Wang Yun: "Mr. Fu, that's not what I meant. It's about the publicity before the release."

"Pre-release publicity?"

“Yes, whether it’s Dying to Survive or any other movie, in addition to the normal promotion, you also did special promotion before the release.

Including "Ice Age" from the United States.

I've done some research and found that the reason why every one of your films is a box office hit is because of this special promotion, which is really thoughtful.

Therefore, in the name of the screenwriter of "Grave Robbers' Chronicles", I earnestly ask you to do another special promotion."

Fu Song couldn't help but sweat.

Special promotions? Those were just coincidences.

Just like "Dying to Survive", he originally thought that since he came to this world, he might as well copy those popular movies.

Even if the quality is a little worse, you can still make some money. Have you ever thought about special promotion?

As it happens, every movie I make seems to cause some trouble.

He wanted to tell the truth, but suddenly, Fu Song's heart moved, and he smiled and said: "Since you have studied my special publicity, let me test you.

If it were you, how would you do the special promotion for "Grave Robbers' Chronicles"?

Wang Yun was stunned at first, then began to think.

He said: "According to my analysis, if you want to carry out special publicity and promotion according to your ideas, there are two keys to achieving a hit.

First, the promotional event must be related to the movie itself.

For example, the element of "Dying to Survive" is generic drugs, and although "Lost on Journey" is a comedy, it reflects the difficulties faced by migrant workers in getting their wages.

"Lost in Thailand" is comparable to overseas travel, focusing on the immersive experience of tourists, and "Wolf Warrior 2" is patriotic, so there is no need for much analysis.

A book friend I've known for ten years recommended Yeguo Reading to me. It's so damn useful! I use it to pass the time, even while driving or before bed, listening to books aloud. You can download it here.yeguoyuedu

According to this idea, "Grave Robbers' Chronicles" is very simple. It targets cultural relics, or extends to antiques.

Second, after finding the connection, you have to create a big news that goes viral and connect it with the movie.

In this way, everyone can vent their uncontrollable emotions through movies."

Fu Song nodded: "That's a good analysis. So what do you think should be done specifically?"

Wang Yun said decisively: "Rob a tomb once!"

puff!

Fu Song almost spit out a mouthful of tea.

Tomb robbing...

This guy is really bold.

He quickly waved his hands: "I can't do this. I have more money than I can spend right now. I should enjoy life instead of spending the rest of my life in prison."

Wang Yun pushed his glasses and suddenly laughed, "Boss Fu, you misunderstood. The tomb robbing I mentioned can be used as a gimmick to attract people.

For example, we can organize a large-scale tomb-raiding live broadcast, or an adventure live broadcast.

The live broadcast itself is not important, attracting eyeballs is what matters.”

Fu Song frowned: "What do you want to say?"

Wang Yun took out his phone and handed it to Fu Song: "Mr. Fu, take a look."

Fu Song took it and was stunned.

There was a news report on the phone, saying that a herdsman found a cultural relic on a grassland at the border between Mongolia and China.

Experts have determined that it is most likely a relic of Genghis Khan, and inferred that Genghis Khan's tomb is most likely nearby.

When Fu Song saw the words "Genghis Khan", his eyelids couldn't help but twitch.

He looked up at Wang Yun.

Wang Yun smiled and said, "Mr. Fu, I think we can definitely make something of Genghis Khan's tomb.

This first Khan of Mongolia has always been very mysterious.

Especially his tomb, which has been an unsolved mystery in history from his death to the present.

If we publicize it, saying we've found a key clue...

Hey, there must be a lot of people paying attention to it."

Having said that, he took out a box. The box was made of mahogany and had an antique smell. It looked like it was quite old.

Wang Yun opened it in public, then sighed and said, "Boss Fu, to be honest, I've been robbing tombs everywhere before. Besides wanting to make some money, I have other reasons.

But my grandfather got four cowhide scrolls by chance.

He was very knowledgeable about cultural relics and, after identification, he discovered that these four cowhide scrolls were likely to contain records of Genghis Khan's treasures."

While Wang Yun was speaking, Fu Song also looked at the opened mahogany box:

Mysterious Scroll: 2.8 billion x 4! [If you buy one, it's 280,000, but if you want to find Genghis Khan's treasure, you need to collect the remaining six.]

Wang Yun added: "Actually, I am also possessed by a ghost.

According to historical records, Genghis Khan looted everywhere and buried all the pearls and treasures he had looted because he felt he had no use for them.

Then write the address on the leather roll.

After repeated searches, I discovered that the four cowhide scrolls were probably incomplete, so I thought of digging underground according to the location where my grandfather had obtained the four cowhide scrolls.

After all, everyone is curious, especially about such a big secret.

I didn't expect that one misstep would lead to eternal regret.

After I got out, I thought about it over and over again and realized how stupid I was back then.

My grandfather was lucky enough to get four of the cowhide scrolls; the rest must have long been lost in the long river of history."

Wang Yun rambled on and on, then finally said with a smile, “This is the solution I came up with.

These four scrolls are incomplete, but only we know this, and the audience does not know it.

We can treat it as a complete treasure map, connect it with this news, and then start a live treasure hunt.

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