Reborn in 1984: Starting with the Development of Chinese Character Cards, Chapter 347: Alipay's Five Blessings and WeChat Red Envelopes. In my previous life, Alipay's Five Blessings and WeChat Red Envelopes must have left a deep impression.

Zhao Ye also wants to replicate the same success!

The Spring Festival is also a peak season for mobile phone sales.

If smartphones had features like "Alipay's Five Blessings" and "WeChat Red Envelopes," they would definitely boost sales.

Currently, Wujiang Group holds an absolute monopoly in the smartphone market, but other mobile phone manufacturers will soon be launching their own smartphones. Therefore, it would be best for Wujiang Group to sell some more before other mobile phone brands launch their products.

At this very moment, CCTV is actively preparing for the Spring Festival Gala.

Inside the CCTV building, Zhao Ye was having a pleasant conversation with CCTV Director Wan Yangshu.

"Director Wan, Wujiang Group plans to launch the 'Alipay Five Blessings Collection' and 'WeChat Red Envelope' activities during the Spring Festival, and intends to cooperate with CCTV to include these two activities in the Spring Festival Gala," Zhao Ye said.

“Mr. Zhao, of course, there’s no problem in principle! But please tell me about the ‘Alipay Five Blessings’ and ‘WeChat Red Envelope’ activities first, so I can hear what these two activities are all about!” Wan Yangshu said with a smile.

Zhao Ye nodded and introduced, "Let me start with 'Alipay's Five Blessings Collection.' This activity allows users to collect five blessings: Patriotism, Prosperity, Harmony, Friendship, and Dedication. Collecting all five blessings allows you to create a blessing card and share billions of yuan in cash! The way to collect them is to use Alipay's 'Scan' function to scan the character '福' (blessing), and a blessing card will be automatically generated."

Upon hearing this, Wan Yangshu immediately became very interested and asked, "President Zhao, are there any requirements regarding the 'Fu' character when scanning it?"

Zhao Ye shook his head and smiled, "There are basically no requirements. Even a handwritten '福' character is fine, as long as the software can recognize it as a '福' character when scanning it!"

"Oh, I see~ Hmm, that's really great. This 'Alipay Collect Five Blessings' activity is a perfect match for our CCTV Spring Festival Gala!" Director Wan Yangshu praised it highly, and couldn't help but imagine how the "Alipay Collect Five Blessings" activity would be presented on the Spring Festival Gala program.

Zhao Ye smiled and said, "Yes, it's a perfect match. Letting the audience scan for 'Fu' characters during the Spring Festival Gala will increase the public's sense of participation and make the festive atmosphere even stronger. Secondly, it will keep everyone watching the Spring Festival Gala programs, thus increasing the show's ratings!"

Wan Yangshu sighed, “In the past, families would sit together to watch the Spring Festival Gala on New Year’s Eve, but nowadays young people are more active and have more entertainment options, so they’ve started to dislike watching the Gala. Therefore, the Gala needs to keep up with the times! This collaboration with Wujiang Group on the ‘Alipay Five Blessings’ campaign is quite good; it can attract the attention of young people! Oh, by the way, Mr. Zhao, regarding the ‘WeChat Red Envelope’ campaign, I can roughly guess what it’s about from the name, and I also support it.”

Zhao Ye nodded and smiled, "Director Wan, it's a traditional custom in our country to give out red envelopes during the Lunar New Year. Our Wujiang Group has allocated 10 billion RMB, which we plan to distribute on New Year's Eve, starting at 9:00 AM and continuing until midnight, every hour. In addition, the celebrities and hosts who participate in the Spring Festival Gala can also give out red envelopes on television, and the expenses for that are also included in this 10 billion RMB."

"Great, Mr. Zhao is so generous!" Wan Yangshu was very pleased to hear this. With the "Alipay Five Blessings" and "WeChat Red Envelope" activities this year, the Spring Festival Gala's ratings are bound to reach new heights. Moreover, the public's participation will be very high. This year's Spring Festival Gala will be the most successful one in history!

After finalizing the collaboration with Director Wan Yangshu for the Spring Festival Gala, Zhao Ye took his leave.

Regarding the specific details, Wujiang Group will send a dedicated person to handle the negotiations.

...

The food delivery app boom is in full swing.

At this moment, Wujiang Group suddenly made another big move.

Alipay announced:

During the Spring Festival, Alipay launched the "Collect Five Blessings" campaign. Users can scan the character "福" (blessing) using Alipay's "Scan" function to collect a blessing card. Collect all five blessing cards to share billions of yuan in cash! The five blessing cards are: Patriotism Blessing, Prosperity Blessing, Harmony Blessing, Friendship Blessing, and Dedication Blessing!

May five blessings arrive at your door! Alipay will accompany you through this Spring Festival!

"

The news shocked the industry.

Major internet companies are all impressed by Alipay's generosity and creativity.

"With the Lunar New Year approaching, Alipay's 'Collect Five Blessings' campaign is likely to sweep the entire country! The idea of ​​collecting five blessings is brilliant, but it's just too expensive... 10 billion yuan! That's a huge sum, something NetEase can't afford!"

In a WeChat group of internet moguls.

Ding Lei from NetEase clicked his tongue in admiration, a hint of envy in his eyes.

Sogou's Zhang Chaoyang joked, "Old Ding, instead of just admiring the fish in the deep, why not go back and weave a net? You guys at NetEase should also organize a similar event!"

Upon hearing this, Ding Lei rolled his eyes and scoffed, "We can't afford it. NetEase is broke right now. Besides, Alipay has set a great example. If we at NetEase were to try and do the same now, wouldn't we be just making a fool of ourselves?"

Sina CEO Cao Guowei then chimed in with a voice message: "You guys hurry and check! WeChat, a subsidiary of Wujiang Group, has also issued an announcement that they'll be distributing billions of yuan in red envelopes on New Year's Eve!!!"

Ding Lei and Zhang Chaoyang were both taken aback upon hearing this.

"Holy crap, what a tycoon! Another 10 billion!!!" Ding Lei exclaimed enviously.

Cao Guowei exclaimed, "WeChat is about to rise to prominence this time! With billions of yuan in red envelopes being distributed, it will completely streamline the payment process, and WeChat Pay will stand shoulder to shoulder with Alipay as one of the two major third-party payment tools in China!!!"

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