Chapter 397: The Trick Is Found

Movies without screening details are usually small movies, which means they are screened a few times tentatively and then canceled if the market response is not good.

The second part of "The Queen of Love in Hong Kong" is a popular movie. According to common sense, some details will be told first, such as the allocation of screenings during prime time and the allocation of resources in screening halls.

However, the three major cinema chains did not give them anything, but some small cinema chains gave details. This is too unreasonable.

Hu Xiaoxiao looked through the screening schedule of his competitors. Compared with the abstract screening schedule of the second part of "The Queen of Hong Kong", the competitor's film was very detailed.

"Have you contacted the three major cinema chains?"

"I contacted them, and they said the theaters are busy and short-staffed, but they will give it to us before the release."

"Before the release? One minute or one second before the release?" Hu Xiaoxiao looked at the time. The release date was in two days. If she couldn't get it now, would she have to wait until the tickets were sold before getting the details?

Her eyes fell on the information in her hand, and she handed it to Yuan Jiaqiang, "Go and compile it immediately! If the three major theater chains don't give us the data, we'll compile it ourselves! Use the screening schedules of other films to calculate the screening schedule of "The Queen of Treasures 2"..."

Based on the known situation, we checked and found out the screening details of "Baogang Super Queen 2".

There are data on how many cinemas each cinema chain has, how many screening rooms each cinema has, and how many screenings each screening room has scheduled every day.

Knowing the screening schedules of other films, it is easy to rule out the screening schedule of your own film.

Yuan Jiaqiang understood what Hu Xiaoxiao meant and immediately called together colleagues from the distribution department to calculate the film schedule.

The distribution department staff who were familiar with the situation of major cinema chains quickly discovered the trick after an investigation.

The prime time hours of all the cinemas in the three major cinema chains are fully booked, and even the best and largest screening rooms are full.

What about the screening schedule of "Hong Kong Superwoman 2"?

Where is the scheduled session for them?

After further checking, I found that only the morning and after midnight screenings are eligible for the number of screenings for "The Queen of Hong Kong 2". Only in these time periods are there enough remaining screenings for "The Queen of Hong Kong 2".

In other words, during prime time, the best theaters did not schedule screenings for "The Queen of Love 2", and only used some marginal and leftover time slots to schedule "The Queen of Love 2".

Cinemas usually open at 10 a.m., when everyone is getting ready for lunch. Who has time to watch a movie? Some people who stay up late are still asleep at this time!

Also, after midnight, everyone goes home and the cinemas are about to close. Who would still want to watch a movie?

When Yuan Jiaqiang saw the data, he was so angry that his face turned blue.

He treated those people to meals and drinks every day, and they just fooled him like that? He promised them something good, but ended up setting a trap for them?

It was like a slap in the face. "I'm going to settle the score with them!"

"Wait a minute." Hu Xiaoxiao's eyes moved around the data of the three major cinema chains. "If it was just one cinema chain, it might be a personal grudge, but if the three major cinema chains are cheating us at the same time, this is probably a big deal."

"We're being targeted?" Yuan Jiaqiang calmed down, his mind racing. "Are the three parties colluding to trick us?"

He checked more than a dozen Spring Festival movie companies again. Qilin Film Company under Shanhai Cinema Line had a new film, Jincan Film, in which Baoguang Cinema Line had a stake, also had a film to be released, and the film company under Ji's Cinema Line also had a film to be released.

He had known this information long ago.

Every year during the Spring Festival holiday, the three major cinema chains have their own films to show. After allocating a portion of their schedule to their own films, they release another portion for other films to compete for. The schedule that Yuan Jiaqiang was fighting for was this portion that was released.

As long as the movie does well at the box office, the number of screenings will gradually increase.

Cinemas need to make a living, too. Even if their own films are dear to them, they will still give up their screenings to popular films if the box office doesn't perform well. They can't get along with anyone, but they won't get along with money.

He knew early on that he could not compete with the three major cinema chains in the past few days. What he was fighting for was the limited screening schedule, and then use the quality of the film to support the subsequent screening schedule.

The same is true for other film companies. At the beginning, they compete on scheduling, but in the end, they compete on quality.

But now, the three major theater chains don’t even give us a chance to compete, and directly treat "The Queen of Love 2" coldly, or in other words, they want to kill "The Queen of Love 2".

Yuan Jiaqiang called the manager of the Baoguang Cinema Line, who he had the best relationship with, and asked why he was being tricked? And whose idea was this?

"The Golden Age is too popular, and many bigwigs don't like it. We're all friends, so I suggest you change the release date. If you change it to an off-season, we'll definitely have enough screenings for you."

Yuan Jiaqiang said sullenly, "Off-season? Who would come to watch a movie during the off-season?"

"Don't you have Hu Xiaoxiao? Hu Xiaoxiao is so popular, it doesn't matter when the movie is released. Jiaqiang, it's not that I won't help you, but Shengshi is being boycotted, and you don't have your own theater chain, so of course you'll just follow the schedule of others. So what if you don't like it? Unless you stop making movies."

Yuan Jiaqiang put down the phone and told Hu Xiaoxiao the truth.

Hu Xiaoxiao felt a strong sense of familiarity with this style, so she first asked someone to investigate who initiated the boycott of Shengshi Films.

It is impossible that the three major cinema chains are doing something together without communicating with each other, so there must be a leader.

This investigation was related to the Changxing Society.

One of the leaders of the Changxing Society, Fang Jing, owns a film company, Hongguang Film Company. This company was once a prominent name in Baogang, but has fallen on hard times in the past two years. However, with their power and Fang Jing's status as a top figure, if he wanted to stir things up, he could certainly pull it off.

"It's the Changxing Society again!"

The Changxing Society was in the midst of a fierce battle with Huang Yuliang and Luo Cheng. After Hu Xiaoxiao learned about the ongoing struggle, he said to Yuan Jiaqiang, "Withdraw first. The Changxing Society won't last long."

"Do we have to wait until the Changxing Society is defeated before releasing the film?" Yuan Jiaqiang asked.

Once a movie is suppressed, it is likely to flop. No one knows when the subject matter will become outdated, nor what subject matter will be popular next year.

Hu Xiaoxiao thought for a moment and said, "Wait for my notification."

Shengshi doesn't have its own cinema chain. Even if this crisis is over, what about the future? They can always block Shengshi's movies.

In order to solve this problem once and for all, Shengshi must have its own cinema chain.

However, the construction of a cinema chain is not something that can be completed in one or two years, and the investment is huge. Even though Huang Yuliang has now snatched a lot of land from the Changxing Society, it is not easy to build a cinema chain that can compete with the three major cinema chains in one go.

What's more, the Baogang film market has gradually shown signs of fatigue, and some film companies, seeing that the situation is not right, have begun to withdraw from the film market.

If Shengshi were to build a cinema chain at this time, the investment would be too huge and the risk would be too high, which would not be a wise choice.

But the cinema chain issue must be resolved, the sooner the better. Otherwise, the development of Shengshi Entertainment will be aborted.