Zhang Shanbiao took a deep breath and said in a slow tone, "Why is there no business? Do you have any idea?"

The townspeople nodded. "Yes, the stalls are shabby and the streets are dirty and messy."

"Have you seen your own shortcomings from the North Head Mall?"

"Yes, yes. We thought we could just rely on the town or the surrounding villages to make ends meet. It turns out we can do this, this, this, this, what's it called?"

“Stimulate consumption.”

"Yes, yes, yes, it stimulates consumption, so that people who have everything they need at home will want to spend money on some daily necessities to keep at home, and those greedy people can't help but empty their pockets to try some delicious food. We don't understand, how can ordinary snacks be called delicacies?"

"Come on, I'll take you to try it and experience why it's called gourmet food."

"Okay, okay, let's go with the mayor. We dare to go in. We've walked to the door several times, but looking at the bright and shiny glass windows and the door, we just can't move our feet. We just feel like we don't fit in there."

"It's just a psychological effect. Once you understand why it's called gourmet food, you'll understand the psychology behind it."

"Okay then! Let's go together. It's my treat."

Zhang Shanbiao waved his hand, "No need, today I'll treat you, so you can relax and experience a different state of mind."

"Well, then, let's follow the mayor and experience it for once?"

"Let's go! Let's experience it for once."

Mayor Zhang brought a group of people to the food court? Didn't they go to the town to ask the mayor for an explanation? What's the situation now?

This group of people followed the mayor, calmed their abnormally beating hearts, and pushed open the tall and transparent glass door with a nervous mood.

A warm breeze greeted me. Is this the air conditioner? It's from the central government. Doesn't "central" refer to Beijing? Could this air conditioner be made in Beijing?

Entering the bustling yet seemingly quiet first-floor lobby, Zhang Shanbiao took the lead and walked towards the row of open stalls on the right.

When the stall owners saw the mayor coming, they greeted him warmly.

Zhang Shanbiao said to the dozen or so townspeople behind him, "Order! Order whatever you want and tell the bosses to put it on my account. I'll go to each stall to collect the bills later. After you order and your food is served, wait for me and I'll show you how to get started."

A dozen townspeople dispersed, and Zhang Shanbiao walked towards the first stall, Wang Qiao's Malatang stall. "Come, give me a big bowl. It has both meat and vegetables, and it's enough to fill you up."

"Don't worry! I guarantee you'll be full. Anyway, your appetite is terrifying."

"I can't help it! I was born with a big stomach."

Wang Qiao cooked two extra servings of vermicelli, bean curd sheets and meatballs. These three items were not included in the price. Zhang Shanbiao knew that he would be taken care of when he came to eat, so he didn't point it out, but just said thank you.

Holding the bowl, he saw a dozen townspeople coming back and standing not far away waiting for him like an idiot!

He freed one hand, waved, and led the way to the glass window.

He chose the glass window facing the street next to the west gate, where the difference in mood could be best reflected.

When the people following him arrived, he pointed north and south of the table where he was sitting and said, "Sit anywhere, as long as it's by the window."

There were a few people behind him who also came over. Zhang Shanbiao pointed out the window and said, "Eat slowly. While eating, look at the street. Whether it's the garbage and waste paper blown by the wind, the bare branches, or the pedestrians running by with their sleeves gathered up,

Just look at it, feel the difference in temperature between the outside and the inside, think about the cold north wind, and think about yourself holding the hot food in your mouth, enjoying the delicious taste of the food slowly.

Now you know why it’s called gourmet food. Come experience it yourself. I’m about to start eating.”

Zhang Shanbiao slurped the food in his bowl while looking outside. It was only after he came here to eat that he fully understood the word "enjoyment". With an enjoyable environment, he naturally felt like enjoying himself.

The townspeople anxiously looked at the street, searching for the feeling the mayor had described. Where was it? They couldn't find it! The street remained exactly the same. Besides the fenced-off construction site across the street, what else could there be?

Where is the feeling? What is the experience? What should I do? After the meal, if the mayor asks about it, how should I answer?

"Puff", more than a dozen people suddenly burst into laughter, and Mayor Zhang pointed at a pedestrian who fell on the street and laughed.

The pedestrian got up, took a look at the glass window, and then walked towards the window. After stopping, he stuck out his tongue, made a face at the mayor and a dozen people who were laughing at him, raised his head, puffed out his chest, and walked away.

The townspeople were laughing happily, lowering their heads to eat the food in their bowls, and then they paused. That should be the experience they just had, right?

Even though they watched others make a fool of themselves, it was different from the time they had encountered such things before, the kind of empathy they felt in the cold wind. Was this a different state of mind?

The food in my mouth also feels different from usual!

Zhang Shanbiao took the initiative to go to the stall to settle all the bills, and then returned to the glass window.

"How was it? What were your experiences?"

"It's different, very different from home, from eating at a food stall, or even eating in a restaurant."

"I know, even if I ask you to speak seriously, you can't say it. This is enjoyment, you know? Eating is also a kind of enjoyment. The environment and atmosphere affect your mood when eating.

People from the county town are willing to come to the market town because of the environment of the shopping mall. More importantly, it is convenient and thoughtful service provided by the supermarket. Otherwise, if you ask them to take the market town’s passenger car, they will definitely not want to come.

This chapter is not over yet, please click on the next page to continue reading!