Zhang Xuemei pointed to the paper posted outside the cashier and replied, "It's all written up there. Look, if you spend a certain amount, you'll get free socks or hair clips. They're all high quality; we're not trying to fool you."

The middle-aged woman looked at what was written on the paper and thought to herself that she also needed to buy underwear, so why not combine the two?

Zhang Xuemei noticed her interest, so she smiled and asked, "Sister, there's one thing you absolutely must buy, even if you don't buy anything else."

"What is it?" There's something I absolutely have to buy? The middle-aged woman looked puzzled. No one can force me to buy something I don't want to buy.

Zhang Xuemei smiled slightly, took a pair of men's underwear from the shelf, pointed to the words on it and said, "Sister, look, what does it say here? It says 'Great wealth and prosperity.' Don't you think you should buy a pair for your eldest brother? Wearing underwear like this will guarantee that he will lead your whole family to great wealth and prosperity."

"How can you say for sure? It's all superstition." The middle-aged woman said this, but her hands were quite honest, and she involuntarily took the underwear with the words "Great Wealth and Prosperity" printed on it from Zhang Xuemei's hand.

"Sister, this is just for good luck. If you don't like this one, look at our other ones: may you be rich, safe, have everything go smoothly, and have all your wishes come true..."

Xu Mingwan also stepped forward and added, "You know what, if she came across one, she would definitely buy one, after all, the meaning behind it is really good."

"Never mind, I'll take two then, one for great wealth and the other for endless riches! I'll get the large size." The middle-aged woman thought she'd buy two for her husband to wear in rotation, hoping they might actually work!

"Okay, ma'am, two large-sized boss underwear, right? Six yuan a pair, two pairs for twelve yuan. Do you want to add something else? Buy twenty yuan and get a pair of hair clips free, perfect for your daughter."

Xu Mingwan took out a pair of pink hair clips from under the cashier. The little girl liked them as soon as she saw them, so she grabbed her mother's hand and cried out that she wanted them.

The middle-aged woman initially thought the underwear was too expensive, but then she realized it was the boss's underwear, so it was normal for it to be a bit pricey. Plus, her daughter was fussing about wanting a hair clip, so she figured she could chip in a little more.

Then he looked at the women's underwear next to him and asked, "How much are your women's underwear?"

"The lace ones are 5.5 yuan each, and the regular ones are 4.5 yuan each, depending on your preference."

The middle-aged woman curled her lip. "What's so great about lace? I just like cotton. Can you get me two cotton ones? That way, I'll have twenty."

"That's enough, that's enough. Twenty-one yuan. Come over here, I'll give you a pair of hair clips." Zhang Xuemei gestured for her to come to the cashier.

"Let's round it down, it'll be twenty." The middle-aged woman raised her hand and pulled out two ten-yuan bills, handing them over.

"It really won't work, sis. Look, we're just a small business. You only make a dollar or two on this one order. I'd be working for nothing if you did this. Besides, I even gave you a pair of hair clips as a gift, look..."

After taking the twenty dollars, Xu Mingwan hesitated to hand over the bag in his hand, thinking that he couldn't start this trend. If you shortchange me by one dollar and I shortchange you by one dollar and fifty cents, how can we do business?

"Hey, why are you so hard to talk to, girl? I've already bought twenty yuan worth of things, so what if you're short one yuan?" The middle-aged woman was still unconvinced, feeling that she hadn't gotten much of a bargain.

"Sister, that's not how it's calculated. We pay for rent, utilities, and labor—everything costs money. We're not making much money off you anyway. Aren't you just putting me in a difficult position?"

Xu Mingwan wasn't being stubborn, but a few more customers had just come into the shop, and her third sister-in-law was greeting them. Who knew they might be listening in too? If she gave in now, things would get out of control.

"Hey, you don't know how to do business, I..."

"Mom, stop arguing. The boss is right. Just pay up!"

The little girl's face began to burn when she saw other customers in the store frequently looking at them. The girl, who was only ten years old, was already aware of her pride, and she felt very embarrassed by her mother's haggling.

The middle-aged woman looked very upset after her daughter had embarrassed her.

Taking advantage of the fact that no one was paying attention, Xu Mingwan took out a pair of hair clips from the box next to her, put them in her bag, and handed them over with a smile.

The middle-aged woman's expression softened slightly when she saw the two pairs of hair clips inside. She reluctantly handed over another dollar, took the bag, and dragged her daughter away.

"Boss, your prices are really hard to come by. Other places allow you to negotiate, but here, whatever you say is the price, and there's no discount." A customer in the shop couldn't help but sigh when he saw the middle-aged woman leave without getting a good deal.

Zhang Xuemei smiled and explained, "Sister, it's different. Look, our prices are clearly marked. Whatever we say is what we say. It's better than having them randomly quote prices at the beginning, and then you have to work hard to bargain. It saves you a lot of effort, doesn't it?"

Furthermore, if we set a high price like other stores, and you didn't negotiate well enough, ending up paying more than others, wouldn't you feel uncomfortable?

"That makes some sense. Okay, give me two pairs of underwear that I wear." The customer thought that this would indeed save him a lot of trouble.

After picking up the underwear, Zhang Xuemei continued to promote bras, "Sisters, why don't you buy a few bras? We only stock the best quality ones. You'll know once you've worn them; they're very comfortable."

“We’re not like you young people, where everything looks the same. It’s different after we finish breastfeeding.”

"That's different. A good bra can lift your breasts. Look, I've had two children, but after wearing the bras in this store, I feel completely different. Why don't you try them on, ladies? It's free to try them on."

The magic of the phrase "trying it on is free" was quite powerful. The group of people who were already hesitant immediately surrendered after hearing Zhang Xuemei say this, and everyone took a bra and went into the fitting room.

When they all came out smiling, Zhang Xuemei knew what was going on and closed another deal.

Although there were many people on Wuyi Street and even more at the clothing market, those were other people's shops. Zhang Xuemei's shop only had a few people coming in, some of whom looked around and left, and most of them just bought a pair of underwear and left. Business was not as booming as Xu Mingwan had imagined.

"Third sister-in-law, why is no one buying anything? I see that the shops across the street and next door are packed with people, but our shop is deserted."

Xu Mingwan stood at the door and looked out. The other shops were noisy and bustling, but his shop was unusually quiet. Occasionally, a few people would come in but leave without buying anything.

“That’s how business is. Take it slow. People who need it will definitely come. Sit down and rest for a while.” Zhang Xuemei had considered this possibility. After all, underwear is worn inside, unlike outerwear which is visible to others.

Many people might not buy a new pair of underwear even when they're worn out, but they always want their outer clothes to look presentable.

"This must be the place. Her aunt must have been talking about this place. 'Enchanting Life,' the name sounds quite sophisticated. Let's go in and take a look." Ding Jing looked up at the entrance and then peeked inside. After seeing a row of girls' vests, she confirmed that this was the place.