreed.

“I agree with what President Han said. Junior brother, if you film this and someone with ulterior motives deliberately causes trouble, you’ll be in trouble.”

"I know Wu Ming, isn't it just about fighting with martial arts, like in our current martial arts movies?" Fatty Yu blurted out.

Shen Fang laughed: "President Yu, you think I've portrayed other dynasties so impressively? The Ming Dynasty is so interesting, distinctive, and has a mythical era. Would I really make it so low-class? The Ming Dynasty was an era where emperors guarded the country's gates and monarchs died for their country. How could it be like this?"

Fatty Yu was dumbfounded.

"So, Mr. Shen, how do you plan to make the changes?"

Shen Fang smiled and said, "Of course, it's about achieving divine mastery through martial arts and entering the body with the Golden Core. Have you ever heard of Master Sanfeng's Golden Core of martial arts?"

Fatty Yu was dumbfounded: "What? Golden Core? What's that?"

Shen Fang patted Fatty Yu on the shoulder.

"Mr. Yu, take a look at my Feilong Novel website later. The masterpiece there, 'Martial Arts to the Divine,' will show you what the Golden Core is."

Finally, the story ends with the title "Yao Qing" (妖清). Why "Yao Qing"? Because this dynasty had many stories of ghosts, demons, and foxes, as well as numerous myths. For example, there's a folk tale about Liu Luoguo (刘鍍郭), passed down from the Qing dynasty, who was said to be the reincarnation of the God of Literature and capable of exorcising demons. Furthermore, the story of the wicked empress who misled the country and caused damage to China's territory is something that could be changed.

Shen Fang's idea completely baffled Han Sanping, Yu Dong, and Wang Zhongjun. They weren't creative writers; they were just serious media owners. The era of booming novels and animation wasn't yet here. Domestic fantasy novels were only just emerging, and the most common myths they heard of were Journey to the West and Investiture of the Gods. How could they possibly have imagined Shen Fang's idea? To be honest, they were all shocked.

Fatty Yu stroked his chin.

Will this work?

Shen Fang smiled and said, "Of course, it's possible, and it has great potential. Most importantly, it can definitely rake in the wallets of foreign audiences. They love watching this kind of supernatural and demonic stuff. As long as the plot is reasonable and the special effects are good, it can definitely make a lot of money at the box office. Besides, even if it doesn't work out, it's no big deal for me to spend some money to satisfy my creative ideas."

Wang Zhongjun and Fatty Yu were speechless.

Brother, you're rich, so it's fine if you spend some money and lose it. But what about us, with our small family business, if we lose it all?

Han Sanping was delighted.

"I think it's quite interesting and has a great idea. Xiao Fang, if you need any help, as long as it helps promote Chinese culture abroad, our China Film Group will definitely provide full support!!!"

Shen Fang smiled and said, "Uncle, I'll definitely tell you if I need money."

Han Sanping shook his head: "It's not that you can talk to me again if you're short of money, but that we must be involved."

"Uncle, I understand. I know about his political achievements."

Han Sanping showed an expression that said, "He's a promising young man, very sensible indeed."

Upon hearing this, Fatty Yu glanced at Han Sanping and then at Chen Fang.

"Mr. Shen, if possible, I'd also like to get involved and test the waters, but our Bona Group is a small company with limited investment."

Wang Zhongjun narrowed his eyes upon hearing this.