Both of them are very ambitious people, they want this and that, so they can't let go of these two lines.

After all, it would be foolish not to make money when you have the chance, so no matter which aspect you consider, you have to sell clothes through two lines.

One branch specializes in selling clothes for rich people, and the other branch is aimed at ordinary people.

After all, there are many rich people among ordinary families. How many can there be? Among so many people, only 1% are rich. Doesn't it mean that they can't make money from the remaining 99%? This is impossible.

And don't underestimate ordinary people. As the saying goes, small profits but quick turnover. You may make one dollar by selling one piece, but there are so many ordinary people. If you sell tens of thousands of pieces, that's still a very considerable profit.

On the contrary, you may earn one or two hundred yuan for each piece of clothing sold to rich people, but there are fewer rich people after all. Although it seems that the profit from selling clothes to rich people is higher, but in the end, the profit from selling clothes to ordinary people is definitely higher.

But they cannot give up this business with the rich. After all, if they want to open up the upper-class market, they rely on this.

After selling to rich people through multiple channels, you can also establish some relationships with some people, so that you will have solutions to any difficulties you encounter.

Another thing is that in the design drawings that Xia Jin showed Fu Shen, there were many clothes that ordinary people would not wear. After all, it would be inconvenient to work after wearing those clothes.

But those clothes were really beautiful. Fu Shen knew from looking at the pictures that the fabrics used to make those clothes must be neither simple nor cheap.

If these clothes are made, they will definitely be liked by many people, but the price is a bit high, so they can only be sold to rich people.

Although everything about this factory is not ready yet, the general plan has been designed. There are two brands under one factory, one for ordinary people and the other for rich people.

Fu Shen didn't have any major objections to this plan. After all, he thought it was a good plan, but he just didn't know if anyone else had any opinions on it.

This matter still needs to be discussed after returning to the capital. Although he knows that they will definitely not have any objections, he still has to tell them.

After all, this is the place they want to invest in, so they can't keep it secret from others. They always want to know what they are doing with all the money they invested.

Xia Jin also wrote about the issues of these two lines below. It must be a big brand with two small branch brands under it.

These two branches definitely need two leaders. He asked his eldest brother to be the overall person in charge, and she planned to let Uncle Chen be responsible for the line of ordinary people.

Then someone was needed to take charge of the rich people's line, but he didn't write this down in the plan, after all, he hadn't found all the people at that time.

Now two of the most critical people have agreed, so there is only one left. This one is relatively easy to find. Fu Shen can always find someone who can be used.

After Fu Shen finished reading this, he continued to flip through the plan and saw Xia Jin's idea of ​​opening a physical store.

Xia Jin had this plan before. They could sell clothes for ordinary people by wholesale, but they had to sell the clothes for the rich themselves.

After all, there are no businesses that specialize in doing business with the rich, so if you buy wholesale, no one will want to buy it, after all, these clothes are too expensive.

At this time, she thought of the hot pot restaurants and malatang restaurants they opened. She thought that since they were selling clothes anyway, why not open one of her own.

When the time comes, they can sell the clothes they make themselves, and no matter how much money they make, it will all belong to them.

Another benefit of opening a store is that it can promote their brand name. Although they sell ordinary clothes, having a brand will attract more people.

Just like buying things normally, some people will always buy products from a brand once they have identified it, unless the brand's performance gets worse and worse.

But if there is no brand, people may not come to your store to buy again after buying once, after all, they have no memorable point.

Without a brand, our factory will not be able to gain a foothold in the future by competing with so many clothing factories.

Therefore, their factory name must be displayed. As for how to display it, it certainly cannot be left to wholesalers to do, but they have to do it themselves.

Moreover, Xia Jin was not planning to look for those small wholesalers. He planned to find those specialized wholesalers and let them only wholesale their own clothes.

This was later called an agent. They were allowed to represent their own brands, and then they would take clothes from their own factories to sell.

This is better than selling to those scattered merchants. Although selling to scattered merchants may earn more money at one time, it is not conducive to the future development of their factory.

After all, although those scattered merchants know the name of your factory, they will not tell their customers. Then how will the customers know who their clothes belong to?

Another thing is that if a piece of clothing sells well, many imitation clothes will soon appear on the market, and those uninformed people will buy pirated clothes just for the sake of the look.

Only when they make their brand name big and famous enough, will ordinary people stop buying pirated products and go to their homes to buy them.

Someone bought a piece of clothing and everyone thought it looked nice. When people asked what brand it was, and the person told the truth, then others would definitely buy that brand too.

After all, Chinese people care about face, and no one wants to wear unbranded clothes. After all, these clothes are not that expensive, and the price is the same as the clothes they usually wear.

Then why should they buy one that has the same style but a different brand name?

That's why Xia Jin wanted to open clothing stores in major cities. Of course, when she opened clothing stores, she mainly opened stores in the city. If she opened stores in other places, she would leave them to her own agents.

After all, Xia Jin wanted to open a clothing store, and what he wanted most was to sell more expensive clothes. Such expensive clothes would probably not sell well in the county town.

This kind of clothes can only be bought and sold in the city, by wealthy people, so Xia Jin never thought of going to the county town or the remote urban area to sell these clothes.

Moreover, he didn't have the time to manage so many stores. After all, she wanted to do other things later.

There are only a few stores in the bustling urban area. If you want to buy in other places, you can only come here.