"The most important thing is that it looks really cool, and Draven's damage is also very high."

"I hope Penguin can promote Heroes of War more vigorously. I personally prefer the gameplay of Heroes of War."

"That doesn't seem ideal. If there's no profit, will Penguin still promote it?"

"Why......"

Players were discussing this online, but in the Penguin office, the atmosphere was very heavy.

Compared to the players' feelings, they, as game producers, can see the game data intuitively every day.

Daily activity is declining at a visible rate almost every day.

It is normal for a game to have its ups and downs.

Even for a game like League of Legends, its data doesn’t always increase, and sometimes it decreases.

But the decline will not be very large.

But now the decline of "Heroes of War" is no longer the decline of a normal game.

This shows that there are certain problems with the game itself.

This problem even affected the survival of "Heroes' War Song".

Any game, whether it is a game based on pve gameplay or a game based on pvp gameplay.

If you can only rely on the influx of new players and cannot retain old players, it will be impossible to survive.

Especially for free games.

If it is a paid game, the impact is actually not that big.

After all, even if players leave, they have already paid for the game content.

As a free game, the vast majority of its revenue does not come from new players.

Rather, they are old players who have played for a long time and are sure that this is a game they will continue to play.

This is the main payment part of a free game.

But now "Heroes' War Song" is facing such a problem.

Lin Yao, Lu Hui and even Tian Boxun were all at a loss at this time.

Because they have no idea where the problem with this game lies.

However, the problem that can be ruled out is operational issues.

Because "Heroes of War Song" itself has not even opened a paid mall, there is no question of any operational problems.

Then the fundamental reason can be locked in the content of the game.

But this doesn’t make sense!

Obviously, such a pattern can be said to be completely normal!

Optimize the entry threshold of games such as "League of Legends" and reduce the learning cost for novice players.

Take more care of the gaming experience of novice players, strengthen team cooperation, and increase the advanced experience.

These strategies are the important reasons why "Heroes of War Song" received very high evaluations and achievements in the early stage.

Even now, "Heroes of War" has received very high ratings from players on gaming websites.

Moreover, the comments from players are mostly positive, praising the game for being easy to get started, the fun teamwork and gameplay, etc.

But why are the ratings going up while the popularity is going down?

Even if we launch various activities, they are only treating the symptoms and not the root cause?

Faced with this situation, it is not just Penguin's "Heroes of War" production team that is confused.

Even other producers who follow the MOBA dispute are confused.

......

Huangtu Game Company, in the experience store on the first floor.

After several days, Wang Chuan finally appeared.

Although he estimated that the players' resentment should have been almost exhausted.

But as soon as he appeared, he was still surrounded by countless players.

"Boss Wang, your 'Dig for Ascension' is simply too much. I was so close to success, but ended up back to square one."

Seeing Wang Chuan appear, A-Dai, who often hangs out in the experience store, immediately came over and said with a resentful look on his face.

As an amateur anchor, he has also been broadcasting "Dig for the Rise" for a long time.

And he successfully contributed many memes to "Dig for the Top".

"Get off my computer!"

Therefore, when he saw the producer Wang Chuan, the resentment buried in his heart immediately emerged.

"Ahem, this game, didn't I tell you honestly at the beginning? This is a hardcore game, and if you don't have perseverance, it's best not to play it."

When Wang Chuan heard what the other party said, he coughed awkwardly, and then said with an innocent look.

Is this my fault?

After hearing Wang Chuan's words, Ah Dai and the surrounding players were stunned.

It seems that this is the case!

"By the way, Ah Dai, have you cleared the level?"

Without giving the players time to think too much, Wang Shuan quickly tried to change the subject.

"Clear? Of course not!"

Ah Dai shook his head decisively and said.

There was once an opportunity to pass the level in front of him, but he didn't cherish it. If he could have another chance.

He would definitely uninstall the game directly.

How many times he had suffered just for this opportunity!

"Actually, the game is quite simple. Someone on the leaderboard has already cleared it in ten minutes!"

Wang Chuan looked at Ah Dai's expression, smiled and said.

He didn't mean to deceive Ah Dai. Some people actually passed the test in less than ten minutes.

In addition, a considerable number of players have begun to try to complete the game quickly, compressing the time required to complete the game step by step.

“Those aren’t even human!”

The corners of Ah Dai's mouth twitched as he spoke angrily.

Of course, he had learned about this information.

After a brief exploration, he gave up studying.

"By the way, Mr. Wang, have you paid attention to Penguin's game called "Heroic War Song"? It seems to have suddenly become unpopular."

Suddenly, Ah Dai seemed to have thought of something, so he turned around and asked.

"Haha, this is only to be expected."

Hearing what Ah Dai said, Wang Chuan smiled and said.

"That's so strange. Wasn't that game very popular before? How come it's gone away so quickly?"

Even Ah Dai himself felt it was a bit strange, it was really too dreamy.

Debut and peak, and then, nothing happened!

"Have you ever played that game?"

Wang Chuan thought about it and suddenly asked.

"No, Mr. Wang, I'm very loyal. I've been playing ranked games in League of Legends and have already reached Diamond 1."

Speaking of this, Ah Dai still looked very proud.

This was one of the few things he could show off.

Hmm? Why does it feel a bit miserable?

"If you had played it before, given your current gaming level, you'd probably understand why it flopped."

"Also, you have to keep working hard. You are not far from becoming the king now."

Wang Chuan touched his chin and said with a smile.

"Emm......"

Ah Dai was silent.