At this crucial moment before the broadcast of "Urban Dream Chasers," Ling Yichen and Jun Moran threw themselves wholeheartedly into the intense and exciting promotional activities. They knew that in the fiercely competitive film and television market, if they wanted the drama to stand out, they had to adopt unique and creative promotional strategies to attract the audience's attention and ignite public enthusiasm.

First, they planned a unique "City Dream Chasing Journey" offline event. The event selected several city landmarks similar to those in the drama as check-in points, such as art-filled creative districts, bustling music bars, and modern office buildings. Ling Yichen and Jun Moran personally participated, leading fans on a unique experiential journey along these check-in points.

In the creative district, they set up a temporary "Dream Showcase Area," inviting fans to share their dream stories, which were then displayed on the walls of the district in a unique art form. Ling Yichen and Jun Moran mingled among the fans, attentively listening to their dreams and offering encouragement and support. Jun Moran also showcased his painting talent, creating exquisite illustrations for some fans' dream stories, drawing gasps of admiration from the crowd. At the music bar photo spot, Ling Yichen picked up his guitar and sang a theme song from the drama for the fans. His soulful voice echoed throughout the bar, seemingly transporting everyone into the musical world of the drama, and the fans were completely immersed, swaying gently to the rhythm. At the office building photo spot, they held a small-scale workplace simulation activity, allowing fans to experience the challenges and opportunities faced by the characters in the drama in the workplace. Through interactive games, the fans deepened their understanding of the plot.

In terms of online promotion, they fully utilized the powerful reach of social media, launching a series of creative topic challenges. For example, the "Urban Dream Chaser Styling Show" challenge invited fans to imitate the characters' looks from the drama, take photos or short videos, and post them on social media with specific hashtags. This activity quickly sparked enthusiastic participation from fans, and soon various social media platforms were filled with meticulously crafted "urban dream chaser" looks. Some fans even made their own props from the drama, achieving a high degree of accuracy. Ling Yichen and Jun Moran would also select some outstanding works from the topic to like and share, creating positive interaction with fans.

They also launched an online interactive game called "Dream Puzzle." The promotional poster for "Urban Dream Chaser" was divided into several small pieces, and fans could collect puzzle pieces by completing various tasks, such as answering plot-related questions and sharing event links. When fans successfully pieced together the complete poster, they had a chance to participate in a prize draw, with prizes including opportunities to meet Ling Yichen and Jun Moran, merchandise from the show, and items featured in the drama. This game not only increased fan participation but also gave them a deeper understanding of the plot and heightened their anticipation for the story.

In addition, Ling Yichen and Jun Mo Ran collaborated with several well-known short video bloggers to produce a series of entertaining short dramas. These dramas, based on the TV series "Urban Dream Chasers," were creatively adapted, presenting classic scenes in a humorous or suspenseful way. For example, in one short drama, they transformed Lin Yu and Su Ran's first encounter into a hilarious misunderstanding, where Lin Yu, played by Ling Yichen, mistakes Su Ran, played by Jun Mo Ran, for a street con artist, leading to a series of comical and absurd events. These short dramas have been widely disseminated on various short video platforms, attracting a large audience and effectively promoting the new series.

In their collaboration with the media, they abandoned the traditional press conference format and instead held an "immersive media experience." The venue was decorated like key scenes from the drama, such as Lin Yu's music studio, Su Ran's design studio, and the apartment they shared. Upon entry, media reporters received a special "character ID card." Following the instructions on the card, they could interact with Ling Yichen and Jun Moran in different scenes, feeling as if they had become part of the story. This unique experience allowed media reporters to gain a deeper understanding of the drama, enabling them to more vividly present its charm to readers in their reporting.

Ling Yichen and Jun Moran also participated in the recording of several popular variety shows, subtly promoting their new drama. Instead of directly mentioning the series, they naturally incorporated elements of "Urban Dream Chaser" through game segments and discussions. For example, in a music variety show, Ling Yichen performed the theme song from "Urban Dream Chaser" and shared his feelings and experiences playing a musician in the drama. Jun Moran, on the other hand, participated in a creative design competition as a designer from the drama on a cultural variety show, showcasing the professional skills and artistic taste of her character and further fueling audience curiosity and anticipation for the new drama.

They also strived for innovation in the production of promotional materials. In addition to the usual posters and trailers, they created a virtual reality (VR) promotional short film. Viewers can experience some of the exciting scenes from the show firsthand by wearing VR devices, such as Lin Yu's passionate performance on stage and Su Ran's burst of inspiration in the design studio. This novel promotional approach attracted the attention of many technology enthusiasts and film and television viewers, giving them a fresh perspective on "Urban Dream Chasers."

As these creative promotional activities progressed, the popularity of "Urban Dream Chasers" continued to rise. Topics about the drama remained highly popular on social media, with fans' discussions becoming increasingly enthusiastic. Major media outlets also reported on the promotional activities, further expanding the drama's influence. Ling Yichen and Jun Moran's creative promotional tactics not only successfully attracted viewers' attention but also created a positive atmosphere for the drama's premiere, filling audiences with anticipation for "Urban Dream Chasers" and making them eager to witness this creative and passionate work on screen.