Rebirth in 1984: Beginning with Han Card Development

What happens to the future when humanity loses its imagination?

That slogan created a sensation during the summer of 1984.

Back then, computers couldn't support Chinese input and co...

Chapter 198 Film and Television Development

Zhao Ye was suddenly jolted awake from his reverie. The scene had just stirred up memories of his first love.

Zhao Ye shook his head and sighed slightly. Due to personality clashes and his girlfriend's overly assertive nature, he and his first love broke up after only a year and a half of dating.

Later, he met his wife, a beautiful and gentle southern girl who captured his heart at their first meeting.

However, at the time she was still his student.

When Zhao Ye thought of his wife, a gentle smile appeared on his face.

My wife is ten years younger than me, and she's probably still in high school...

I will be admitted to Fudan University next year.

The thought that he might meet his wife from his past life in Shanghai next year filled Zhao Ye with anticipation.

Before this, Zhao Ye didn't want to disturb the other person's life because the other person hadn't grown up yet.

Zhao Ye, Xu Xiangming, and others arrived at the office at this time.

Zhao Ye glanced around at everyone and spoke first: "The Lion King was very well made, I'm very satisfied. However, we still need to find an English song for the theme. Also, I must say that The Lion King is a pinnacle of traditional hand-drawn animation! It will drastically change the way animated films are made from now on!!!"

As soon as he finished speaking, everyone was astonished.

Zhao Ye then asked, "Does anyone know Pixar from the US?"

Most people shook their heads, but a small number of people did know Pixar.

“I know Pixar. This company has produced several animated short films and won many awards in Hollywood!” Animation director Tang Cheng said. “Currently, the owner of Pixar is Steve Jobs. Steve Jobs was originally the founder of Apple, but he was kicked out of the company by the Apple board of directors. He then acquired Pixar from George Lucas, the director of Star Wars.”

After a pause, Tang Cheng said, "It's worth mentioning that Pixar doesn't produce animated films by hand-drawing, but by using computers!!!"

Many elderly people looked surprised and skeptical.

How to create art on a computer?

Zhao Ye gave Tang Cheng an approving look, then said to everyone, "Director Tang is right. Pixar is a company that uses computers to make animated films, and it has achieved remarkable success. In the future, computer-animated film production will become the mainstream trend. I know many of you don't believe it, so let me briefly introduce the advantages of computer animation production and the disadvantages of traditional animation production!"

"First, computer animation technology can make the visuals more exquisite."

"Secondly, it is easy to save and modify! Traditional animation, which uses film to draw and save images, becomes difficult to save and modify over time and with repeated use due to external conditions (such as material aging and damage). However, animation saved using digital technology can be used multiple times without loss, and the plot can be changed at will on a computer, and new characters and content can be designed."

"Third, the production cost is low. Traditional animation is expensive and involves a lot of repetitive labor in the production process. However, computer animation can offload many of these repetitive tasks to the computer, thus greatly reducing production costs!"

"Fourth, powerful form design capabilities. Computer animation provides various tools for generating planes, curves, and surfaces, which can produce a variety of vivid and realistic forms, and can also create many abstract objects that do not exist in reality!"

"fifth,……"

Zhao Ye spoke eloquently, saying a great deal, leaving everyone utterly astonished.

"I never imagined that computer animation would have such great advantages. No wonder the boss said that computer animation will gradually replace traditional animation production. Putting aside everything else, just in terms of production cost and speed, computers are unmatched by humans."

"Yes, it took us four years to film The Lion King, but if we used computers to make The Lion King, it might not have taken that long!"

"..."

The meeting room was buzzing with discussion; clearly, everyone recognized the advantages of computer animation.

Seeing this, Zhao Ye clapped his hands to signal everyone to be quiet, and then said, "In order to strengthen the Shanghai Animation Film Studio's capabilities in computer animation production, I have decided to immediately send someone to the United States to acquire Pixar! Furthermore..."

Zhao Ye pondered for a moment, then continued, "And while we're at it, let's acquire Marvel as well!"

Hollywood movies were so powerful in the past, and Marvel movies played a significant role in that.

After the Shanghai Animation Film Studio acquired Marvel, it could choose to either shelve it or produce Marvel movies itself.

However, Zhao Ye prefers to drastically modify Marvel movies, adding a lot of Chinese elements, so as to both introduce Chinese culture to foreign audiences and promote the artists under his company.

Ideally, we could use Marvel movies to introduce Chinese mythology and legends, thus leveraging this to achieve a transformation.

Upon seeing Zhao Ye issue the order, Xu Xiangming and the others nodded in response, "Yes!"

After the meeting, Zhao Ye, Xu Xiangming, and their group went to the "Digital Light Magic" department.

Digital Light & Magic is the computer effects department of Shanghai Animation Film Studio. The department has only about a hundred people, all of whom are very young.

The head of this department is Tao Feihang, who worked at Industrial Light & Magic for five years and has extensive experience in computer special effects production.

Each employee has a Nuwa graphic workstation on their desk.

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