Mr. Yang, who was originally planning to offer relevant guidance on the recent financial situation of Spark Records, was stunned by Huang Wei's news before he could even speak.

Legend of Dragon and Phoenix chose Spark Records for production?

Yang Ruoqian vaguely remembered that he had made a similar arrangement, allowing Fireworks Records to compete with Longfeng Chuanqi's original music production company.

According to the original plan, Spark Records, which can only mess up its work, would never be able to compete with others.

This not only wastes Spark Records' time, but also allows them to pay others to help produce music...

Yang Ruoqian had never imagined this situation: "They chose the music you produced?"

Could it be that Wei Ling and Zeng Yi gave a friendly order to help out because it was their own company?! Given their personalities, this shouldn't be the case.

When they signed the contract, even though the group offered extremely generous conditions, the two made a request - they hoped the group would not interfere with the group's decisions.

Regarding the two men's musical attainments and personalities, Yang Ruoqian simply refused to believe that they would choose music of lower quality just because of these social connections.

Therefore, I didn't specifically tell them not to give Spark Records a back door.

You cannot be corrupted!

You must stick to your principles!

Yang Ruoqian was heartbroken, but Huang Wei was oblivious and remained cheerful: "Boss Yang, they are going to hold a concert in Jinhai soon, and they will release a new album on the day of the concert!"

"Don't worry, Mr. Yang, we promise to give you a satisfactory answer this time!"

"We don't need to wait for ten years as you said. We will issue you a military order this quarter. If we can't make money, I will quit my position as director! You can send me to exile!"

Mr. Yang: “…”

Just talk nicely, what does it mean to suddenly shout slogans? What's the point of a satisfactory answer... Is it possible that I was very satisfied with the answers you gave me before? "Okay, okay, just do your own things, I don't really care." Yang Ruoqian waved his hand, "Go ahead."

In fact, Yang Ruoqian was more anxious than he looked. From what Huang Wei said, he was very confident in the album produced by Spark Records! It seemed that it would be 100% successful after it was released? A company that could produce a song like "Time Cooking Rain" must have enough judgment on the quality of music...

Since they have such great confidence, it means that the quality of the album will not be bad, so we have to prepare for the worst! Yang Ruoqian is definitely not a person who will sit and wait for death. Now that the concert has not started yet, maybe there is still a chance to make up for it.

Yang Ruoqian took out his cell phone, found Wei Ling's number, and dialed it directly.

Generally speaking, Yang Ruoqian would make a phone call for more urgent matters, and would choose to send WeChat messages for less urgent matters.

The revenue that a concert could bring to Dragon and Phoenix Legend, and the impact it could cause, were clearly urgent matters.

After a few rings, Wei Ling answered the phone with a smile on her face: "Boss Yang, how come you suddenly have time to care about us today?"

Because you two made me feel at ease before...

Yang Ruoqian looked at the former bad boy who was getting further and further away from him, and sighed: "Aren't you going to hold a concert recently? I want to ask about the details. Also, you two must focus on your career development and don't think too much about other things, understand?"

Wei Ling, who had been in society for a long time, was different from most of the silly kids in the group. She immediately understood the meaning of Yang Ruoqian's words.

Focus on career development and don’t think about other things…

Didn’t I just choose Spark Records to be my partner?

Wei Ling laughed in silence: "Boss Yang, you really misunderstood us. We are definitely not biased towards our own company!"

"If you don't believe me, I can show you the album... but don't tell anyone else!"

Yang Ruoqian took a sip of tea and swallowed all his luck:

"No need, I trust your judgment... Let me ask you a question, when will your concert be held?"

Speaking of this, Wei Ling became excited: "I knew Boss Yang was here for this! How about our first real performance, do you want to come and take a look?"

"The best seat in the venue is given to you directly!"

"It will be about two months from now, and we are here to look forward to the warm-up activities."

Yang Ruoqian roughly estimated the time and said with some regret: "Two months later? I may not have time by then. Let's see then."

Although Mr. Yang loves listening to music, he has hardly ever been to any concerts. However, he would be quite interested if he could get the best seat.

"Okay, Boss Yang, if you need a ticket, tell me anytime. I'll keep it for you."

"What do you think about the sale of concert tickets?" After talking for a long time, Yang Ruoqian finally brought the topic to the point that he was most concerned about. "Have you contacted and arranged everything?"

Speaking of this, Wei Ling was somewhat helpless: "Everything has been arranged, but I can only take the performance fee and at most some fan club tickets. How other tickets are sold has nothing to do with us."

Wei Ling knew that what Yang Ruoqian was actually concerned about was the scalper problem - anyone who had been to a popular concert knew that it was basically impossible to buy tickets at the official guide price.

Only a small number of tickets can be grabbed by a few lucky people, and most of the others fall into the hands of "third parties". Don't even think about getting them without paying an extra five or six hundred yuan.

Yang Ruoqian was actually very clear about the various intricacies of a concert, and he planned to start from this to see if he could turn this concert into a losing business.

Generally speaking, it is difficult for singers to hold concerts independently and they have to cooperate with large venues.

Large venues require a huge investment to build, and there are only a few of them in a city, making them a completely monopolized resource.

Most of the time, the ticketing platform is tied to the organizer of the rental venue.

This ticket selling model will give rise to a very hated group - scalpers.

From a technical point of view, it is not difficult to eliminate scalpers. The simplest way is to copy the railway ticket purchasing system, block the ticket inventory, strengthen identity verification and limit ticket refunds.

With these three measures in place, any scalper that comes along will be doomed to failure.

However...the biggest problem in eliminating scalpers lies precisely with the organizers.

The organizers have no motivation or incentive to crack down on scalpers.

The relationship between concert organizers and ticket sellers is by no means hostile. On the contrary, it is more like that between suppliers and distributors.

In a way, they are wearing the same pair of pants.

Excluding those scalpers who got the tickets by luck, the real scalpers are not just middlemen who are responsible for raising prices - scalpers will also reduce the prices of tickets for many unpopular concerts that not many people pay attention to.

The official guide price remains unchanged, but secretly, the organizers need scalpers to help them adjust the price.

Popular items will be priced higher, while unpopular items will be priced lower.

Popular concerts are in short supply, with many people wanting to go but limited space in the venues. At this time, the organizers only have two options.

The first one is completely fair, everyone just competes with hand speed and luck, first come first served. Those who can't buy it can either go home and wait for the next time, or learn from the Indians and find a place to hang it up and watch the concert.

All tickets are released on the designated official website and must be purchased with real names. Each person is limited to one ticket. ID and facial checks are required upon entry. Tickets must be refunded within a limited time and the cancellation fee must be paid.

To do this, you need to rent a server, write some programs, etc., which costs a lot of money.

The second type is to do nothing, the scalpers get scolded, and the organizers just sit back and count their money.

Anyone would know what choice to make.

The organizers put a lot of effort into everything, but it does them no good at all to create a fair ticket purchasing environment.

Moreover, there are scalpers among the people. It is not ruled out that many people really want to watch the concert at first, but when they see that the ticket prices in the second-hand market are too high, there are many people who can't help but want to make a fortune.

If it were just the above-mentioned issues of "how much profit can be made", some organizers might still choose to crack down on scalpers in order to win the favor of consumers because of word of mouth.

The latest novel is published first on Liu9shuba!

The biggest problem is... the logic of being an organizer is completely different from the logic of being a consumer.

A venue will hold more than one concert throughout the year. There will be popular concerts that are in short supply, and there will also be unpopular concerts that are in oversupply.

Not all singers are that famous, but most first- and second-tier singers have to hold concerts to make money.

Consumers only see the shortage of tickets for first-tier singers, but never pay attention to the predicament faced by second-tier or even third-tier singers when holding concerts.

As an official, the guiding price cannot be changed easily... The official guiding prices for first-tier singers and third-tier singers are similar, but why would so many people buy concert tickets for third-tier singers?

Some stars’ tickets are so hard to get that they are even sold at higher prices, while some singers’ tickets are sold at lower prices but no one wants them.

In order to avoid being blasted by their respective fan groups, there cannot be too much difference in the official ticket prices between the two.

At this time, the organizers need scalpers to help them deal with those unpopular concert tickets.

The organizers are willing to give the popular tickets to professional scalpers for sale, but they also have to pack up some less popular tickets and give them to scalpers for help.

You can sell popular items without raising the price, but you have to give up on slow-moving items… This is the real use of professional scalpers to the organizers.

Whether it’s a price reduction or a price increase, it’s all the scalpers’ business... Anyway, the organizer has to transfer the risk and ensure a stable income.

Otherwise, why is it that for a product that is not selling well and the official is reluctant to reduce the price, we can always find links to discounted sales on third-party platforms?

Could it be that there are really so many suckers who bought the goods and hoarded them and are now in a hurry to sell them?

Yes, but definitely not all.

This is the social world in the entertainment industry, which is everywhere.

Yang Ruoqian had already started to think about it, and said in a negotiating tone: "After all, this is the first concert. If there are scalpers everywhere, and fans complain, won't it have a bad impact on your reputation?"

Wei Ling smiled bitterly: "Boss Yang, you really care about us too much... But there is nothing we can do about this matter. At most, we can apply for a few internal group tickets from the organizer and sell them to die-hard fans at the original price."

"How about this?" Yang Ruoqian had a bold idea in his mind. "For this concert, the group and the organizer will discuss buying all the tickets, and then we will sell them ourselves, guaranteeing that they will be sold at the original price, and will not tolerate even a single scalper. How do you think?"

Although Dragon and Phoenix Legend is well-known, it is their first concert after all, and the organizers believe that the song is neither popular nor slow-selling.

As long as you are willing to buy all the tickets in a package, the organizer will probably be willing to sell them at the original price.

Mr. Yang only needs to add a few dollars symbolically to the ticket price, which will not be considered as passive operation and can shut down the system.

The income from this set of equipment definitely covers the cost of sound, electricity, light and stage design.

Guaranteed loss!

"Boss Yang, this is not good." Wei Ling was stunned for a moment, "You will lose money if you do this."

If you raise the price too much, you will definitely be scolded.

Considering that the Kuiguang Group attaches so much importance to its reputation, the price increase must be limited to a very small range.

With this kind of price increase, isn't it a huge loss?

Kuiguang Group has provided countless help to Legend of Dragon and Phoenix since their debut, and Wei Ling is really embarrassed.

Now that the group has finally become famous and can stand on their own, there is no reason for them to continue to rely on the company to protect them.

Seeing that Wei Ling approved of his strategy of losing money, Yang Ruoqian was even happier: "Don't worry about the company's affairs, help me contact the organizer, it's settled!"

Wei Ling did not interfere too much with Yang Ruoqian's decision, just as Yang Ruoqian would not interfere with her decision: "Well, okay... no matter what, thank you Boss Yang! We have rehearsed this concert many times, and the effect will definitely be great."

"If you can come, you must not miss it."

"We'll see what happens then." Yang Ruoqian nodded, "Then I'll hang up first. I have something else to do here."

After saying that, Yang Ruoqian hung up the phone.

When he hung up the phone, he glanced at the time.

It’s not far from the end of get off work.

It feels like the day is almost over without me doing anything.

From handling everything personally, to only handling a portion of things, to only being able to set the general direction...

By now, Yang Ruoqian was already struggling to even set the general direction.

He hadn't noticed it before, but after the girl at the front desk reminded him last time, Yang Ruoqian felt more and more that he was a little too busy.

"There are indeed too many things I have to deal with personally recently... I am a bit overwhelmed, so I should find an assistant as soon as possible."

Thinking about this, Yang Ruoqian dialed the front desk number. (End of this chapter)