Chapter 150 Chapter 150

This encounter was posted on social media by the excited couple before the audience dispersed. [Big event: I went to see ULTRA KOREA with my girlfriend, and Yongbae came over to me and spread his food, and also talked to Lia

Kim took a photo together!!! I had just bought a limited view seat today, hoping to soak up the atmosphere. Unexpectedly, Yongbae actually came over to us. It was truly hot to watch him up close.

body!!! What was even more unexpected was that, at the end of the performance, Lia Kim quietly sat next to us. We waved light sticks together to watch Big Bang's performance and even kindly agreed to take a photo together.

This trip was truly the biggest jackpot of my life. I felt like the luckiest person in the room! (Attached: video of Yongpei waving + group photo) The comments section was filled with envy: "Wow... this is truly the biggest jackpot of my life!"

"Why didn't I encounter anything when I went there... Life's unfair TT" "Did Yongpei come here because he saw Lia? It felt like he was heading in her direction" "Isn't anyone going to compliment this photo?"

"You mean, I bought a VIP seat but got nothing?" "Did she go there specifically to see Bigbang's performance?" "I'm so jealous... I also want to meet the artists live."

"Very cool... Totally the aura of a top producer" "If it was really because Lia was there, then why didn't GD come over kkk" "Don't spread rumors, the two are just colleagues in the company."

"Is she considered a top producer now?" "Why is Yongpei so obsessed with taking off his shirt?" "Actually, the stage lights are so bright, you can't really see the audience." "Great...even though it's a death ray,

But Lia is still super beautiful." "It's really hard to run into this person. It seems like she's been mostly in the US these past two years." "If she doesn't count, who else does? Lee Hi's album was a complete success, right?" ...

The poster was clearly still immersed in excitement, jumping up and down to reply to the comments under this post: "Lia Kim is really beautiful in person!" "The photo can't capture her at all." "GD didn't come,

She was always in the area to his right. Fans who want to see him should buy the seats to his right. "She might have come specifically to see Big Bang, because she only appeared during their performances." ...

But soon, the post of this lucky viewer was diverted by the comments. Because someone mentioned "top producer" in the comments, the discussion quickly shifted from "lucky photo" to "Lia

Is Kim considered a top producer? This is actually a very interesting question, especially when it is raised at this juncture - the album "Veil" she produced for Lee Hi received a high response both at home and abroad.

The question of whether she can write songs has disappeared. Instead, the question becomes: Is her talent and output enough to be considered a top-tier artist? There's no single standard for "top-tier."

This is especially true in a highly subjective field like the music industry. Most producers are largely unknown to the public, their names often spread only by word of mouth within the industry. It's common for their work to be more famous than they are.

But Lia is different. Her domestic fame is almost on par with that of other A-list artists. Her name has been pushed to the forefront before her works, resulting in a situation where her fame and works are somewhat separated.

Is she really that strong? Or is that just the aura of fame? Someone even opened a special thread on the forum about this, which was quickly pushed to the front page: [Discussion] Lia

Is Kim a top producer? — An insider's opinion Posted by: Creator33 Lee Hi's second full-length album "Veil" has been very popular recently, and everyone is very interested in the production behind this album.

My job is related to music, and I have contact with several major domestic entertainment companies. I would like to take this opportunity to share my views based on my observations over the past two years.

The top producers in China currently are Teddy, Brave Brothers, Double

Sidekick and others. Although GD is also in this echelon in terms of ability, his main job is still an entertainer, so he is not included in this category for the time being.

The common features of these producers are very clear: they have a large number of representative works, stable commercial performance, distinct style labels, and their musicality and marketability are obvious to all.

But I personally believe that the most important distinction between the first tier and the rest is that the producers in this tier have essentially achieved personal branding. This brings us to a new issue: the relationship between producers and entertainment companies.

The dominance of our country's pop music industry has always been in the hands of the largest entertainment companies, which can also be understood as the current three major ones.

Because the work ultimately needs to be delivered to the artists, producers often have to rely on the company system to continue producing. In other words, most producers are "company-oriented," and only a few can break through this limitation.

The three major music studios also have different resources and characteristics in music production.

SM emphasizes a more systematic approach, relying more on songwriting camps and overseas copyright libraries than on individual producers. Under this model, the producer's individuality isn't the key, but rather the integration of resources.

JYP can be basically understood as Park Jin-young's headquarters. Most of the famous artists or works are often marked with his personal brand. YG is the one of the three major companies that is most likely to cultivate first-tier producers.

It is extremely dependent on the core producer, and the musical tone is often determined by the leading producer. Teddy and 2NE1 are the most typical examples. In such an environment, I will make a bold conclusion here - Lia

Kim is already a top-tier producer, and in the future, he'll become a stronger version of Teddy. Here are the reasons: First, creativity.

From the perspective of creativity, it is actually Lee Hi's first official album that best reflects her strength.

She wrote almost all the lyrics and music for the songs in that album, and both the catchy melodies and the completeness of the works are close to top standards.

Furthermore, the several hit OSTs she's written and the singles she's released through international artists are also quite remarkable. Without necessarily serving the album concept, these works are able to maximize her personal style and personality. If you're interested in this area, I'll be dedicating a series to exploring it later.

I can say responsibly that for a work of this level, it is already a gift from heaven to be able to write a single piece, not to mention that she can produce it steadily.

From the production perspective, the success of Lee Hi's two albums has proven that she has reached top-tier production in this area. This is easy to say, but it's actually different from songwriting.

Whether it is the control of the overall concept of the album, the aesthetics of the music, the grasp of the market, or the understanding of the characteristics of the artist, there are only a handful of domestic producers who can cover all aspects.

Even more outrageous is that "Veil" is a work that works well overseas. The reason so many artists from our country fail in the US is precisely because different markets have very different preferences for music.

Don’t say that the overseas performance of “Veil” is just average - considering Lee Hi’s current popularity overseas, it can be said that the overseas performance of this album is almost tied to Lia Kim’s personal brand.

This brings us to the third level, which is why I say she will become an enhanced version of Teddy in the future.

If you look through the production list of "Veil", it is not difficult to find that she did not take on too much responsibility for this album, but instead included the names of many independent producers and songwriters from Europe and the United States.

This certainly reflects her overseas resources, but the more crucial point is the sustainability of this model.

Teddy's strength lies in her continuous personal output, but this approach is ultimately limited by her personal energy. What she attempted in this album was to integrate resources into a system, allowing different creators to serve her overall concept and aesthetics.

This model means that in the future she will not have to rely on personal output to maintain her voice, but will be able to act as a hub and continue to integrate different creator resources.

This path is extremely rare among Korean producers, which is why I think she will enter or even surpass the current top echelon.

To sum up, she is already a top-tier producer, and even has immeasurable room for development. I boldly predict that she will leave YG and establish her own studio in the near future.

The comment section immediately became lively: "Veil is truly a masterpiece," "Honestly, isn't she famous for her pretty face?", "If nothing else, her music is just great."

"Teddy and Brave Brothers are both established producers, Lia has only been around for a few years, there's no need to compare them." "Anyway, YG is where she started, so she won't leave so soon, right?"

"By skipping Lee Hi's comments on Lia Kim's production skills, it's hard not to wonder if she paid someone to write the script." "Old YG fans, who is questioning Lia Kim?"

"This kind of controversial physique, all artists are envious hhh" "Can you write more about other aspects, I love reading!" "What are you talking about? Producers don't look at the work, but also look at the connections?" "Does music source success also rely on a pretty face?"

"If it weren't for YG, who would know her?" "What you said before is reasonable, but isn't it too exaggerated to leave YG?" "As for the above, I think there is a difference between being a simple creator and a producer. Of course, a producer needs a certain amount of connections."

"I heard SM also sent someone to contact her kkk" "The analysis looks very professional, looking forward to the follow-up!" "Damn YG, everyone clicked on her name as soon as they saw it hhhh"

"I wonder if I can run into her in Seoul these days?" ...

The poster was obviously surprised by the popularity of this post. He has posted many popular science posts, some of which also involve current mainstream artists, but none of them can trigger such a discussion.

Kim? So he immediately took advantage of the popularity and launched a poll: "Since everyone likes to read it, I plan to write about these topics in the future. The order will be determined based on the results of this vote: 1\\. Lia

Kim's creative development history (including his game and compromise in artist production and personal creative style) 2\\. Perry, Teddy, G-Dragon, Lia

Kim... YG Producer Development History 3. Will Lia Kim's overseas collaboration attempt change the development path of Korean producers? 4. GD-Bigbang, Lia

Using Kim and Lee Hi as a comparison, how decisive is the role of top producers in determining an artist's success? 5. Taking the three major companies, SM, YG, and JYP, as examples, what are the future trends in Korean music production?

Soon, a poll popped up at the top of the post. "I want to see them all! Why don't you just write a series?" "I chose 2. I want to see the history of YG producers. It's so interesting."

"The third one I'm looking forward to the most, it seems like no one has discussed this issue before?" "Am I the only one who wants to see some gossip? The poster seems to know a lot about it." "Now that I've mentioned it, I realize that YG actually has Teddy

GD and Lia, these three geniuses, huh…” “I think when the OP writes about Lia Kim’s development history, he can also talk about her collaboration with Isaac Kim.”

"No one has ever done content like YG's producer genealogy, it's so valuable." "It's related to the industry, and her position within YG is higher than you think." "It really seems that apart from YG, the producers of the other two companies are invisible."

“I’m so excited, I want to see it hhhh” “Is Park Jin Young still invisible kkkk”… The votes soared all the way, and it reached the top of the forum’s hot list in just one day.

Driven by the popularity, the poster named Creator33 quickly created a "Producer Column" including but not limited to these five voting topics.

Not only did it bring him a lot of attention, but it also completely ignited the interest of the forum about the Korean music industry. People began to pay unprecedented attention to the production process, and even gradually influenced the direction of the entire industry.

When selecting trainees, entertainment companies no longer only consider singing and dancing, but also consider creative ability as equally important. Of course, all of this is just the beginning.

----------