I Become a Chaebol in Korea: Unique Insight

After experiencing a tragic car accident, Liu Zhengjie, whose ancestors were from China and who was now an ordinary Korean worker, woke up to find himself the eldest son of the powerful Korean chae...

Chapter 81: Fatten the Duck and Eat It

After they finished chatting, Xuan Yizhu stood up and said goodbye.

As soon as Hyun Yi-soo left, Park Jin-hyuk called Kim Jun-woo in.

"Focus on the relationship between Hancheng Group and DS Pharmaceuticals, as well as the relationship between Hancheng Pharmaceuticals and DS BioLogics. Find out the situation."

"As for Hancheng Group...it's Director Wu..."

"That's right. It was my third uncle when DS was being built, and then Director Wu showed up when DS Pharmaceuticals was established. I caught up with them all."

Park Jin Hyuk said with a smile.

Kim Jun-woo looked at Park Jin-hyuk, wondering how he could still laugh at this time.

"We need to investigate carefully. There might be something wrong."

Then, Park Jin Hyuk touched his chin and said to himself:

"I want to see who will win in the end. This is also good. This problem will have to be solved sooner or later. It can't be avoided."

*** *** ***

On this day, Mao Dayong came to Park Jin Hyuk's office.

"What can I do for you?"

Park Jin Hyuk asked and asked Mao Dayong to sit on the sofa.

But Mao Dayong stood up and said:

"Last time, you planned to promote the company's marketing activities, and I learned about the situation."

"Yeah?"

Having said that, Park Jin Hyuk sat down on the sofa first.

Mao Dayong did not sit down, but continued to stand and said:

"From mid-January to the end of each year, JP Morgan holds a life sciences and health exhibition in San Francisco, USA. This exhibition is the largest in the world, with more than 500 biopharmaceutical companies from all over the world participating every year. You can try it there."

"So there's this kind of exhibition. It's mid-January... there's only a few days left. Why are you talking about it now?"

“We have never participated in this exhibition before, but now we may consider going to see it according to the needs.”

"How can we do this? We must participate in such an important exhibition!"

"Um……"

Mao Dayong pondered for a moment, then spoke:

“Are you going to do the marketing yourself?”

"President Mao, have you never done marketing work before?"

"this……"

"I understand. You've always been involved in research and development, right?"

"Yes."

Yesterday, Kim Jun-woo reported Mao Dayong's situation to Park Jin-hyuk.

"It's remarkable that you can become an executive of a world-renowned biopharmaceutical company based on your R&D strength. However, because of this, you are not familiar with external marketing work.

I can't blame you for this. If I were to do research and development, I'd probably react the same way as you."

Mao Dayong looked at Park Jin Hyuk, not expecting him to say such words.

Park Jin Hyuk understood that Mao Dayong's situation was a problem faced by many executives who were promoted based on their technical abilities.

Liu Zhengjie once saw a colleague being promoted to the marketing department because of his outstanding R&D capabilities.

The man couldn't adapt and ended up having to resign.

At first he didn't quite understand. Is it so difficult to deal with people and do marketing work?

However, as he grew older, he gradually understood.

When a person is young, he is not afraid of challenging new fields, but when he gets older, it is difficult to adapt to a new environment.

And now, Mao Dayong is facing this situation.

Being a president is different from being a technical executive. He needs to grasp the development direction of the entire company and, when necessary, go directly into the front line of marketing. However, Mao Dayong has never been able to adapt to this role change.

As a result, I also became very painful.

Park Jin Hyuk has already understood Mao Dayong's problem. He said:

“Please believe me, marketing is not that difficult. You just need to accurately grasp the needs of the other party and then respond appropriately.

Many people think marketing is hard, and getting customers to spend money isn't easy, but for me, R&D is even harder."

Mao Dayong was skeptical about what Park Jin Hyuk said.

Because he knew that Park Jin Hyuk started to get involved in company management at DS Construction and did not have much experience.

Moreover, he achieved such results because he brought a team of people to DS Construction.

However, he has achieved results in DS construction after all, and is able to lead and utilize others to complete work, which is also an essential ability for a leader.

Mao Dayong failed to do this at DS Pharmaceuticals, and now he has no choice but to trust Park Jin Hyuk.

"Let's go to the United States. Sitting in the company won't solve the problem."

"I see."

“Marketing is not easy, but as long as you keep doing it, you will make progress.

Everything must first be sown, then it will sprout, gradually grow into a tree, and then bear fruit... Getting started is the hardest, just take the first step and it's done.

You are capable and should believe that you can lead the company and make DS Pharmaceuticals a true pillar of the group."

Park Jin Hyuk went over and patted Mao Dayong on the shoulder.

He knew that what Mao Dayong needed now was confidence.

"Once he has a clear grasp of the business and regains his confidence, I believe he will be able to do a good job."

*** *** ***

At Park Jin Hyuk's request, the number of DS Pharmaceuticals participating in the San Francisco Life Sciences and Healthcare Expo increased significantly compared to the original plan.

In addition to marketing, we also plan to use the exhibition to grasp and understand the development trends and trends in life health and biopharmaceuticals.

But the sudden increase in the number of people traveling abroad made the employees of DS Pharmaceuticals a little flustered.

"Is Sales Team 3 the one accompanying the president and the managing director on their overseas trip?"

"Yes, Sales Team 3 is not currently working on any projects."

"What about the subsidiary? Executive Director Park has demanded that all key executives, including the president of BioLogis, attend."

"Key executives?"

"Haven't you been notified yet? Please notify us now. We need to finalize the list as soon as possible so we can book flights and hotels."

"Team Leader, don't worry about the hotel. DS Group's Shinhan Hotel has a partnership with the Marriott Hotel over there, and we've already made arrangements."

"Really? Then even if the hotel is settled... Hurry and have BioLogics submit the list. We only have a few days left before we leave the country."

At this time, in Park Jin Hyuk's office, another matter was being discussed.

"Are you saying that Hancheng Group is privately contacting DS regarding the acquisition of Bio Logics?"

"Yes, Hancheng Group has expressed its willingness to acquire the company, and DS headquarters has also expressed its willingness to discuss matters, but the two sides haven't had any in-depth contact yet."

"I see?"

This is to fatten the ducks before eating them.