This Online Game Developer is Definitely Problematic

A turn-based online game that hadn’t been updated for half a year, had a development budget seven times that of its competitors, yet only made a tenth of their revenue—a total failure. A game that ...

Chapter 349 Zero

Chapter 349 Zero

The preliminary ratings of "The Witch" are out.

And Reflecta, which is gaining momentum, has also experienced a very funny black swan event.

That is, the combined popularity of Reflecta Zodiac 1's escort masterpieces is not as high as that of a single game tested by others...

No.

To be more precise, this should be called a gray rhino event. After all, Zhang Jianghu had been mentally prepared for this matter before.

But even with mental preparation, when the facts were really laid out, Reflecta and Zhang Jianghu still found it difficult to accept...

because this situation... was really serious.

Lin Yao's previous life.

Although the switch is often ridiculed as the launcher of Breath of the Wild.

But to some extent, this is also a compliment.

The significance of escort masterpieces is not just to tell players that my console has this game to play.

It is also an important medium for console manufacturers to show players the performance of the console or the characteristics of the console itself for the first time.

The first impression is very important.

The picture is shocking, the game is unique, and the escort masterpiece leaves a good first impression on the player, so that the player will want to know the console that can play this game.

This is really a very important thing for a new console.

The same is true for Reflecta's consoles.

Because the future prospects of Reflecta's consoles are actually unclear to many console players.

Unlike the other two console manufacturers, they have no accumulation in the past. Although Reflecta has painted a lot of cakes for the future, if the escort masterpieces are really too bad, it will seriously affect the confidence of players and third-party manufacturers.

The other two console manufacturers don't have this worry, because they have been operating for a long time, and their first-party studios have enough IPs. In the foreseeable future, the expected game lineup will be very good, after all, these IPs have predecessors.

Whether it is a large-scale game, a medium-sized game, or a small game, whether it is a European and American game or a Japanese game, they have a large number of fixed audiences anyway.

The most important thing is that they have overcome the dilemma of the first console launch.

Linmu Studio also promised that "Witch" will be available on all console platforms, so what is there to be afraid of?

If the temporary popularity is snatched away, it will be snatched away.

Then it will be operated slowly.

But what does Reflecta have?

Nothing.

There is no accumulation, no fixed players, and everything has to start from scratch.

And topics drive sales, which is one of the most effective ways of publicity.

But now the topic is all about "The Witch"... Whether it is domestic or overseas, their escort masterpieces are really silent compared to it.

No sound, no discussion, no heat.

Sales have been greatly affected.

If the sales of Reflecta Zodiac 1's escort masterpiece are really too bad...

to such an extent...

Zhang Jianghu dare not imagine the consequences.

"... How is it? Tell me how you feel."

Zhang Jianghu looked at the man standing in front of the desk with a somewhat ugly face.

The man looked about 30 years old, not very old, but very mature, with a standard square face.

His name is Hou Liguo, a senior marketing strategy specialist of Reflecta's domestic branch.

It sounds very high-end.

But in fact, it is the common marketing of domestic game companies.

The main responsibilities are to maintain players, pay attention to the dynamics of competing products, monitor market dynamics, collect market data, analyze and make market suggestions.

Of course.

There is also promotion.

And this time Zhang Jianghu asked about how it was, of course, referring to "The Witch".

In the current stand-alone game market, it is the most popular.

"Very good."

Hou Liguo nodded slightly and replied: "Although the Vaporwave game platform no longer displays detailed pre-sale data after the revision, combined with the fact that "Witch" topped the Vaporwave game platform best-seller list and the reactions of players in major forums at home and abroad, it is easy to draw a conclusion that their game has very good pre-sale sales, very good...

They don't have any physical channels, and they have such influence just by relying on a Vaporwave game platform. It's really terrifying."

Zhang Jianghu: "..."

He has a deep understanding of the influence mentioned by Hou Liguo.

Because both domestic and overseas players are urging for the official version after playing the game.

Domestic and overseas players are urging for the official version...

"Even if we put aside the market data and just talk about the game, their game is much better than our escort masterpiece, much better."

Hou Liguo continued: "I was also one of the first players to enter the test, and I also cleared the first chapter. To be honest, it is really interesting. I originally thought that the combination of superpowers and cold weapons would be inappropriate, and that it was forcibly added to enrich the content. The awkward gameplay that is out of touch with the main body of the game.

But when I really played it, I found that it was not the case at all. Their gameplay is all based on the main theme of the game. Even I, who is clumsy, can enjoy the fun. After defeating the last boss, I even couldn't help but want to play the official version as soon as possible... because it is really interesting.

In addition, the background settings such as steampunk and witches are amazing."

"..."

Zhang Jianghu was silent for a moment and sighed.

Indeed.

He also played the game... Although he did not have the feelings that Hou Liguo said, after all, he didn't like playing games very much.

But.

When he saw it for the first time, he still felt that.

This special game from Linmu Studio is indeed more suitable to be a escort masterpiece than those escort masterpieces of Reflecta Zodiac 1.

This is not a grammatical error, this is his true thought.

Reflecta is too conservative.

It shouldn't have focused on the three acres of guns, cars and balls...

But then again, who would have thought that their console would encounter a game like "The Witch"? Who can guarantee that other types of games can be comparable to "The Witch" from Linmu Studio?

"Is there a solution?"

Zhang Jianghu sighed secretly, forced himself to be energetic, and asked.

"The Witch will be available on Reflecta Zodiac 1, but faster than the other two, and preferably exclusively."

Hou Liguo blurted out, "Or, let Linmu Studio make an exclusive game for us. This game doesn't need to be made quickly, we just need to negotiate in the early stages and announce it as soon as possible. With the influence of The Witch, players and third-party manufacturers should regain confidence in our consoles."

"..."

Zhang Jianghu was silent for a while, and asked, "Are there any other options?"

Hou Liguo hesitated for a moment, and said, "Yes, but to be honest, the risk is too great, and the effect is too slow. Let the first-party studio we acquired come up with a game that can suppress The Witch by just proposing a concept... Boss, how likely do you think this is?"

Zhang Jianghu: "..."

Zero.

But in the end, he didn't have time to say the number.

Because a phone call came.

It was from the president of Reflecta headquarters.

The headquarters asked him to think of a way.

The words were the same as Hou Liguo's, to deal with Linmu Studio.

They were already anxious.

After dealing with the other party, Zhang Jianghu hung up the phone, threw down the phone, and rubbed his eyebrows.

Of course he knew that everything would go smoothly if he could deal with Linmu Studio.

But how could he do it?

Give me a way.

"..."

Zhang Jianghu rubbed his brows, his head aching.

Then suddenly, he thought of a possibility.

If...

if he hadn't said at that time that the performance of Linmu Studio's console was weak and it was obviously a handheld game console, and insisted on cooperating with them to develop the console.

Would he be better now?

Reflecta's new console seems to be really different without Linmu Studio.

Life is not good...

(End of this chapter)