End of 2017.

Belt Brother officially announced his entry into the new energy vehicle industry.

And announced his own car-making philosophy: buy, buy, buy, combine, combine, circle, circle, big, big, good, good, good.

These five sentences can basically be understood as Belt Brother’s journey to car manufacturing.

When the country needed football to rise, Belt Brother started playing money-driven football.

Inspiring.

From then on, he became unstoppable in the business world and received a lot of bank loans.

There are also countless land resources of various kinds.

The real estate industry is about to reach a turning point, and the country is vigorously supporting the new energy industry and preparing to replace real estate with the new automobile industry.

He walked over again with exaggerated steps and in a leisurely manner.

He also had a reason for meeting Chen Pingsheng. After all, in the current new energy market, Tengfei New Energy is the one that has invested the most money.

As the saying goes, the layman watches the excitement, while the expert watches the details.

According to data, about 570,000 new energy passenger vehicles were sold in 2017.

This figure represents a 69% increase compared to 2016.

The sales volume of fuel vehicles in 2017 was 24.7 million units, which means that new energy vehicles accounted for no more than 5% of the total vehicle sales.

Despite such a market share, dozens of new energy vehicle companies have emerged in just a few years.

Among them, countless new energy vehicle companies have defrauded state subsidies by falsifying sales data.

This means that there is a lot of water mixed in with the less than 5% share.

Based on this data, Tencent Film Group has actually invested nearly 100 billion yuan.

Many people have racked their brains but still can’t figure it out. Can he really make a profit by selling cars?

Even Lao Xu, who is always good at capital operation, didn't understand what Chen Pingsheng's plan was.

So I wanted to invite him over to talk in the name of football.

He himself is very clear that whether it is football or the current new energy, its significance is to continue the existing story.

It just makes it easier for him to acquire land at a low price and obtain bank loans.

If you really want to earn back the nearly 100 billion yuan invested by selling cars, it will take a long time to achieve.

Relying on that 5% market share?

Don't let your imagination run wild.

After Xu Daibei entered the new energy vehicle industry, it was a huge success.

He completely slammed the fact that he was rich in front of others.

He also let everyone know through major media and the Internet that he is a super krypton gold player.

Xu Daibei confidently declared that he would use five years to build his new energy vehicle factory into the world's largest new energy vehicle factory.

What does it mean?

The reason why Musk can become the world's number one in new energy vehicles is because his predecessor Xu has not come yet.

Now that he is here, the world's number one position must be his.

Just listen, which boss wouldn’t be excited after hearing this slogan?

Brother Belt even announced that he would invest 300 billion to build cars, and for a while, the whole place was talking about Brother Belt building cars.

The momentum is like a rainbow and no one can stop it.

Even Tengfei New Energy, which has invested hundreds of billions of yuan in the new energy industry, becomes insignificant compared to his extreme performance.

This is what it means to be high-spirited and full of confidence.

Even the capital circle is partying with him.

It’s Chen Pingsheng himself when he opens his phone, and it’s still him when he looks at his computer.

Belt Brother's publicity efforts and influence are truly unparalleled.

The new energy vehicle industry is becoming increasingly lively, and he is not the only big shot driving the industry.

Baoneng Group entered the car manufacturing industry in 2017 and established Baoneng Automobile in the same year.

It also acquired a 51% stake in Qoros Auto, a subsidiary of Chery, for 6.63 billion yuan, and later increased its capital to increase its stake in Qoros Auto to 63%.

Not many people may know the name Baoneng, but it started China's first business war and forced back Lao Wang's brutal capital.

Everyone should have some impression.

Yes, this is the guy. He also joined the New Energy Vehicle Bureau.

The wealthy Yao Zhenhua even announced a high-profile "five-year plan".

It has invested over 50 billion yuan in Qoros Auto and stated that it would take 10 to 15 years to build Baoneng Auto into a group with strong influence.

Originally, he was in a very prosperous position, but then Belt Brother's 300 billion investment came out.

It immediately became dim.

Brother Belt alone has brought the entire new energy vehicle industry to its knees.

Even these famous bigwigs are like this, not to mention those car makers who have crossed over from the Internet.

All I can say is that there is more money on the table.

Belt Brother roared, who else?

Those who were very active in the hype before have basically become silent now and avoided the spotlight.

He is really amazing.

As the top boss in the real estate industry, you should have this kind of momentum.

Not only was the voice on the Internet loud, but even the entire football community began to promote the use of belts to build cars.

This circle is really getting more and more lively.

Chen Pingsheng didn't care about those things at all. He focused on doing his own thing and took the path of global publicity through Leicester City.

When the World Cup starts, Tengfei New Energy will use its players Mbappé and Ding Ding for advertising.

If these two can successfully reach the World Cup quarterfinals, or even the semi-finals.

Think further ahead, and win a World Cup trophy, a Ballon d'Or or something like that.

No matter how Xu Dai uses his domestic team to cheer, they are still no match for the strong teams in the World Cup.

Promotion is just a means of brand promotion; the most important thing is the car itself.

It is undeniable that capital is one of the necessary conditions for making cars, but it is by no means the only condition.

Technology accumulation, talent reserves, brand building, marketing, etc. are all indispensable links in car manufacturing.

In just two years, Tengfei has completed its entire industry technology layout in the fields of batteries, motors, and electronic controls.

It also spent tens of billions of dollars to acquire a century-old traditional car company from Russia to improve the most basic patented car manufacturing technology.

This includes a series of key basic technologies such as chassis tuning and vehicle architecture.

It has also invested 15 billion yuan in AI intelligent assisted driving and established an AI intelligent R&D team of nearly 10,000 people.

It has also invested 12 billion yuan to build the Tengfei Super Factory, an integrated production facility.

And a global supply chain R&D industry center with an annual funding of 5 billion.

Let’s put it this way, among the newly established new energy vehicle companies, none can compare with him.

His target is not Xu Daixi at all. No matter how happy he is, the only target that Tengfei wants to surpass is Tesla.

It can only be Tesla.

Tengfei has spent two years to complete the entire industrial layout of the new energy industry.

There are also the most industry technical experts, he just keeps all of this secret.

Only when the first Tengfei new energy vehicle completes testing and is officially launched will he focus on domestic publicity channels.

As for now, we are still committed to building Tengfei into a world-renowned brand.

Whether this can be sold abroad is not important for the time being. What is important is that global fame can avoid many people’s inherent perceptions of domestic cars.

Fighting from top to bottom is the core strategy of Tengfei Auto.

Belt Brother is making such a big fuss now. If he fails to build a good car in the future, his fun will not end well.

This is equivalent to not leaving yourself any way out.

As for Jia, who had been shouting as loudly as him before, he will return to China next week.

It's been a year, and there's no sign of him returning.

And his suffocation for dreams is still being coined in words and sentences abroad.

This is also the first entrepreneur who described making cars as more difficult than walking to the moon.

According to insider information, an average of one unit is produced per year.

This mass-produced one was bought from someone else and then modified.

Brother Belt is very successful now, but I’m afraid that he will have a bad ending in the future!

Chen Pingsheng was not worried about him, but mainly because many of his employees had bought pre-sale houses produced by Brother Dai.

I haven’t even seen the house yet, but I’ve already started paying off the loan.

If the belt car manufacturing fails, his story of robbing Peter to pay Paul will probably come to an end.

I dare not predict what the final result will be.

(End of this chapter)