A turn-based online game that hadn’t been updated for half a year, had a development budget seven times that of its competitors, yet only made a tenth of their revenue—a total failure. A game t...
Chapter 578 Will they regret it later?
No one expected it.
What Linmu Studios promoted with great fanfare was not only a "Dark Soul 2", but also an event!
Last year's "Easter Egg Adventure" mini-game... is here again.
All players who have experienced it know what this represents -
Linmu Carnival.
It was hailed as the best player event last year!
Many players actually forgot about this event. Recently, mobile games have become popular, and related news has been repeatedly washed away.
They even thought that Linmu Studios had forgotten it.
However.
The fire outside the headquarters of Linmu Studios proved that they had not forgotten.
Not only did they not forget, they even combined "Dark Soul 2" to create an ingenious promotion.
The bonfire that kept going out.
Represents the world in the sequel to Dark Souls.
It also represents the traditional game that looks like it is going to end under the impact of mobile games.
Finally.
The firewood thrown by the "maid lady" to the extinguishing bonfire made the fire rise again, as if Linmu Studios was expressing its attitude.
Although the scope of the fire was limited to the headquarters of Linmu Studios.
But for the players, this is enough.
This group of players who grew up with Linmu Studio and even built up their awareness of paying step by step under the cultivation of Linmu Studio, saw this and then opened the "Easter Egg Adventure" again. You would be lying if you said you were not moved.
The bonfire of Linmu Studio is still lit, which is really enough.
Although.
After the initial shock and excitement.
Some players are worried that the game mentioned by the "maid lady" in the Easter Egg Adventure has a lot of interesting things hidden in it, which may include mobile games.
But most players don't care anymore.
Even if there are mobile game Easter eggs in it, so what.
At least the Linmu Carnival is still held as usual, and the focus of publicity is still traditional games.
That's enough.
However.
In the end, the development of things was still beyond the expectations of many players...
Ever since the pixel maid appeared on the screen outside the headquarters of Linmu Studio.
For the next three days.
The LED screen outside the headquarters of Linmu Studio has been on.
The famous poster girl of Linmu Carnival, the pixel maid, stood in the center of the screen, swaying.
However.
She didn't stand all the time.
Occasionally, she would walk.
As she moved, the content on the screen would change.
For example, at 4 p.m. on the second day after the release of the Easter Egg Adventure,
the maid on the screen suddenly began to walk to the left.
As she moved, the environment also changed.
It became an environment full of red molten lava, and after the maid walked around here, she was immediately besieged by a bunch of lava giants and began to flee in a hurry, running away with her head in her hands...
After running out . She looked back at the room she had just run out of with lingering fear, and then
pretended that nothing had happened, looked left and right, and moved to the center of the screen.
Continue to shake left and right...
This scene was seen by many players.
At this moment, the Easter Egg Adventure game seemed to be connected to the LED screen outside the Linmu Studio headquarters.
Because this is also an Easter egg.
A player discovered it yesterday.
When you enter a room, a bunch of lava giants will appear.
On the ground, there is also a corpse of an orc warrior lying.
The name of this Easter egg is - "Who is the murderer".
Players who don't know about it may be confused, but as long as players have watched the live broadcast of Linmu Studio's "World of Warcraft" server launch, they know what this is.
This is clearly the famous scene where Qi Jianhua led the monsters to kill all the members of Linmu Studio...
Who is the murderer?
The murderer is the corpse on the ground!
So, when this easter egg was revealed, a bunch of "World of Warcraft" players were really happy!
After all, Linmu Studio not only played with memes, but also pretended to add reasoning elements...
You are really good! ! !
And with the easter egg foreshadowing, now seeing the maid lady's adventure on the screen outside the Linmu Studio headquarters.
That feeling is even more.
It turns out that the maid lady who only stood at the door to greet players in the "Easter Egg Adventure" will sneak in to explore! And she will be chased by the lava giant and run away!
This feeling seems to be connected to the reality and the game.
For the players of Linmu Studio.
It's really great! ! !
It's really full of sincerity!
The player community was originally very depressed, and even lifeless.
After the Easter Egg Adventure came out,
it regained its vitality!
Almost all players who have played Linmu Studios games have played the game that looks very simple and seems to have traveled back from the 8-bit era.
And all players will post it as soon as they find the Easter egg and discuss the origin of the Easter egg with other like-minded people.
Of course, it is inevitable to laugh at the maid who secretly took risks and ran away in panic...
Don't tell me.
After the scene of the maid being chased by the lava giant outside the Linmu Studio headquarters was broadcast.
In the Easter Egg Adventure, when the player talks to the maid again, there is really an option to laugh at her...
That is, after choosing to laugh at her.
The maid will directly kick the player who laughs at her offline and not let him play...
Directly block the IP!
It will be unlocked the next day.
However.
Even so, there are still players who continue to laugh at the maid. After being kicked off the line, they don't mind, but will show off on the forum...
That's it.
On one side is the Easter Egg Adventure, on the other side is the LED screen outside the Linmu Studio headquarters in reality, and on the other side is the common memory of the players...
All of this is intertwined, changing the lifeless status quo...
The players are celebrating again!
And the "Easter Egg Adventure" is actually far less simple than the picture quality shows.
After all, Lin Yao is prepared this time.
This game will not only be synchronized with reality, but the size of the game is also far beyond the expectations of players.
Two days have passed.
There are also players who have discovered new Easter eggs!
And when players get stuck and can't find the remaining Easter eggs.
Outside the Linmu Studio headquarters, the maid on the LED screen will not only embarrass herself, but also give players some reminders.
All the Easter eggs in the game are different from last year, but basically cover all the traditional games under Linmu Studio.
There are stand-alone games and online games.
But there is no Easter egg for mobile games and mobile phones.
May 23rd.
The third day after the Easter Egg Adventure was announced.
Some players have counted that a total of ninety-nine Easter eggs have been found.
Most players guess that there should be only one Easter egg left.
However.
The last remaining Easter egg has never been found...
Soon.
The live broadcast outside the Linmu Studio headquarters appeared again, and more players came to watch.
Because they had a hunch.
The last Easter egg should be found today.
And their hunch... is indeed very accurate.
That day, at 9:43 pm.
Yuecheng.
A player named Hao Meng, after carefully searching the castle in the game, successfully answered all the trash talk of the first Breakout Challenge in a short time with his memory.
Then, he successfully got the trophy props, and after turning the castle three more times.
He opened the hidden room and found the last easter egg.
The easter egg of "Breakout"!
The specific content of the easter egg... is the plan for "Breakout", the first large-scale 3D game of Linmu Studio, from project establishment to final launch. When the maid who served as the poster girl ran all the way from the castle gate to hand him the plan,
accompanied by music with a strong sense of age, the player named Hao Meng laughed so happily. At the same time. Just when the last easter egg was found. Outside the headquarters of Linmu Studio. On the LED screen. The maid who had been swaying left and right suddenly walked away without looking back until she disappeared off the screen. And just when the players were confused. She ran back again holding a podium. Then. She placed the podium heavily in the center of the screen and made a gesture of invitation to the podium. A few seconds later, a pixelated man with the ID "All by Meng" on his head walked over from the edge of the screen and slowly stepped onto the podium. Bang bang - the moment this player stepped onto the podium , fireworks special effects lit up on the screen. Colorful spotlights swept across the Linmu Studio headquarters building again. A line of big words appeared. [The top player of the second Linmu Studio Carnival: All by Meng] [Congratulations~] "..." "YES!!!!" Outside the Linmu Studio headquarters building, countless players who were watching saw this scene. For some reason, they cheered immediately! The volume was so loud that all passers-by looked at them sideways. And in the live broadcast room, countless players who were watching this live broadcast from a distance also began to refresh the screen - "ohhhhhhhhhhhhhhh!!!!" At the same time, congratulatory posts appeared densely in various player communities . Of course, in addition to congratulations, there are also a lot of people complaining about this crappy ID, which is comparable to last year's top player "Duyu" !
Anyway...
the players seem to be really happy...
This puzzled many colleagues who were paying attention.
No.
Although... Linmu Studio didn't just promote the game "Dark Souls 2" in the end. Instead,
it promoted the Linmu Carnival.
But didn't they have the same event last year?
Why are these players so happy?
Many colleagues couldn't understand.
And Linmu Studio, of course, didn't care about being in the same industry or not. After the last easter egg was found,
it immediately released a promotional video for this year's carnival, gave the time of the event, and related ticket purchase channels.
When the promotional video was released.
Once again, we saw the famous figures of Linmu Studio's games gathered together and looked at the camera together.
Countless players cheered again.
So happy!
"Great!!!! The tickets will be sold tomorrow. Please give me some face! Give me a ticket!"
"It's just tens of thousands of tickets. It depends on your ability!"
"What is the last easter egg? Does anyone know? Is it a mobile game?"
"It's not a mobile game. I just saw it on another forum. It's the launch plan for Linmu Studio's first large-scale 3D game "Breakout". The specific content is very simple. It's actually just a timetable, but there are many familiar signatures on each page, such as Zhong Xiu, Qi Jianhua, Lin Yao and so on..."
"Ah? Is this true? Plan? After the last easter egg was found, the game entrance disappeared...ah! I'm so envious!"
"I'm even more envious of the No. 1 ticket that comes with Ready Player One...ah, I shouldn't laugh at the maid! I should look for easter eggs seriously."
"It's not a mobile game easter egg...so, among all the easter eggs this time, there is not a single one about mobile games and mobile phones?"
"Yes, no! None at all. It is estimated that there will be no mobile game-related content at the Carnival this time. According to the trailers and lines released so far, it will mainly be PC and Switch games, including games revealed at the previous e-sports festival.
Oh, and there is also "World of Warcraft". The minor version 1.9 has been updated some time ago. This carnival is likely to announce the major version 2.0!"
"Fuck!!! Stop talking! I'm so excited now!"
"It's really interesting... This kind of activity! The launch plan of the first large-scale 3D game "Breakout", is this some kind of signal?"
"Yes, this is the signal. In fact, when the maid said, 'The world outside has changed a lot, but it hasn't changed here', it was already very obvious... They won't change, the maid said they won't change."
"..."
Yes.
Many players have determined it.
This Easter Egg Adventure, or more accurately, the Linmu Carnival, will not have any news about mobile games and mobile phones.
At present, all that can be roughly confirmed are news about online games and large stand-alone games.
This makes colleagues even more confused.
In fact, let alone colleagues.
Many game media editors were confused.
Why?
If Linmu Studio had always been pessimistic about mobile games, it would be fine.
But didn't they just launch six mobile games?
And they were all extremely high-quality mobile games.
So why not continue to strike while the iron is hot and launch mobile games to quickly seize the market, while also gaining more attention at the Carnival, a player event with super high exposure both at home and abroad?
This is the most normal strategy, right?
Why did Linmu Studio reverse its course?
I can't figure it out.
I really can't figure it out!
Even many industry insiders predict that Linmu Studio may just not have Easter eggs for mobile games.
At the Linmu Carnival.
There must be!
The only one who holds an opposing idea.
Probably Mou Feng of Tianhu.
He vaguely understood what Linmu Studio was doing, and was sure that there would be no mobile games at this Linmu Carnival!
And the impact of this Linmu Carnival was actually restored to more than that...
The next day.
Many game media reported on the Linmu Carnival, and discussed the changes in the game era, the end of the game, and whether there would be mobile games at the Linmu Carnival.
For a moment,
many players felt that the times seemed to have changed...
but soon, this feeling disappeared.
On the third day,
most game media turned to discussing mobile games.
Although Linmu Studio is very powerful,
they are just a company.
Recently, the biggest trend in the domestic game industry is still mobile games. The most
common news is still about mobile games.
Because investors also like to read such news. Of
course, the game media will follow the trend.
However...
compared with the previous few days, the reaction of the players really exceeded the expectations of many game media editors.
Not to mention the plummeting reading volume of mobile game-related consultations.
The comments below are often ridiculed...
"What era is it now, and we are still talking about mobile games. I want to see the news of the Linmu Carnival!"
"No need for mobile games, help me! Give me news about Linmu Carnival! I want to see their new game!" "
Besides, I've unfollowed you about mobile games! We'll talk about it later. I want to know about Linmu Carnival now!"
"Give me an insider tip. Is World of Warcraft going to be updated to version 2.0?"
"..."
Most of the editors of gaming media were stunned when they saw these comments.
Then.
They realized that most of the people who read gaming media reports were core players. These people...are much more interested in traditional games than mobile games. It would
have been fine if Linmu Carnival hadn't been announced before.
Everyone knows that mobile games are the hottest trend now, and there's nothing we can do but read related news.
But now that Linmu Carnival is out...if these core players are asked to watch mobile games again, they won't be happy.
So that's it...
Many editors probably know the intention of Linmu Studio to promote the carnival.
When the "Easter Egg Adventure" event ended, it was revealed that overseas players directly launched a petition, and more than 200,000 players gathered in a short time. When they said that overseas players also hope to participate in such activities...
many game media editors couldn't help but smile bitterly...
The times seem to have changed. Mobile games
are now the hot spot.
But for the current group of players who grew up playing traditional games.
The times have not changed...
It takes a process for them to accept it, and it takes a certain amount of time for mobile games to develop.
Linmu Studio will hold a carnival this time, and directly kick out mobile games without mentioning them at all.
It is indeed a great way to increase the cohesion of players.
The effect is also very good.
Now you can see from the reaction of the players.
But...
these game media editors still have a doubt, that is-
does Linmu Studio not want to develop? Doesn't it want to seize the mobile game market?
They should also know it, right? Mobile games are now a blue ocean, with a market that is not inferior to traditional games!
They should know it better than anyone else as they have directly launched six mobile games.
Then aren't they afraid of... falling behind?
After all, they have taught many peers how to make mobile games!
Yes.
Now we can make players like Linmu Studio more and more loyal to it in a short time.
But the future will always come.
In the days to come, other game companies will launch more epoch-making mobile games and slowly change the habits of players.
What will happen to Linmu Studio?
Will they regret it in the future...regret their actions at this moment?
...
At the same time.
Linmu Studio.
Coincidentally.
Bao Liangzhe from the hardware department was also asking Lin Yao a similar question.
Although he was a pure technician and didn't understand games, he could still understand the market.
So after hesitating for a long time, he also found Lin Yao and asked the same question.
"Market..."
After listening to Lin Yao, she was slightly startled, and then smiled and replied: "If I say that I have confidence that I can stabilize traditional players while not affecting the development of mobile games... do you believe it?"
"Believe it."
Bao Liangzhe nodded immediately: "In fact, when I saw your expression, I knew that my worries were unnecessary. I just mentioned it.
You know I am in charge of hardware. I just judged the future trend from the hardware level and the recent actions of Jiaming Alliance. It may not be accurate. Just take it as a reference."
At this point.
He paused, then smiled and said, "After all, this still requires you to make the decision. After all, you haven't missed it once."
"Thank you."
Lin Yao was slightly stunned, then nodded slightly to express her gratitude.
"Then I'll go back to work."
Bao Liangzhe scratched his head, then turned and left.
When he found that Lin Yao not only didn't feel strange when she heard his question, but even smiled.
He knew there was no need to worry.
Lin Yao watched this old employee who had joined the company when the switch project was established go away, then suddenly turned to look at Mu Wanqing next to her: "Ms. Mu."
"Hmm?" Mu Wanqing lowered her head and looked at her fair face.
Lin Yao asked with a sweet smile: "How many people do you think think that our Linmu Studio is hesitating and struggling, and that there are problems with our strategy?"
Mu Wanqing hesitated for a moment, and replied gently: "I guess there are quite a few, but I believe your judgment will definitely not be wrong."
"Thank you... But there is no need. I will soon touch my knowledge blind spot, and my judgment may not be completely accurate."
Lin Yao stood up from the chair and looked out the French window: "To be honest, normally, the mobile game should be brought to the carnival. Although this will attract some criticism, the exposure is real. Even if it is scolded fiercely at the time, the final profit will not be bad, and it may even appear in the financial report.
But having said that, I do have a shadow on this scene... And there are so many channels, it is not necessary to focus on the carnival. Instead of letting players feel resentful, it is better to be pure and make them happy. Of course
, in the final analysis, it is because I am a little confident. Let my peers run a distance first, it doesn't matter!"
At this point.
Lin Yao turned around and smiled brightly at Mu Wanqing.
Mu Wanqing looked at the confident boss and couldn't help laughing.
"Besides."
Lin Yao suddenly changed the subject and said mischievously: "The tablet computer we are developing is a device between mobile phones and computers. It must show some entertainment functions, right? Wouldn't it be more down-to-earth to show mobile games at that time? The data is shared with the mobile phone, but the screen is bigger and more fun to play..."
Mu Wanqing: "..."
She was stunned.
She really didn't expect this...
"See, this is a big capitalist."
Seeing her reaction, Lin Yao immediately puffed out her magnificent chest and said proudly: "Everything is calculated! Maximize profits! It seems that there is no profit now! But there will never be a loss!"
"...Okay, I know you are a big capitalist."
Mu Wanqing reacted and replied with some amusement.
I didn't take it too seriously.
If Lin Yao really cares about maximizing profits, then the carnival should have a mobile game segment.
After all, in the final analysis.
The market changes in an instant. Even if you are confident, it is a very risky thing to completely abandon mobile games during the period when mobile games become the outlet.
"Why are you biting so hard?" Lin Yao stretched out her hand and pinched Mu Wanqing's soft face.
"You have big breasts..."
Mu Wanqing held her slender waist, let her close to herself, and whispered back.
"Mu Wanqing, you are getting more and more excessive." Lin Yao was stunned, amused, and pinched her face even harder.
Mu Wanqing shook her little head, but found that she couldn't get rid of it, so she had to let her pinch.
Lin Yao pinched Mu Wanqing's face for a while, and seemed a little tired of it.
She let go of Mu Wanqing's face, then looked over her shoulder and looked out the window, and suddenly chuckled:
"In fact, many people think that mobile games are the outlet, which is right."
"But they don't know what the current players want."
"If these players unite, the energy they burst out will be great. Maybe they can shock everyone and make them doubt the future..."
I got off work too late, and I couldn't sleep last night. I'm in a bad state. Please forgive me...
(End of this chapter)