In July 1999, famous singer Zhang X was invited to shoot an advertisement for BBK language repeater.

In 1999, Duan Yongping was invited to give a speech at the National People's Congress. A student in the audience asked him a question: Is BBK Electronics going to launch a mobile phone business?

Duan Yongping replied: "No, we don't plan to. First, we need to see if we have the capability. Even if the quality of the phones is exactly the same, customers will definitely buy Motorola, not BBK. Besides, foreign manufacturers now control some technical standards and have the ability to establish and modify those standards; they're like athletes and referees in a competition."

In 2000, at the height of his career, Duan Yongping made a decision that surprised everyone: to leave BBK and go to the United States, because he had promised his wife Liu Xin that he would go to the United States to meet her.

Duan Yongping's wife is the chief photojournalist for the Palm Beach Post in the United States. After their marriage, he promised his wife that once he had taken BBK to a new level, he would definitely go to the United States to meet her.

Duan Yongping kept his word. This billionaire, worth billions, gave up almost everything for his beloved. "It's impossible for my wife to be in America while I'm in China. What's the point of having this family then?"

Before leaving for the United States, he handed over his business empire to three disciples, with Duan Yongping holding only 10% of the shares in each company.

In 2002, the DVD patent fee dispute involving Sony, Philips, and other companies greatly shook the Chinese DVD industry, causing brands like Shinco to disappear instantly. This prompted Chen Mingyong to gradually shift his core business to communication equipment. He bought out the brand rights to OPPO and established Guangdong OPPO Mobile Communications Co., Ltd., which became OPPO mobile phones.

Shen Wei's brand was the successor to BBK's mobile phone business. In order to develop the brand internationally, Shen Wei gradually replaced BBK's brand logo with VIVO.

Entering the mobile phone industry

Returning to BBK mobile phones, everyone now knows that the BBK group has four major brands: BBK, OPPO, VIVO, and OnePlus. Although VIVO evolved from the BBK brand, due to historical reasons and different stages of development, we will still discuss BBK brand mobile phones and VIVO separately. This time, we will first talk about the BBK brand mobile phones that have disappeared, that is, the mobile phones that used the "BBK BBK" brand logo.

In May 2004, BBK launched its first new phone, the Lingrui LR007. At that time, BBK did not have its own license and used the license from Tianshida. Other companies that borrowed Tianshida's license at the same time included Gionee, Datang, and Aux, founded by Liu Lirong, who came from Subor.

Lingrui LR007

The mobile phone chip is manufactured and supplied by Infineon Technologies, one of the world's three largest chip manufacturers. Due to the LR007, it does not support GPRS, which is a major drawback of the 007. It also does not support MMS or downloads.

In 2005, the mobile phone licensing system was changed to an approval system, and companies such as BBK, Amoi, and Changhong obtained mobile phone licenses in the fourth batch. Other companies that obtained licenses that year included Gionee, Skyworth, UTStarcom, BenQ, AUX, Hisense, and Huawei. A closer look reveals that today, Huawei, Xiaomi, OPPO, and Vivo hold three of these licenses. In September, BBK began using its own license.

Duan Yongping is a master of marketing strategy in China, skilled at utilizing talent and coming up with ingenious ideas. He is also known for his generosity and is a true trendsetter of the new millennium.

To be honest, sometimes Shen Fang even wonders if this guy B was also reborn. He just used cheat codes.

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