Chapter 51 Lucky General

Zhao Liying was a little confused.

But she soon discussed the current situation in the entertainment industry with Chen Pingsheng.

Not to mention movies, the situation in the television industry is also closely related to the current Internet.

Currently, the three major Internet giants are all trying to seize mobile traffic, and mobile video has become a battleground for these three giants.

Penguin invested in Penguin Video, Alibaba acquired Youku, and Baidu is supporting iQiyi.

The video websites supported by these three giants have also become the main force of investment in the television industry.

In the past, TV dramas mainly made money by selling them to TV stations, and TV stations made money through advertising.

It is worth mentioning that it is impossible for a TV station to do too much loss-making business.

In other words, you won’t spend too much on purchasing TV series.

However, the three video websites supported by BTA are different. Internet platforms are accustomed to playing with money.

For them, as long as they can kill the other two companies, losing tens or hundreds of billions a year is no big deal.

It won't hurt at all.

After all, BTA is really rich.

This has led to TV dramas becoming longer and longer since 2010.

Moreover, the pay of those traffic stars is getting higher and higher.

There are even female celebrities who have no acting skills at all, but they can openly say such shameless words as "I am worth 90 million."

The main reason behind this is the competition between BTA.

That is, they raise the pay of traffic stars and at the same time promote traffic stars.

As for the so-called traffic stars, most of them are falsifying data.

For example, they often have hundreds of millions of fans, and their Weibo posts have hundreds of millions of reposts.

Anyone with a discerning eye can actually see that this is all done to create a false sense of popularity.

The purpose behind this is nothing more than to increase one's value, endorsements, film remuneration, etc.

For example, from 2000 to 2010, TV dramas during that period were mainly 20 episodes long.

Thirty episodes is a long one.

Nowadays, TV dramas often start at 40 episodes, and 50 episodes is considered a minimum.

Sixty episodes is the basis, and seventy episodes is the standard.

Compared to the TV dramas of the past, these ones nowadays are undoubtedly much more watery.

The dozens of episodes in between are often just boring and meaningless water to watch.

These people shoot these films just to make more money.

This was unthinkable in the past. After all, TV stations would not be stupid enough to pay for these watery dramas.

It is worth mentioning that TV series are priced by the number of episodes, and so are the actors’ pay.

Zhao Liying explained: "Brother Chen, this kind of drawback has always existed in the television industry in the past two years. In fact, most viewers have been complaining about it, but there is nothing they can do. After all, they can't change the capital and the competition in BTA."

To put it bluntly, if it weren't for the competition between BTA in the mobile video sector, the television industry would definitely not have been in the chaos dominated by traffic for so many years.

The ones who are harmed by this are actually the audiences who like to watch TV dramas.

Chen Pingsheng nodded. "You mean, if we can change this phenomenon, then our company will become very popular?"

"Of course you can. Focusing on quality is the key to long-term survival."

Zhao Liying gave him another example to illustrate that Korean style has been very popular in recent years.

The film and television industry of Korea is also well-known around the world.

This is certainly due to censorship and subject matter restrictions, but the key is that the TV series is produced in Korea.

The screenwriter is the first priority. In order to ensure the core quality of the TV series, the screenwriter can not only choose actors at will.

You can also directly change the director, a power that is simply unimaginable in the country.

When it comes to filming in China, investors have the greatest power.

Even if they don't understand anything at all, they can still assign the heroine at will.

What’s even more exaggerated is that when these actresses arrive on the set, they can freely direct the screenwriter to change the script.

This means that the editor cannot guarantee the integrity and quality of the script at all.

After all, they have the least power on the set.

A good script can often be changed beyond recognition midway because of actors supported by capital.

Chen Pingsheng also invested in two TV series, although both were low-budget.

The best thing is that he never participates in the writing of the script, which is very rare.

Zhao Liying was also reminding him that if one wants to make a truly good TV series, the position of editor is actually crucial.

It even truly determines the future fate of the show.

This is why editors in Korea have so much power, and why their TV dramas are so good.

If you compare domestic dramas with those in Korea, you will know how big the gap is.

The ones over there usually have about 10 to 20 episodes.

Every episode has its highlights, but it’s different here in China.

Often the first few episodes are good, but the middle part is all trash.

Later on, various unimportant supporting roles began to steal the show.

It really managed to force-feed shit to the audience.

Chen Pingsheng chatted with her for a whole morning and barely understood the current situation in the drama industry.

I probably have a direction in mind.

"Lu Zhen, after the filming, do you have any plans for the next step?"

"Of course."

Zhao Liying said: "Currently, ancient idol dramas are the hottest. I saw a novel online that mainly tells the story of the forbidden love between a master and a disciple. The story is very touching. I feel that if this can be filmed in its original style, it will definitely be very attractive."

"Is there a novel title? Let me take a look."

"Yes, her name is Hua Qiangu."

Chen Pingsheng nodded, and after taking the book from her, he planned to test it with his golden finger.

It is worth mentioning that his entertainment industry investment analysis function has certain limitations.

It can probably only be used once a day, and there is an old saying about investing in TV series that nine out of ten investments are losses.

Truly good TV dramas are definitely a scarce resource.

Every time he uses it, it can be said to be quite precious.

"Target Analysis: Hua Qiangu."

"Target analysis: Please wait."

One second, two seconds, three seconds passed.

A golden panel appeared in front of him again.

"Target parsing completed."

"Title of the play: Hua Qiangu."

"Shooting period: one year."

"Total investment: 100 million."

"Return on investment: 1000%, no upper limit, super hit."

???

This is such a lucky guy.

What a god-like eye for choosing a drama.

One thousand percent, that’s a tenfold return on investment.

What’s more important is that it’s marked with unlimited price, making it a super hit.

These two words are very complicated, aren’t they?

Can it bring her to the status of a top actress in one go?

Like Yang Damin?

Can Tengying be directly brought to a first-class entertainment company?

Chen Pingsheng had no doubt that Hua Qiangu was very likely to do all of the above.

What is a super hit?

The 1986 version of Journey to the West, the 1998 version of My Fair Princess, and later versions of Kangxi Dynasty, Bright Sword, and The Chinese Paladin.

Only something that cannot be surpassed in a field can be called a super hit.

He had just founded Tencent Film Entertainment and now he has the opportunity to invest in a super hit drama.

What kind of luck is this?

No, give me some time.

Don't rush through it all at once.

(End of this chapter)