Chen Qing transmigrated into a period novel, becoming the aunt of a beautiful, strong, and tragic villain.
The 'beautiful and strong' parts were inherent to the villain; the 'trag...
Liu Fenghua kept his mouth tightly shut, his face turning a deep liver color with anger!
That damn old woman!!!
Damn it!
She deserves to die!!!
Liu Fenghua was furious. He had opposed Wang Xuemei coming along from the beginning. This old woman was always so rigid and meticulous, always keeping a little notebook and always complaining!
It's absolutely infuriating!
Marcus and Isabella are both well-known figures in the United States. Not only are they powerful, but their families are also enormous. People like them should be befriended.
She ruined everything.
Wang Xuemei calmly adjusted her black-rimmed glasses. Her short hair was neat, and her eyes were bright and piercing. She stared straight at the two foreigners in front of her, her aura not weak at all!
Chen Qing's lips slowly curled up; at least he wasn't fighting alone anymore.
However, Marcus's lawyers have already submitted a draft agreement stating that Marcus Fund would hold a 60% stake.
Chen Qing glanced at it and smiled, "Mr. Marcus, thank you for your generous investment, but I have a question about the equity structure."
Marcus's expression softened slightly: "Go on."
“You are investing in the operating company of the ‘Midsummer’ brand in the United States, not the ‘Midsummer’ brand itself. There is a fundamental difference.”
A mere seven hundred thousand US dollars, and they dared to try and devour sixty percent of her profits.
hehe.
That's really sincere.
A cold glint flashed in Chen Qing's eyes: "I believe you are also very clear about what your lawyer wrote, right?"
No merchant is without cunning.
Even though Marcus and Isabella admired Chen Qing, that didn't stop them from wanting to trick him.
Marcus's expression changed slightly. He took the contract, looked at it, and slammed it onto the table with a loud thud. He then pointed his index finger at the lawyer and cursed angrily.
Chen Qing admired his clumsy acting skills and slowly took a sip of coffee.
Liu Fenghua began to curse in a low voice again: "Look at the partners you've chosen. If they get swindled, then the whole country will be made to work like slaves for you!"
Chen Qing: "This is a major misunderstanding, and we have the right to appeal. Moreover, if he really did that, I would immediately take his money, withdraw my brand, and change to another brand name. Also, if this contract is really signed, you also bear responsibility. Don't you agree, Manager Liu?"
Liu Fenghua: "..."
Shameless!!!
Chen Qingjing waited for Marcus to finish his tirade before saying, "Mr. Marcus, would you like to hear my proposal now?"
Marcus: "Of course!"
Chen Qing slowly revealed his plan.
“At the beginning of the cooperation, I will register a separate Shengxia Brand International Holding Company in the port city to hold all of Shengxia’s intangible assets, including trademarks, design patents, and visual assets, outside of China. In this brand holding company, Shengxia Brand will hold 100% of the shares and have absolute control.”
Then, Summer Brand Holdings Company authorized Summer USA Operations Company, which was newly established by Mr. Marcus in the United States and holds a 51% controlling stake, to use the Summer brand for marketing purposes.
The licensing agreement can be signed for 10 years initially.
However, if your company fails to achieve specific performance targets within the agreed timeframe, such as sales volume or number of stores opened, we have the right to terminate the authorization and reclaim the brand usage rights.
Marcus and Isabella were both amused and exasperated.
Because Chen Qing's proposal means that regardless of whether the American company makes a profit, as long as the stores make sales, the brand licensing fee will be a stable source of income.
Marcus bluntly stated, "Impossible."
Even Wang Xuemei and Liu Fenghua felt that Chen Qing was too greedy.
The Summer Sports Apparel Factory was nothing compared to the two behemoths, but her requirements were very demanding.
Chen Qing calmly presented the profit data of Shengxia Sports Apparel Factory, including a comparison with major American sportswear brands: "You should be able to clearly see that as long as you invest and expand, you can make a lot of money. And your initial capital is only 700,000 US dollars. This is a pure profit business."
No one should believe in businesses that are purely profitable.
but!
The data charts Chen Qing presented were very attractive, including comparisons of sportswear and the profit growth of Shengxia Sports Apparel Factory over the years, all of which made them want to get involved in sportswear brands and make a fortune.
Chen Qing continued his persuasion: "Mr. Marcus, you are a successful investor and understand better than I do that the core value of a brand lies in its 'soul' and 'consistency.' I separated the brand ownership not to restrict you, but to protect our common long-term interests. This ensures that Shengxia maintains its pure Eastern heritage and consistent design in every market, avoiding deviation from its path for short-term profits. It's like a country's constitution, guaranteeing its long-term stability. You are now investing in a brand with constitutional protection, capable of growing into a giant, not an ordinary company that might lose its way due to shareholder disagreements. You can completely trust me."
She spoke with certainty and then laid out a blueprint for Marcus and Isabella.
It seemed like there was an endless supply of money waiting for them to collect.
After discussing it with their lawyer, the two decided that investing was a good idea.
The amount is indeed not large, but if it succeeds, and dozens of chain stores can be opened, the profits will be huge!
Marcus and Chen Qing eventually pulled at each other.
The main focus is on setting future profit targets.
Liu Fenghua, Wang Xuemei, and Wang Weiqiang felt that the person opposite them was a wolf.
But looking at the goals Chen Qing set for Marcus, she felt that Marcus wasn't much better.
The target profit was $1.5 million in the first year, and $30 million after ten years.
All three of them thought Chen Qing was being delusional.
But Chen Qing presented the facts, reasoned with the public, and calculated the foot traffic and profits of the summer sports brand.
Since the target audience is the middle class, sportswear is about to see its first wave of price increases this summer!
A garment that costs ten dollars wholesale can be sold for at least thirty dollars.
Sportswear is on the lower end of the price range.
But on the second floor, a piece of clothing that wholesales for twenty dollars is priced at eighty dollars by Chen Qing.
Chen Qing has already showcased the clothing style, which has a certain degree of competitiveness in the market.
Once there are profits, investing in branch stores becomes easy.
Her captivating eyes seemed to say, 'From now on, your profits will only keep multiplying.'
Even under Chen Qing's pen, the profits ten years later were astronomical figures.
The target of 30 million is a number that has been cut again and again.
Isabella let out a soft sigh: "You're better suited for Wall Street."
She has excellent speaking skills.
They have a strong ability to see through things.
She's beautiful enough, and confident and poised; investors can easily be swayed by her.
Just like them right now.
Marcus wholeheartedly agreed; Chen Qing had ignited his fighting spirit.
Chen Qing politely replied, "Thank you for the compliment."
After agreeing on the final outcome, both parties signed the contract.
Marcus invited Chen Qing to dinner.
Chen Qing declined.
Liu Fenghua once again berated Chen Qing for being useless.
Next, the construction bureau personnel conducted an inspection, after which Chen Qing and the inspection team continued their travels abroad. (End of Chapter)