Late July, Magic City.

Chang Fu and Yang Qian still come to see Yang Kang every day as usual.

They have moved into a small two-bedroom, one-living-room apartment near the Bund.

The house is only 90 square meters, but the price is over 10 million yuan.

When someone asks you what happiness is, the greatest happiness for people who don’t own a house is definitely buying one.

Living in this international metropolis, having such a small home is undoubtedly happy and comfortable.

Zhang Cuicui had almost recovered, and she still cooked some home-cooked dishes to entertain Chang Fu's family.

"Brother didn't come?"

"You expect him to be available, which is not easy."

Chang Fu said: "He brought the senior management team of Tengying Group to Hangzhou to discuss cooperation with Mr. Ma."

Teacher Ma from Hangzhou, that can only be the one.

The most famous business figure of this era and also the richest man in China.

Yang Kang was quite surprised, and so was Yao Annie beside him.

If you are not in Hangzhou, you will never know the boundless influence of Hangzhou Ma or Ali.

When the IPO was successfully launched, the whole city of Hangzhou was full of legends about Ah Li.

All the light-emitting advertisements on the road were replaced with Da Ali overnight.

One person represents a city, and this probably refers to Teacher Ma.

"Big brother's influence is really getting more and more exaggerated!"

"That's right. He's in the financial news almost every day."

Chang Fu said, "He sold another $1.2 billion worth of fresh produce this time. It seems like a lot, but it's still not enough to spend. His Tengfei New Energy is an absolute money-making machine. You have no idea how much more he's going to invest."

It's really exaggerated.

Yang Kang himself has started a business twice and knows how difficult it is to start a business.

It can only be said that the current success of Tengying Group is inseparable from Chen Pingsheng’s careful consideration since ancient times.

…

Chen Pingsheng brought Tencent's senior management team to study and visit Ali.

When it comes to entrepreneurial miracles in modern history, Ali is definitely an unavoidable high point.

Many people say that it has monopolized half of the Internet.

But Chen Pingsheng knew that this was undoubtedly an extremely excellent Internet group.

Taking advantage of this cooperation, he also brought his senior management team to learn a thing or two.

When I returned to Shanghai again, it was already late July.

In August, he will go to Hong Kong to attend the CEO training course there, and there is a lot to do.

But now that he suddenly had such a large sum of money, he naturally had to find a way to spend it reasonably.

If you want to make money, you must first learn how to spend it.

His wife also received a cash sum of more than 8 billion yuan after paying the 10% of Tengsheng Fruit.

The couple discussed it at home for an evening.

The destination of the funds was finally determined.

At present, in Shuiyunjian and Shanghai, there are only sixteen large clubs whose storefronts are not their own.

Let’s discuss everything, and we estimate that 2 billion yuan of funds can be used to complete it.

In addition, Shuiyunjian plans to recruit 10,000 new employees during the September recruitment and training.

The training academy in Beijing simply cannot absorb such a large number of students.

Song Yanxi fell in love with a university that was for sale in Shanghai.

The location is naturally not in the central city, but in the more remote JS area.

This university has not enrolled students for two years and covers an area of ​​about 1,200 acres.

Song Yanxi plans to use 2.8 billion to acquire the entire university.

Buying a university is equivalent to a commercial asset. There is no question of whether she will make a loss or not. If she thinks it is worth it, then it is worth it.

2.8 billion is just the price negotiated with the local government. It is estimated that more than 200 million will be needed for subsequent repairs and renovations.

In total, her family will spend 3 billion yuan on this university.

It also further consolidates Shuiyunjian's position as the first high-end health brand in China.

In addition, another ten billion will be allocated to establish a Shuiyunjian learning subsidy fund.

This is also the salary and activity funds that these 10,000 interns will receive from them in the next two years.

Such a high investment is naturally intended to further develop and expand Shuiyunjian.

All in all, it cost about 6 billion.

The remaining money was used to buy a storefront in Guangzhou in advance.

No matter what, let’s open four flagship stores there first.

Two in Guangzhou and two in Shenzhen.

Of course, you have to purchase all the storefronts yourself.

He spends money like water, and the reason he dares to do so is mainly because there will be a Shuiyunjian event in Shanghai at the end of the month.

By then, another 700 to 800 million yuan can be cashed out. It is simply a typical example of the more you spend, the more you have.

As for Chen Pingsheng himself, he first announced an official investment of 5 billion yuan to enter the field of artificial intelligence.

Mainly driverless.

Then another 10 billion yuan will be allocated to subsidize the research and development of teams in areas such as batteries, motors, and electronic controls.

Having achieved this, he almost has the most powerful R&D team in the field of new energy vehicle manufacturing.

The main reason is that you spend a lot of money.

As long as you pay enough, you can recruit any talent.

In total, he has independently invested 45 billion yuan in this project, and Tengfei New Energy has suddenly become a technology startup project that Shanghai focuses on supporting.

With this investment, he will no longer have to spend money on new energy projects in the next year and a half.

It can be said that we have created a period of abundant funds.

During this period, everyone just needs to focus on advancing the projects at hand.

For example, super factories, ecological parks, and major newly established research laboratories.

Only when there is sufficient funding can everyone devote themselves to research and development with peace of mind.

As of now, Tengying Group has become the company with the largest investment in the new energy field.

This is exactly the same as the entrepreneurial spirit it has always adhered to.

In the early stage, it relies on the maximum investment to leave the players in this track far behind, and then relies on its own business philosophy and traffic.

Work quickly to get to the first place.

Then he was far ahead.

If you look closely at any project, you will find this to be the case.

As long as it is a project invested by Tencent Film.

Even if he quickly spent 15 billion, he would still have more than 3 billion in his hands.

Chen Pingsheng took the money and went to Guangzhou to buy a university and build his own Tengying Entertainment College.

Just like Shuiyunjian, it would take at least two years to build everything by ourselves.

Buy an existing university, spend a few hundred million to repair and adjust it, and it will become a new one.

He bought a university covering an area of ​​1,000 acres in Huadu, Guangzhou for 2.6 billion yuan.

Another 300 million yuan is planned to be spent on readjustment and renovation, and the school is not expected to officially open until mid-September.

This is a high-level art school built for rural people, so it doesn’t matter if it starts a little later.

The entertainment industry is in such a turbulent state that even poor people cannot get in.

That's just like football, the more you play, the worse it gets.

After digesting this super fund, Tengying Group has taken a visibly big step forward.

The first is Tengfei New Energy, which has the largest investment.

It has become the largest new energy science and technology innovation project in China with the largest number of research laboratories.

It also independently contracted comprehensive research institutes including batteries, motors and electronic controls, and artificial intelligence.

Shuiyunjian has become an insurmountable mountain in the high-end beauty and health care industry.

Not only does it independently own a 12-story headquarters building in Shanghai, it also owns a 1,200-acre private training headquarters academy.

With this configuration, who else can surpass it?

Not to mention Tengying Entertainment, which directly spent 2.6 billion to buy a university in Guangdong and established its own high-level art school.

The key point is that this university was not invested by Tencent Entertainment itself, but its big boss bought the place and then rented it to it at a low price.

As soon as the news came out, the stock price soared.

In just one day, Chen Pingsheng made money through the rise in stock prices.

The money spent on buying the land was earned back.

Just tell me if this is an exaggeration or not?

Tencent Entertainment has officially become a giant entertainment group with a market value of over 60 billion yuan.

In addition, Tencent Commercial Management, headquartered in Hong Kong, has commercial assets of approximately 34 billion.

The net output from collecting rent from my own home is 500 to 600 million every year.

When a company reaches this point, bankruptcy is no longer possible.

When Chen Anan grows up, she will have the conditions to spend two million every day.

This is the further change that occurred to his family after digesting this asset.

It can be said that no matter which project it is.

With continuous feeding, great progress can be made.

…

The last few days of July.

At Big Butt's strong request, Chen Pingsheng took a day off.

Then he drove his family's Riva yacht out to sea for a trip, and also called Yang Kang and Chang Fu's family.

and old classmate Yao Annie.

Yang Kang's daughter is only eight years old this year, exactly the same age as Big Brat. The other is a natural academic master and the other is the child of other people's family.

One is a born academic loser who likes eating, drinking and having fun.

The two of them unexpectedly got along well together, mainly because Chen Anan taught Yang Xiaole the things she herself knew how to play.

For example, deep-sea shark fishing, or how to eat super-large shrimp.

There is also how to play the erhu, and how to drink a red wine worth over one million yuan with Sprite, etc.

Yang Kang's family's income was there, but Yang Xiaole was still stunned by Chen Anan's deception.

The summer in July is still a bit too hot. Even if you turn on the air conditioner and drive on the sea, you can still feel the scorching summer heat.

This yacht docked in Shanghai is worth around 60 million.

It has become the envy of ordinary families.

Chen Pingsheng wore a pair of large black sunglasses and stared seriously at Chen Anan who was fooling around outside.

She has already gone fishing for big shrimps. Before coming, she even checked Baidu for the three essential tips for deep-sea shark fishing.

I am just a half-baked one, yet I still teach Yang Xiaole how to hold a fishing rod.

"Old Chen, you're really a spendthrift!"

"What's so great? You earn money only when you spend money."

Chen Pingsheng said, "I'm going to Hong Kong next month to attend the CEO training program. Some of my classmates are much richer than me, including the founder of that short video you're currently following."

"Who, Du Hua?"

"Who else could it be but him?"

Chen Pingsheng casually said, "Block Hand's valuation this year is $25 billion, and it will definitely develop further in the future. The live streaming company I founded in Guangdong that sells products through influencers will officially launch in September. Douyin will officially go online on September 20th. Let's see if we can capture the Douyin influencer live streaming market first, just like Xinteng Live."

Chang Fu laughed at him, "You're really something! Douyin hasn't even been launched yet and we don't know how it will work, but you're already preparing in advance. What if it doesn't work and gets taken down by a hand?"

"If it doesn't work, then just waste a couple of hundred million, what else can we do?"

Chen Pingsheng asked, "If I didn't feel that short videos could occupy a large amount of young users' time, do you think I would need to make money through internet celebrities?"

"It's just a pre-emptive move to occupy the short video traffic channel."

"When Douyin officially launches in September, I will send a group of people to compete for the influencer market in advance. I will also invest 200 million yuan to sign whoever becomes popular the fastest."

"At my stage, I already have a lot of businesses. I have to fight for one or two of those super-traffic ports."

Changfu’s development has made him deeply aware of the future development potential of short videos.

No matter how much he thinks about it, it is not excessive.

In just half a year, Xinteng Live has cut profits within the group second only to Tengying Entertainment.

Gained a net profit of 1.3 billion.

If we wait until the end of the year, we estimate that we will have a net profit of 2.8 billion.

Don't even mention that he didn't expect this number.

No one in the group had any idea of ​​this; even Tong Zelan, who had invested 900 million in it, was stunned.

She bought 30% based on a valuation of 3 billion. The current situation is that Xinteng Live can make a net profit of 3 billion a year.

This is extremely exaggerated.

It seems that it doesn’t matter whether it goes public or not.

You should know that among so many companies listed on the A-share market, there are only less than 200 companies whose annual profits exceed 1 billion.

Xinteng Live, which was established less than a year ago, has a revenue of about 3 billion.

It has more than 3,000 female anchors.

Among them, there are hundreds with over one million fans, and twenty with over ten million fans.

It is no exaggeration to say that short videos hold half the world’s territory.

The main reason is that they developed early. When the short video track was still played by a group of young people, they invested 200 million yuan in it.

They were even equipped with luxury cars worth 200 million yuan, and a large number of internet celebrities with a net worth of tens of millions quickly emerged.

There is also the Trainee Competition, a super internet celebrity delivery station, and its rise can be said to be.

To outsiders it may seem like luck, but to insiders it is inevitable.

While a bunch of young men working as screw drivers in a factory were frantically pretending to be rich, Chen Pingsheng, a real super-rich man, went to jail.

The result is the current Xinteng Live.

If someone of his status were to go up and show off his wealth, it would absolutely be embarrassing.

It's not worthy of his current level at all.

There is absolutely no need for that. If you want traffic, do you need to become an internet celebrity yourself?

Wouldn’t it be enough to just spend money to cultivate dozens or hundreds of big internet celebrities?

Therefore, he attaches great importance to Douyin short video, which was officially launched in September.

If necessary, he would even want to invest all of Tencent Entertainment's traffic resources into it.

Yao Anni sat aside and took notes carefully, and she even wanted to take a computer typewriter.

Write it all down word for word.

Go home and review it in depth for a week. There is so much business information in it.

According to this old classmate, he should formally prepare a group of regular internet celebrities before the platform goes online in September.

Occupy this internet celebrity track in an organized and disciplined manner in advance.

Not to mention half of the country, at least one third of it must be conquered.

Who can say that they really have this ability?

Before anyone could react, he had already prepared both the people and the money.

Yao Anni just wanted to say that he deserved to make money.

This vision is unique.

Once Douyin really rises, another company that will rise on his side is Xinteng Live.

The dual-wing traffic engine can do more than just make money from internet celebrities.

He can also lead the projects within the group to success one by one.

Is this the real reason why Tengying Group won the victory from thousands of miles away?

"Oh right..."

Chen Pingsheng asked Yao Anni curiously, "I haven't asked you yet, what exactly do you want?"

To be honest, when he developed Tengying Group to this point.

There is no shortage of smart people around you anymore.

This old classmate, the female academic master from junior high school, is one of them.

Even though she hasn't expressed her needs yet, isn't that her cleverness?

After doing so much, you should want some reward.

Yao Anni cheered up, "Brother Chen, I have opened four or five traditional clothing stores in Hangzhou and also opened a Taobao online store. I have been making a little money these years, but I am not sure what to do next."

"If you can open five clothing stores in Hangzhou on your own, that's pretty good."

Chen Pingsheng said: "In this era, there are many different opinions on the future of traditional clothing stores. If you really want to say, you might as well use your understanding of the traditional clothing industry, sell those offline stores, find a large warehouse and renovate it to look like a large clothing factory, abandon the traditional offline field, and concentrate on the current online live streaming to sell goods."

"For a small business, you need to follow the trend to grow faster."

There is no doubt that online live streaming will become a major trend in the future.

Especially for traditional offline stores.

If it really doesn't work out, it's better to try Pinxixi than to stay in those clothing stores.

Yao Anni instantly became very energetic because of the little money she earned.

In the eyes of ordinary classmates, he is naturally a successful person that everyone envies.

In this person's eyes, it's really just about supporting a family and making a living.

It has nothing to do with the word success.

Chen Pingsheng pondered for a moment and continued, "Clothing has been the largest category of online consumption since ancient times. Whether in the early or late stages of the Internet, this category will never be eliminated and will only become more and more specialized."

"I own Tenghui Department Store, which is doing quite well in the everyday casual clothing sector. If you're interested, I suggest you focus on the women's clothing sector. If you're short of money, I can also invest 100 million yuan in you."

This old classmate of mine, who is a top student, is undoubtedly still very smart.

He will definitely work in the clothing sector.

It would be best if it could be broken down into smaller parts.

It’s only one hundred million, what if it works?

If it fails, it's just a small goal, it really doesn't matter.

He also tries to invest only in people he knows.

The key is that he feels that the segmented women's clothing market has great potential.

If short videos really develop to a certain extent.

All of his anchors are targeting segmented markets.

Only by capturing accurate fans from various channels can we maximize our profits.

Relying on rewards from big brother to survive?

Does he need that little bit of money from others?

Don't joke, he is going for a market segment worth hundreds of billions or even trillions of dollars.

Not those big rockets worth one or two thousand.

Let’s not talk about the real super-rich, they definitely won’t show off their wealth on the Internet.

It is even more impossible to make money by relying on tips or selling products yourself.

Only a fool would believe that his family uses toothpaste and soap that costs 9.9 yuan.

Chen Pingsheng has his eyes on more than just one or two things for the future.

He has also made plans for short dramas. Once the Tencent Film Entertainment Arts School officially opens, he will use the students there to create and shoot them.

Now is the time to recruit a large number of short drama editors.

It is expected that filming will officially begin in October.

That kind of script basically only requires a few days of investment to film one.

It couldn't be any more stupid.

(End of this chapter)