Chapter 212 Reconcile with your mother!

Bai Qing could tell that Li Yang was very capable.

The fact that no one helped Li Yang win last night means that even with such a huge skill gap, one person cannot beat so many people in this game.

Anyone who can lead Li Yang to win the game in such a short period of time must be a natural FPS master.

She didn't say whether to sign one or three, it was 10 million anyway.

Li Yang definitely wants to make this game, and she has every reason to form a team. There is no problem at all in spending 10 million to buy three very talented players.

And she didn't say whether it was for one year, three years or five years, leaving a lot of room.

In fact, things escalated very quickly last night. She thought it would take several rounds before someone posted it on the barrage. After all, no one wants to have another competitor.

The result was unexpected, which meant that this matter became a hot topic.

At around ten o'clock, she received a message from Li Yang.

"I was so sleepy last night that I was sniped until 1pm, so I didn't reply to your message. By the way, Aurora Studio gave me feedback on the data. At one point, the highest number was close to 50,000 simultaneous online users. It was all thanks to you."

Bai Qing: "Ah? Really?"

“Really? But after I went offline, not many people played.”

Seeing Li Yang's reply, Bai Qing immediately said, "I just had someone spread the word that if anyone can help you win PUBG, I will offer them a contract worth 10 million. What do you think? There should be people who will play after the show ends, right?"

Li Yang: “????”

Bai Qing likes games very much and has his own understanding of games.

She believes that if a game wants to be popular, it must have social and monetary attributes.

She fell in love with games because it was too boring to be alone in the United States. She couldn't fit in with the circle of international students there and could not say that she had no friends at all.

But...she believed that Li Yang must understand the game better than her.

Li Yang, who was far away in Beijing, fell into deep thought after hearing Bai Qing's words.

He really thought that Bai Qing was a little jealous yesterday and didn't want him to go off the air to accompany Jiang Banxia, ​​but it turned out to be a blessing in disguise, as it helped create an atmosphere for the game PlayerUnknown's Battlegrounds and increased its popularity.

Although not many people play after he goes off the air, he can still continue to broadcast.

Only 5,000 yuan per game, it’s too cheap.

The promotion of games is often the most expensive, and he is prepared to spend two or three hundred million yuan on promotion.

His own promotion was only equivalent to a million-dollar advertising fee, while Bai Qing's move was at least equivalent to tens of millions of dollars in advertising fees.

Especially what Bai Qing just said, that if he could take him to play PUBG, she would offer him a contract worth 10 million, which pushed this marketing campaign to another dimension.

His major is marketing, and he is also very clear that most marketing means spending money in invisible places.

Bai Qing has a different idea. She spends all her money on visible places.

It is more interesting and interactive than simply giving money.

First, they snipe at him, attracting millions or even tens of millions of spectators and tens of thousands of participants.

Another contract worth tens of millions will allow those participants to continue to hone their skills in the game after he goes off the air.

After all, that's 10 million! It's something that ordinary people wouldn't dare to even think about in their lifetime.

A single bet of five million on the Double Color Ball has attracted countless people, not to mention the even less competitive contract of ten million.

"Wife, did you really just not want me to get off the air last night?"

He wanted to find out what Bai Qing was thinking.

Bai Qing quickly replied: "Hmmmm..."

"I feel like something is wrong. You clearly provided me with a great marketing idea."

"Hehe, that's because my husband is awesome. How could I possibly think so much? I only thought that there were still eighty-seven days before I could see my husband again."

"Tell the truth! Let's have a good discussion. My idea may not be correct. Please give me some ideas."

"I really don't know how to do that..."

"Oh, then I'll just rub it next time..."

"Oh, husband, I'm thinking about it..."

…

Li Yang was really surprised at Bai Qing's thinking in this regard.

He expressed his ideas for the operation of the game PlayerUnknown's Battlegrounds, and planned to use professional competitions as a breakthrough point and give out 100 million yuan in prize money a year.

A prize of 100 million will definitely attract many people.

The viewing experience of League of Legends is good, but in fact the viewing experience of PlayerUnknown's Battlegrounds is even better, especially the World Championship.

It’s just that the threshold for the game was too high, the domestic version number was not approved, and plug-ins were rampant, so the peak period did not last long and the overall user base was not very good.

The two switched to video communication. He was in the living room while Jiang Banxia was busy in the study.

"Then what do you say that I should bring out the professional competition before the New Year? Although there is only half a year, so we can't have a full season, but we can have a qualifying competition with a higher prize money. Seriously, no slacking!"

Bai Qing immediately became serious and whispered, "I don't feel very good. The professional competition itself is a derivative of the game, and it is also an element that can elevate the entire game. Without a sufficient foundation, there will be no benefits. There are actually two main audiences for professional competitions. The first type is those who like to play but don't have time to play, and the second type is those who liked to play in the past and are nostalgic now... The former relieves their desire to play games by watching the competition, while the latter focuses more on feelings and honor. Uh uh uh... I'm just talking nonsense..."

Li Yang smiled and asked, "If the game is exported overseas, should we find an agent or operate it ourselves?"

Bai Qing said without hesitation: "Of course we should find an agent. Although most of the profits from the game will be divided up by us, in fact, the game market in the world is basically in China. We just need to make money in China, and the money from abroad can be regarded as providing emotional value to us."

The so-called emotional value is to allow foreigners to participate so that Chinese people can have fun.

For example, if professional competitions are only played domestically, there will be basically no ratings.

But if they play against a foreign team, even if they know the result, even if that team is not even as strong as a third-rate domestic team, it will still attract a large crowd of onlookers.

That’s the emotional value.

Of course, winning or losing is also important. If you keep losing, not many people will be willing to watch you every day.

But Li Yang is not worried, because there are many innate FPS saints in China.

At this time, Bai Qing also gradually relaxed, "This is why I think that holding professional competitions at the moment is not very useful. In the short term, the overseas market cannot be opened up, and there are not many things that can provide emotional value in professional competitions.

We can first ask some foreign game anchors to build momentum for us, just like your husband is doing now, let those big anchors play with their fans, and kill them once, and get a bonus of several hundred dollars.

We are responsible for providing these bonuses... Let foreign agents see the value of this game first, and maybe when we negotiate for agency, we can get more profits...

Although we won't be holding a professional tournament for the time being, we can set up a ladder bonus. For example, we can set up a ladder bonus for the top 100 players. At the end of the season, the top 100 players will share several million in bonuses based on their points.

Oh, and one more thing, husband, don’t release more quotas. The more quotas you have, the less valuable they are. Let those people hype up the current quotas, and it would be best if they could drive up the prices to a sky-high level.”

Li Yang: “…”

"Well, well..." Bai Qing realized that she had said too much and felt a little embarrassed.

People always have the desire to talk. I don't spend much time with Li Yang on weekdays. Basically, we are always racing against time to do big things, and we rarely talk seriously about our ideals and careers.

She didn't want to talk to Li Yang about music and games, because these two industries were just diversions for Li Yang, and anything else Li Yang did was more important than these.

Today is a rare opportunity.

"Honey, that's awesome. I'll sort it out and talk to you when it's done..."

"Okay, okay."

After hanging up the video, Li Yang began to sort out what Bai Qing said.

He had thought about some of them, but he felt that it would not be very meaningful to take them out alone.

But after following Bai Qing's series of procedures, he found that everything was done.

The entire process will cost at most 30 million. As for how effective it will be, at least from Li Yang's perspective, there will be no loss in the short term.

There will be no loss in the short term, let alone in the long term.

If you lose money, it can only be because of problems with the game operation, and you can't blame this.

Bai Qing understands the psychology of players very well, or rather, she understands the psychology of those players who like to find a sense of identity in the game.

Such people are the customers that any game company likes, and they are willing to spend money on everything related to games.

Any game cannot be separated from such people, as they are the basis for measuring whether a game is valuable.

Li Yang didn't belong to that group of people, so he didn't feel the same way.

Bai Qing is that kind of person and must be the one who understands that group of people best.

After he finished his work, he went to the supermarket downstairs in the community to buy some vegetables, and then started to stew soup.

At half past twelve, when everything else was done and he was waiting for the soup with peace of mind, he came to Jiang Banxia's study.

Jiang Banxia, ​​who is working seriously, looks very charming with her quiet posture.

After hearing the noise, Jiang Banxia looked up and said, "Master Li seems very happy. Did something happy happen to him?"

"I guess so. I have a live broadcast at 2pm. How about I go back to the dormitory? Come over in the evening?"

Jiang Banxia quickly stood up and said, "No, no! Just live stream here. I have nothing to do this afternoon anyway, so I'll stay by your side."

What if I go back to the dormitory and can’t stop broadcasting?

With people around me, I can also get some money.

"Such a big company, no work?"

"Master Li, isn't there anything to do with such a big Jiying car?"

Li Yang explained: "That's because it's not my turn to work yet. I'll be busy by the end of the year."

Jiang Banxia smiled and said, "Me too. We are in the stage of accumulating funds now. I don't have anything to do. Maybe it will be after July."

She didn't lie. Jiang Banxia has now given up high-frequency trading because the market is not active enough.

This is the stage where big funds are banding together for warmth and need to wait for an opportunity.

…

"Brothers, there's nothing we can do about the invitation code. Yesterday we gave out 50,000 activation opportunities, but they were all used up. This is just an internal test, and although the files won't be deleted, the overall impact won't be that big. The official public test will be launched in a month, and then everyone will be able to register at will. There are no other invitation codes for now, after all, their servers can't support it..."

"Let's not match teammates today. It's unfair to everyone and it will affect everyone's midnight snacks. Let's see how things go later... Well, I mainly want to wait for a few people with good skills..."

Bai Qing talked about the 10 million contract early in the morning. Li Yang also asked Huang Jing for data. There were three to four thousand people online in the morning.

It was obvious that those people wanted to hone their skills and try to get the 10 million contract.

For gamers, this may be the closest moment in their lives to ten million.

The game lasted until after six o'clock, and Li Yang lost sixty games in a row.

Wu Tianqi naturally also gave out 300,000 yuan.

After dinner, Li Yang continued broadcasting at 8 o'clock.

But this time I matched with teammates.

Jiang Banxia also increased the prize money. As long as they led Li Yang to victory, the three of them would share one million equally. This was to avoid the situation where teammates would kill Li Yang again.

The entire Internet was attracted by Li Yang's incident.

After all, Li Yang used to be a fan, and now there are more and more people watching.

During the live broadcast at 8pm, the number of viewers in the live broadcast room reached an unprecedented 10 million. Fortunately, Xiangnu arranged for diversion, otherwise the live broadcast room would have been stuck.

With this number of active users, I’m afraid it will be difficult for anyone to break through in the future.

That night, the total number of viewers of Li Yang's live broadcast room exceeded 45 million.

How many registered users are there on the Mouyu platform?

In the past two days, we have added nearly eight million new registered users, which is more useful than spending 100 million on advertising.

Although these people came just for Li Yang, they might not be able to stay.

At the same time, the tens of millions of contracts also became a hot topic.

For a game that has just been launched into internal testing, various topics have emerged.

There are messages everywhere asking for accounts.

From a few dozen yuan at the beginning to a few hundred yuan, there is also a legend that a rich man spent a thousand yuan to buy an account from someone.

Those users who had the opportunity at the beginning but did not register have nothing but regrets.

The only thing they can do is to keep refreshing the live broadcast room and request new activation spots.

On Sunday, things were still brewing and even getting worse.

Li Yang broadcast live for a whole day, and the situation was getting increasingly out of control.

Even a PlayerUnknown's Battlegrounds account was sold for three thousand yuan.

Because according to Li Yang, there are no new accounts now, at least not in a month.

There are many wealthy guys who are not short of money, and they don’t necessarily come for the rewards, but just want to participate in this grand event in the gaming circle.

There was even a rich guy who opened a live broadcast room after getting an account. The title directly stated that he had three bodyguards with him and welcomed everyone to snipe him. If the sniping was successful and the entire team was killed, they would get a reward of 10,000 yuan.

No one believed it at first, but later on, one team really got 10,000 yuan and it became famous.

Whenever that rich guy starts a live broadcast, tens of thousands of people will quickly flock to the room. He has definitely fulfilled his addiction to being a big internet celebrity, and his business is getting bigger and bigger.

Of course, there are people who try to take advantage of the situation, but they can only do so a few times.

Even though Li Yang hasn't been doing much live streaming since Monday, his craft can be said to have been inherited and is also the code for traffic.

Only Huang Jing was at a loss at this moment.

As soon as the official PlayerUnknown’s Battlegrounds Weibo account was launched, the number of followers immediately exceeded 200,000.

It seems...it didn't cost any money, right?

The popularity on the Internet was too exaggerated. Even if someone said that Li Yang spent 1 billion yuan to buy so many internet trolls, he would believe it.

Even League of Legends, which is at its peak, is not half as popular as PlayerUnknown's Battlegrounds at this moment.

How many users does LOL have? Now the number of people online simultaneously can reach two million every day, but it is still not as many as an internal beta game.

Because of Li Yang's butterfly effect, EDG did not win the MSI last year.

Likewise, there is none this year.

In mid-April, we just finished the MSI and didn’t even make it to the semifinals…

There are only eight teams in total...

All LOL players have realized one problem: the LPL region is garbage!

The players are garbage!

The only highlight is not the game, but the transfers of girlfriends of major players during the off-season!

Apart from the LP5 champion in 2013, the real championships have nothing to do with those players. It's just that Li Yang is too strong.

The game LOL has been out for many years. Although it is at its peak now, many players have actually lost interest in this game.

Strictly speaking, the game's player loss rate is faster than its growth rate, from three million concurrent online players at its peak to two million concurrent online players now.

On this day, MSI didn't even make it to the semi-finals, which became a venting point for many players.

After all these years, can they only have fun once?

This game can no longer provide them with emotional value.

Huang Jing already had a premonition of how powerful the vitality of this game would be.

Li Yang is really a genius!

He was from Tsinghua University and was a top student, with his college entrance examination scores not much worse than Li Yang's.

In his daily studies, he performed very well in all subjects, while Li Yang was still failing.

call……

"Isn't it possible that I will succeed?"

Huang Jing had such an illusion.

…

Friday, April 15th.

After school, Li Yang didn't have time to have dinner with his roommates, so he planned to go to Jiang Banxia's place.

As I walked to the school gate, the phone rang.

Li Yang answered the phone.

"Hello."

"Hello, Li Yang, we have met before." A familiar voice came from inside.

Li Yang replied: "It's you, I have indeed seen you before, what's the matter with you calling me?"

"Are you free so we can sit down and talk?"

"I'm sorry, I'm busy today. How about we do it another day?"

Father Cen Yeming immediately said, "Li Yang, I think there is a misunderstanding between us. I will treat you to a meal and formally apologize to you. I believe we will have the opportunity to cooperate in the future, and we are willing to show our utmost sincerity when the time comes."

Li Yang smiled.

"Uncle, let me put it bluntly. Do you believe these words? Cen Yeming is dead. Can this matter be reversed?"

If Cen Yeming was not dead, Li Yang would still think that what the other party said was half credible.

Now that Cen Yeming has passed the seventh day of his death, there is no point in cooperating!

In essence, Cen Yeming's ending was the result of the Cen family's refusal to give up and their insistence on fighting.

If they had taken drastic measures at the first moment, it would not have come to this.

It was the Cen family who caused Cen Yeming's death, but they will definitely put the blame on themselves.

Reconcile with your mother!

(End of this chapter)