There is no free lunch in the world. Li Cheng brought Weng Xiaozhu and others into the holding company, actually to let them worry and work hard.

In other words, these people are all Li Cheng's helpers, and they are the kind that will work hard without Li Cheng giving any instructions.

Go there for the sake of benefit.

This is Li Cheng’s approach to business and employing people.

Don’t talk about winning people over with virtue. Some people can maintain their bottom line when faced with ten thousand yuan, but they might even sell their parents when faced with one million yuan.

Li Cheng has always believed that people must have integrity and stick to their bottom line. But he never believed that if he could do so, others could do so too.

Especially when you are in a branch bank that is full of money all day long, on the surface no one cares about the cash, but in fact, as long as there is an opportunity to make money, everyone will flock to it.

The bank is a really great place! It allows you to see more clearly how deep people's desire for money is.

Let’s talk about the issue of circular holdings.

If Li Cheng did not lead Weng Xiaozhu and others to play circular holding, but let them directly invest in the investment company, they would have to put out a large amount of money, and the final dividends might not be as high as they imagined.

The most important point is that their investment risks will also increase.

In order to control the investment company, invest less money and get more dividends, Li Cheng had no choice but to use this circular holding method.

In this way, Li Cheng set up another company above the investment company - Zhongcheng Holding Company.

In this way, Li Cheng and others do not have to put out a lot of money, but can still firmly control the investment company and obtain the maximum benefits.

This circular holding model can be expanded indefinitely. As long as Li Cheng occupies a core position, he can create an invisible empire.

In this empire, Li Cheng can manipulate all the funds and everyone in the company.

Zhongcheng Investment Company is only the first subsidiary of Zhongcheng Holdings. More companies will be under the Zhongcheng Holdings umbrella in the future. Regardless of how much money those companies make, the final distribution rights will rest with Li Cheng.

Because Li Cheng is the largest investor of Zhongcheng Holding Company and also the chairman of the company.

Of course, Li Cheng explained all the tricks involved to Weng Xiaozhu and others, and also told them that they could withdraw if they were unwilling.

As a result, based on their trust in Li Cheng and, most importantly, their appreciation of Li Cheng's character, they all agreed.

Li Cheng was a kind person who would never let anyone suffer a loss. Not to mention the people who helped him build his financial empire, even an outsider would not take advantage of him.

Therefore, the final result will definitely make their hands cramp from counting money, and their descendants will also be grateful to Li Cheng.

Years later, the descendants of these people would point to the large photo of Li Cheng and tell the children, "It was because of our ancestors' good deeds that we met Li Cheng that our family has such a huge family business..."

Speaking of which, Weng Xiaozhu and others made a great profit.

Of course, there are many difficulties and you still need to work hard.

The two companies were established one after another. However, the opening ceremony of Zhongcheng Holdings was very simple. Li Cheng and his colleagues just had a meal together.

In contrast, the founding ceremony of Zhongcheng Investment Company was held with great fanfare. Weng Xiaozhu even invited several singers to perform, and many local art groups also participated in the performance.

There are Zhongcheng Investment advertisements on lampposts, large Zhongcheng Investment advertisements on billboards at train stations, and Zhongcheng Investment words on taxi headrests.

Anyway, this wave of advertising suddenly appeared in front of everyone in an overwhelming manner, which caught people off guard.

The advertising bombardment has a very good effect. Perhaps because these words appear too frequently, it is easy for old ladies to teach children to recognize them. Nowadays, even ignorant children may not recognize the words "parents" and "mom and dad" but recognize the two words "zhongcheng" first.

For a time, Zhongcheng Investment became the most prominent company in the minds of citizens.

The company's address is right next to the tape recorder factory dormitory. A ten-story building facing the street was named Zhongcheng Building by Li Cheng. It is the office location of Zhongcheng Holdings and Zhongcheng Investment.

There are also signs of the Entrepreneurs Association and the Entrepreneurs Club, as well as signs of certain hometown associations, certain federations, etc.

Of course, all units with signs hanging here have to pay rent, and even Zhongcheng’s two companies are no exception.

Weng Xiaozhu said that Li Cheng took money out of his left pocket and put it into his right pocket without any bother.

Li Cheng told her that even brothers have to settle accounts clearly, otherwise, it will end up in a mess.

In response, Weng Xiaozhu just smiled bitterly and shook his head, thinking to himself, which brother are you settling scores with?

It is obvious that the money to build the Zhongcheng Building was obtained by Li Cheng, and the land was allocated from the tape recorder factory dormitory land through transfer. Now this building belongs to Li Cheng personally.

Weng Xiaozhu felt that Li Cheng was very smart, and his identity as the director of the tape recorder factory helped him a lot.

However, Weng Xiaozhu felt that Li Cheng was a very righteous person. As for how righteous he was, it all depended on the buildings that the New Home Company had built here.

After nearly two years of hard work by New Home Company, the area has begun to take shape. More than twenty dormitory buildings are nearing completion, and the Zhongcheng Building facing the street has already been completed.

This cannot be blamed on Weng Xiaozhu and others for being biased. The dormitory building has not been completed yet, but the business building was completed first.

In fact, this was Li Cheng who asked them to do so. The money for building the dormitory was a loan. Before the construction of the houses, Li Cheng told the workers of the tape recorder factory that the houses would be allocated as welfare, which means that the workers would not have to pay a penny.

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