Chapter 24: Yueyanfang's Hot Opening

Another day passed in a flash. Today was the opening day of Yueyanfang. Yunli brought a few people to Yueyanfang early in the morning.

In her exclusive lounge on the second floor, she personally put makeup on several girls, making them look completely different and unrecognizable to others. She herself wore a human skin mask of an ordinary woman.

She is not going to show up at the opening ceremony. Now, on the surface, Shopkeeper Qi is still the person in charge of Yueyanfang.

The four girls will be entertaining guests in Yueyanfang today. She will mingle with the crowd to observe everyone's reactions, and occasionally switch faces to lend a hand when she is too busy.

She had Ye Yi summon all twelve secret guards of Ye Mei Pavilion back in advance. Today, they will be guarding the safety of Yue Yan Fang in the dark to ensure the smooth opening of the business.

Everything is in order. The goods have been placed on the shelves according to her requirements. The sky above the store is filled with pink balloons, and pink flowers are placed next to the skin care products on the shelves. It looks romantic and dreamy, full of girlishness!

There are countless pink balloons on both sides of the door, and flowers are clustered underneath, making people who pass by unable to help but take a look.

The shop sign has been hung up and wrapped in red cloth, just waiting for the ribbon-cutting ceremony.

The parade team has arrived, and the girls from Huaxianlou have also arrived early. After putting on their makeup upstairs, they are wearing pink dresses of the same color and style. Each of them wears a headband with a billboard surrounded by flowers, on which are written three big characters of Yueyanfang.

They tied a bunch of pink balloons on their wrists and carried a flower basket filled with perfumed petals. During the parade, they would scatter them to the crowds on both sides. The balloons filled with hydrogen would float up, which was very eye-catching.

Standing in the middle of the parade, around ten o'clock, there were more and more people on the street, and Yunli asked Shopkeeper Qi to lead the parade.

Dragon and lion dances, gongs and drums, flowers and beauties, such a dazzling team, walking in the streets of the capital, is refreshing. Passers-by can't help but stop to watch. After a while, many people gathered on both sides of the street.

"Wow, what are those pink balls floating in their hands? Why are they floating? They're so pretty!"

"There are so many beautiful women, everyone is so pretty!"

"Eh~ They all have Yueyanfang written on their heads? What is Yueyanfang?"

At this moment, Shopkeeper Qi signaled a pause in the gongs and drums. He stood in the crowd and announced loudly, "Everyone, today is the grand opening day of my Yueyanfang! Yueyanfang sells women's skincare products. Every woman who enters the store today, regardless of whether she makes a purchase or not, can receive a free exquisite gift! Quantities are limited, so first come, first served!"

Someone in the crowd shouted, "Boss, where is Yueyanfang?"

"Yueyanfang is across from Xiangyunlou, on the east street of the city! All the beautiful ladies are welcome to visit!"

After Shopkeeper Qi finished speaking, the girls from the Flower Fairy House scattered flower petals among the crowd. A breeze blew by, and the fragrance filled the air.

“Wow, it smells so good!”

“These petals smell so good!”

"Flowers go well with beauties! The shopkeeper is really clever. I want to go and take a look at Yueyanfang!"

"I'm going too!"

There was a cheer from the crowd, and the parade continued to move forward. It was almost lunchtime, and there were more people on the street. Most of the customers who went to Xiangyunlou for dinner were men. They couldn't help but go to Yueyanfang to take a look. After all, the ten beauties at the door were really eye-catching.

The guests sitting by the window on the second floor ate while looking at the beauties, and the meal seemed to be much more delicious.

The Yueyanfang was already full of women, and the crowd was surging, with no place to stand.

After hearing about it, the ladies in the backyard all went out to Yueyanfang. How could they miss the opportunity to become beautiful?

Yun Li asked four secret guards to guard the door and not let men in, because this was a shop selling products for women, and there were too many customers, so women were given priority. Most men came to join in the fun, and they were too busy to handle it, so how could they let them in and take up space?

Four girls are showing makeup techniques to the girls, and those who want to experience it are queuing outside the door

Two hundred sets of skin care products, the mid-range ones are priced at 3,000 taels per set, and the high-end ones are priced at 10,000 taels per set, because only the high-end skin care products do she add spiritual spring water.

The mask is packed in a jar with five pieces and a drop of spiritual spring water added. The price is 2,000 taels per jar. This thing is a consumable product and will be used up faster than a skin care product set. It will be gone after five times. Once you get addicted to it, the repurchase rate will be very high. It is expected that the ladies will patronize it every three or two days. She basically makes money by using the mask, so the price is naturally not cheap.

Lipstick costs 500 taels each, and perfume costs 5,000 taels a bottle! In ancient times, perfume was only used by young ladies from official families. Just based on this exquisite perfume bottle, a wealthy woman would definitely not miss it!

All the products were sold out! Yunli still limited the rule that each person could only buy one set. Of course, some ladies would let their maids buy more than one set, and she couldn't control this.

Many young ladies who came out late were not able to grab a spot. At this time, Yun Li asked Shopkeeper Qi to start registering for full payment reservations. There were only 100 sets available for reservation, and first come first served!

The ordinary women who came to visit the store today, although they could not afford it, Yunli treated them all equally and gave each of them a small sample of hand cream.

Yesterday, I asked the girls to squeeze the big bottles of hand cream into mini dispenser boxes. I prepared 5,000 of them in advance, and almost every woman who came into the store got one.

Why give away hand cream? Because it's a new product she's launching soon. To maintain her store's popularity, she wants to make hand cream affordable for ordinary women. As the saying goes, prosperity is the root of wealth, so this isn't about making money, it's about gaining popularity!

Of course, the hand creams of those wealthy ladies from official families, with their exquisite packaging and high-end customization, naturally cost a lot of money...

By the afternoon, all the stock and pre-ordered items were sold out, but the women in the store were reluctant to leave. Their enthusiasm remained undiminished, and Yun Li was happy to let the girls give them free trials. In the end, all the samples on the shelves were empty. She had restocked the stock several times, but they were all gone. Every jar was cleaner than a dog's lick.

Today's opening was undoubtedly a great success. The name of Yueyanfang became a hit in the capital and became famous overnight!

In the next few days, the topic of conversation among women after dinner will be the products of Yueyanfang.

Those girls who didn’t get the spot goods were anxiously waiting for the pre-ordered products. Some of those who got the spot goods became middlemen and sold them at double or even triple the price.

After Yun Li found out, she publicly blacklisted this young lady! She will no longer be selling Yueyanfang products to her!

She's not that heartless. She's using her products to scalp, which is quite smart. In modern times, what she hates most is scalpers...

So she wants to nip this bad trend in the bud!