Chapter 147 The Stealer is Here

Li Ye and Jin Peng slowly rushed to Xiushui Street, because someone from Qingshui's hometown came today, so Jin Peng asked Ma Qianshan to drive the 130 to take the person to the store in Xiushui. Now the two brothers can only ride bicycles.

"Xiao Ye, what's the origin of that phrase you often say? How can it be easier to be frugal? I'm so used to driving a car that I can't even ride a bicycle anymore."

"It's hard to go from extravagance to frugality. You got two of the five words wrong. Brother Peng, you need to brush up on your cultural literacy. What will you say when you are asked to speak at a staff meeting in the future?"

Jin Peng laughed and said, "You want me to go up and speak? Even if I fart, people down there will say it smells good.

You haven’t seen the way the guy in my previous construction company spoke, his style, his prestige, his virtue. Those who obey me will prosper, and those who disobey me will perish. If you don’t accept it, try it.”

Shit, you remember this sentence clearly.

When they arrived at Xiushui Street, they were both slightly shocked by the scene before them.

Surrounding his store are not only thousands of customers, but also dozens of street vendors.

There are people selling food, rattles, fruits, and repairing shoes. It has become a small night market.

The night market economy has actually existed in the capital for a long time. In the past, state-owned stores looked down on the small amount of money, and ordinary people had no interest in visiting night markets.

However, the discount promotion organized by Li Ye this time attracted a large number of customers and indirectly attracted small vendors.

Li Ye and Jin Peng looked outside and found that although the store was crowded and a bit noisy, the overall order was still well maintained.

Several veterans from my hometown were put to good use. They were stationed around the store, some helping to stock the goods, some guarding against thieves. They had a clear division of labor and were quite organized.

It is true that the soldiers are not perfect, but they are still very strong in terms of discipline and execution.

In a few years, when private enterprises in Guangzhou and Shenzhen have developed in large numbers, a "discharge certificate" will be equivalent to a job introduction letter, and you can be hired without taking an exam in most factories.

Seeing groups of customers happily coming out with clothes and shoes, Jin Peng sincerely admired: "Xiao Ye, you have many ideas. If we don't separate the entrance and exit, no matter how many people there are, we won't be able to take care of it."

Before Li Ye asked Ma Qianshan to continue the promotion, he first made some changes to the interior of the store, changing the exit to the cashier counter model of a supermarket in later times.

If customers want to leave the store, they must use the exit passage. This not only facilitates the maintenance of order, but also avoids a lot of trouble.

There are so many people around, and losing a few pieces of clothes is a small matter. But it would be a big deal if a good person was wrongly accused. He clearly paid, and you say he didn't pay?

You don't know the temper of the people in the capital, right? Want to experience it yourself?

"The store is still too small," Li Ye looked at the crowded store and asked Jin Peng, "Can't we negotiate for the other stores?"

"We can't come to an agreement," Jin Peng shook his head and said, "This is not a courtyard house, it's not private, they don't care about our rent at all."

"Yes, 1982 was still a little early."

Li Ye said something that Jin Peng didn't quite understand, then squeezed towards the store, wanting to see if there was anything that needed improvement.

Retail is an industry with too many process details. Li Ye was not an industry insider in his previous life, so he could only humbly learn and make changes as he went along.

However, before Li Ye could squeeze in, he turned out again.

He nodded at a few people squatting near the store.

"Brother Peng, have you seen those people?"

"Which ones? Those people don't look like thieves, do they?"

The few people that Li Ye noticed were all around 40 years old. Their shoes and clothes were very clean. They didn't stare at the customers' wallets, but looked carefully at the situation inside the store, pointing and talking from time to time. They were obviously different from the thieves on the street.

"They may really be thieves, but they steal different things."

"You mean stealing skills?" Jin Peng reacted.

Stealing skills is also stealing.

Li Ye smiled and asked Jin Peng to find something for him.

Then he sent Jin Peng aside, walked around, squatted down next to those people naturally, and took out paper and pen.

Those people didn't want to pay attention to Li Ye at first, but seeing him writing and drawing on paper, they couldn't help but ask: "What are you doing, man?"

Li Ye said: "During class, the teacher assigned an extracurricular assignment to observe the people's livelihood economy. I saw that it was quite lively here, so I came over to take a look and see if I could finish the assignment."

Li Ye's words were half true and half false. He had no extracurricular homework at all, but similar situations did exist in some majors of the Economics Department.

"People's Livelihood Economy. Homework?" The middle-aged man closest to Li Ye asked, "Which school's teacher would assign this kind of homework?"

"From Kyoto University."

"Kyoto University? Which Kyoto University?"

"Is this the University of Kyoto?"

Li Ye took out his student ID and flashed it in front of him, then continued to write and draw on his paper.

The other party was stunned at first, and whispered to a few of his companions. Li Ye heard their surprised tone and it was obvious that they were still very envious of Beijing University and recognized it.

After a while, those people could not help but lean over to take a look, and found that Li Ye's paper was full of incomprehensible words such as planned economy, market economy liberalization, etc., as well as some incomprehensible graphics.

"What did you draw, man?"

"I only have a limited understanding of this! I want to measure the price changes of various commodities at different stages of production, and understand the price difference between the commodities in this small night market and those in the building."

"What's the reason? They have nothing to worry about, so they'll make a profit no matter how they sell it!"

The middle-aged man next to him blurted out, and the others nodded in agreement.

Li Ye blinked and said modestly: "I don't understand, can you explain it to me?"

"Isn't this hard to explain? This wholesale department of Pengcheng Seventh Factory only has a few people and a small storefront. The total cost is so small, so of course it's cheaper than what the department store sells."

“They say it’s wholesale, but it’s actually retail because a person buys eight or ten items and uses them for themselves, not for secondary retail.”

Li Ye basically confirmed his guess and asked, "Brothers, who are you?"

"us?"

The middle-aged man smiled and said, "I'm from the West City Department Store. One of them is from the Second People's Department Store, and the other is from the East City Supply and Marketing Building."

Seeing that Li Ye seemed unconvinced, the middle-aged man took out his work ID and showed it to Li Ye.

Li Ye opened it and saw that the man turned out to be a deputy section chief of supply and marketing of the department store, named Tian Hongshan.

[Sure enough, we cannot underestimate the heroes of the world. 】

The reason why Li Ye came here to find out the background of these people was to see how sensitive these key talents of state-owned enterprises were to economic development, their awareness of proactive response, and their ability to respond.

In this era of great change, countless young and energetic people who are unwilling to be ordinary have smelled the scent of spring, broken the rules and created a new sky.

Just look, Li Ye had only been doing promotions on Xiushui Street for a few days, and some of his peers came to learn from him.

These people are not simple at all. They have everything: the right time, the right place, and the right people.

Backed by state-owned capital, it has mature supply channels, ready-made sales outlets, as well as the experience and employees required for retail.

The apprentice was taught to beat the master. What level is he? What size is he?

If they really follow their example and innovate seriously, Li Ye's small wholesale department will not be able to compete with these people.

Therefore, only by knowing yourself and your enemy can you win every battle.

"Chief Tian, ​​will your Xicheng Department Store also conduct this kind of profit-sharing promotion that benefits the people's livelihood?"

“It’s not easy!”

Tian Hongshan shook his head, took out a cigarette box, and asked Li Ye: "Do you smoke, man?"

Li Ye casually took out a box of Hongtashan cigarettes from his pocket and spread them around.

"Pick mine! It will get moldy if you don't."

This was a gift from Hao Jian to him as a gift, because Wen Leyu didn't like the smell of cigarettes and he could only smoke a few cigarettes a month.

"Hey, man, this is a good cigarette."

A box of 1982 Hongtashan costs more than one yuan, and you need a quota, so it’s really not bad.

"I've been here in Xiushui for two days. Although I'm envious, there are some things that they can do that we can't."

"If we open until 8pm, we can still handle it. At most, we can give out bonuses. But with so many categories of clothing, how do we calculate the profit? How do we pay people? Who will be held responsible if something goes wrong?"

After smoking a few cigarettes, Li Ye had explained most of what Tian Hongshan meant by "difficult to deal with".

For example, how to motivate employees to work overtime at night? Should they be given bonuses? How should the bonuses be distributed? These issues need to be discussed at the meeting.

Who will bear the loss in price from discounted sales? Will it be borne by the department store, or will the supplier bear part of the loss? This will also need to be discussed at the meeting.

The most important thing is who will take responsibility for the change?

Over the years, Xicheng Department Store has sought changes, but many of them have ended in failure.

If a small link cannot be overcome, the whole thing will be a mess.

In short, the word "responsibility" hinders innovation and prevents people like Tian Hongshan from taking the initiative.

Li Ye had a plan in mind. He chatted with Tian Hongshan and others for a while, then went to find Jin Peng.

After explaining it to Jin Peng in detail, Jin Peng took a hissing breath, hesitant and distressed.

"Xiao Ye, I know you have a smart mind, but we just don't have a storefront for now. I've been looking for one these days! Why are you in such a hurry to give them money?"

Li Ye shook his head and said, "They are having difficulties now. Once they overcome the difficulties, we will not be their opponents. So what we have to do is not to add any difficulties to them, but to get a profit."

"Only in this way can we gain time for development and accumulation."

“.”

"That's fine! After all, you are the majority shareholder, so if there is any loss, you will suffer the most."

Jin Peng touched his scalp and had to agree. After all, none of Li Ye's decisions over such a long period of time were wrong.

. . . . . . .

At 8:20 in the evening, Ma Qianshan almost shouted himself hoarse before he finally closed the door of the store.

Tian Hongshan and others who had been squatting outside for several hours supported each other and stood up, stretched their numb legs, and walked towards their bicycles.

"I'm so jealous! It's just a small shop, not even as big as a corner in our building, but the turnover in one night must be tens of thousands."

"It's more than tens of thousands. I just counted them one by one. There are more than 400 people coming out of the exit, holding several pieces of clothing in their hands. I estimate that the turnover is probably over 100,000!"

"The amount of money flowing in has nothing to do with us. I told our boss about it yesterday, and he said I was meddling in other people's business."

"That's right, Old Tian, ​​you want to move up a level, but we don't have that path. It's not worth it for a few illusory bonuses."

"Ah~~"

Tian Hongshan let out a long sigh. When they graduated from business school together, they were all so high-spirited. But now that time has passed, how much heroism is still there?

"Leaders, don't leave in a hurry, let's have a chat!"

Jin Peng stood in front of the three people, smiling harmlessly.

(End of this chapter)