Reborn in the 80s, I'm Leading Our Fishing Village to Prosperity!

The female protagonist, Lin Ziyan, was an aquaculture PhD and a double major in ship design in her past life. She was reborn into the body of a girl from a small fishing village in Fuzhou.

Ju...

Chapter 419 The Plan to Acquire Katie

Lin Ziyan didn't care about the internal strife within the S Group.

She spent a whole month in postpartum confinement, leaving all her work to Lu Yunshen.

As the weather outside changed, Hairun Electric's reputation in the industry soared.

Universities in Guangzhou even used Hairun Electric Appliances as a case study.

Lin Ziyan simply smiled and offered no comment after learning about it.

By this time, S Electric's attempt to defend itself had already lost the initiative, and Hairun would not relinquish the market share it had captured.

Hairun Electric's products have improved significantly in both price and quality.

in the country, Hairun refrigerators are labeled as surpassing foreign brands.

"A price war is a lose-lose situation; finding a different approach is the only way to win." Lu Qiuying sighed softly after finishing reading the newspaper.

She spent half a year in Guangzhou and deeply felt the speed at which products were replaced there.

However, they have been attracting customers with low prices, which has kept their profits very low.

Exporting is simply impossible; the quality can't keep up.

Coupled with the impact of foreign products, many appliance manufacturers were powerless to fight back and could only be eliminated from the market.

Following trends blindly, lacking core competitiveness in products, and being unable to raise prices, among other problems, have exposed various issues.

"Ayan, how many R&D teams does Hairun have now?" Lu Qiuying suddenly asked.

If she still doesn't understand the key to Hairun's market dominance overseas, then she, as the Minister of Commerce, might as well resign and go home.

Lin Ziyan is currently drawing and writing. After a month of rest, she is ready to start working again.

She was so bored during her postpartum period that she felt restless. During the day, her great-grandmother and Grandma Lan took care of the baby, and at night Lu Yunshen took care of the baby. She could only hold the baby for less than an hour a day.

Sometimes I wake up in the middle of the night and subconsciously look at the crib, only to realize that I have given birth to two children.

“Five,” Lin Ziyan said casually, putting down her pen.

Lu Qiuying's eyes widened, thinking she had misheard, and she hurriedly asked,

Five? How can one factory support five R&D teams?

Mu Fang walked in and overheard Lu Qiuying's words, her lips twitching.

Ren Donglai would nag her every month about how all the money was being spent on these five research and development teams.

His eagerness to open a branch of Hairun Appliances in the country was completely put on hold.

If Ren Donglai knew that Lin Ziyan planned to acquire Germany's Cartier, he would probably fly back from H country overnight.

"How can we not support them? All the money went into the R&D department, leaving only employee salaries and bonuses." Mu Fang said through gritted teeth, then sighed inwardly.

She felt like she'd been tricked, but the ship kept getting bigger and bigger, flying overseas and making her a fortune.

The money returned to the account and then flowed back to the research and development team.

Fortunately, the money she spent paid off, otherwise she would have been waking up from nightmares every day.

Lu Qiuying, "..."

Allocate the entire budget to the R&D team? How much money would that require?

Lin Ziyan's eyes lit up instantly when she saw Sister Fang; the acquisition data for Katie was out…

For the next hour, the two did not hide anything from Lu Qiuying and discussed the acquisition plan.

Lu Qiuying became increasingly alarmed as she listened, her heart pounding in her throat.

Guangzhou is developing a science and technology city, but the electrical appliance brands exported are not local Guangzhou brands.

If Minister Hai heard them discussing acquiring overseas brands, he would probably be furious in his office.

Lin Ziyan: "Kati's bottleneck is technology, while we happen to have what they need. How to turn our advantages into theirs is something we need to think about."

Don't they have the funds?

“Their founders have already achieved financial freedom,” Mu Fang said confidently.

Katie is a legendary figure in Germany, and her status is unshakeable.

Hairun currently only has a few R&D teams...

“They have the top-notch R&D team and the most powerful marketing team, but they are actually constrained by these things…” Lin Ziyan briefly analyzed Katie’s current situation.

To impress the founders of Katie, you must understand their needs.

Their technology has reached a bottleneck, but that doesn't mean their technology is uncompetitive.

"What the founder of Katie currently wants is to use the technology he possesses to benefit people and places he can't reach, maximizing its impact," Lin Ziyan continued her analysis.

“The market share that Hairun Electric currently holds in various countries is enough to make Katie covet it, which is why they are willing to come to Fuzhou to negotiate this time.”

They want to open up markets and spread Katie's technology to various countries, but due to the protection of their local technologies, other countries will not allow them to enter the market aggressively.

"Then what do we need from them? Technology?" Mu Fang couldn't understand, otherwise she wouldn't have come to us today.

Lu Qiuying listened for a while, and was equally puzzled.

Since Hairun Electric already has its own R&D team, why acquire Kati?

And what will Hairun use to make the acquisition?

"The R&D team, and one of their technologies." After reviewing Katie's information, Lin Ziyan felt confident.

At this moment, it wasn't her who was anxious, but the S Group.

Li Yazhen should already be on the plane by now, her target being Katie.

If she can see it, then S Group certainly can too.

The key refrigeration technology that Katie has developed for its new refrigerator is something that the S Group has been researching but hasn't been able to master.

They cannot abandon this technology.

“I think the acquisition will be too difficult, with a success rate of less than 30%.” After listening for so long, Mu Fang only felt that the brand’s founder was very capable, and at the same time, she felt that Hairun would not be able to take it over.

Lu Qiuying glanced at Lin Ziyan, somewhat looking forward to her negotiation with Katie.

Lin Ziyan was no longer in a hurry. She hadn't revealed her trump card yet, and it was impossible for Katie to sign a contract with S Electric Appliances.

Downstairs, Yang Yanzhou and Lu Yunshen were playing chess.

He kept glancing at the crib, filled with envy.

"How long are you planning to stay home and take care of the kids? Aren't you going to let the tech company take care of you anymore?" Yang Yanzhou couldn't help but ask, never expecting that his friend would take a month off to take care of the kids.

Does this mean expectant fathers also need to take paternity leave?

Lu Yun Shen lifted his eyelids, glanced at him, and slowly placed a piece on the board. "I'll get up at night to breastfeed, and take over my wife's work during the day."

Yang Yanzhou glared at him, too angry to speak.

I left the work to him for over a month, and now Brother Shen is helping his wife with her work?

He tried hard to keep his voice down, afraid of waking the two children next to him.

"Since you can handle your wife's work, you can definitely handle Yan Shen's work too. How can you live with yourself if you leave it all to me?"

"It's passable," Lu Yunshen said casually, his face at ease.

Yang Yanzhou, "..."

"You lost. The diapers in the basin are yours." Lu Yunshen said, then carried the two children upstairs.

Yang Yanzhou was left alone in the courtyard, staring at the chessboard and questioning his existence.

So Shen was just pretending to be weak all along, just to avoid playing chess with his grandfather?

Yang Yanzhou resignedly got up and went to the pond in the yard to wash the diapers.

He muttered to himself, "I haven't even washed my own son's diapers, and I'm washing other kids' diapers! I absolutely can't let my wife find out, or I'll be kneeling on the washboard again..."

"Yang Yanzhou, what are you doing?"

Pei Zhuling's voice came from behind...

Just as he feared, Yang Yanzhou froze completely.