Now that the funds were in place, Lu Guansheng no longer cared about the research of those people at the base.

Anyway, developing this new energy source will not be a matter of one or two days.

Lu Guansheng's focus shifted back to Jinhao's year-end business.

The Christmas season is coming again. Starting from December, Christmas is followed by New Year's Day and New Year's Day. The retail market is in a peak sales period.

Major companies have begun releasing their new toys to capitalize on the holiday season, and Jinhao certainly won't miss this opportunity.

Of course, it’s not just toys that are hot-selling.

In the conference room, the think tank is meeting.

"Mr. Lu, this is the year-end promotion plan launched by various departments. Please take a look!" Fu Ti handed over a thick stack of documents.

It seems that this will be another long meeting.

Medical beauty will be a trend again at the end of the year, and the same old trick will be used: 20% off promotion.

Compared with the thousand or so people during the trial last year, after expanding several medical beauty sites, it is expected to achieve the goal of attracting hundreds of thousands of people per quarter.

"Do we have any connections in the transportation department?" Lu Guansheng asked Fu Ti after reading the report.

"Well... Mr. Qian introduced a few of them last month because of the amusement park project, so we kind of know each other."

"Those people are engaged in development, right? Not very suitable." Lu Guansheng frowned.

"Mr. Lu, do you have any new ideas about this matter?" Fu Ti knew that Lu Guansheng would not ask questions for no reason.

"Our medical beauty services are concentrated around Jincheng. At this stage, the flow of people is still guaranteed, but in the long run, we must develop outward." Lu Guansheng began to analyze his ideas.

The year-end promotion will begin next month, so it will definitely be too late to build new locations, and the end of the year is not a good time to increase investment.

Moreover, new locations also require market research and pilot projects to accept and attract new customers, which is not suitable in the short term.

Last year's news was nationwide, and so was the internet. Therefore, people who knew about medical aesthetics were everywhere.

However, due to the long distance, the time and money spent are much greater than the tens of thousands of yuan spent on medical beauty.

Lu Guansheng’s idea is that when promoting the business externally, some convenient transportation facilities can be added so that potential customers who travel far away can come to Jincheng with the enticement of transportation coupons.

These people will later become pioneer advertisers in those areas, laying the foundation for a wave of potential customers.

"I'll ask Director Qian tomorrow to see if he has any useful connections. Please write down your intentions and budget first and give them to me tomorrow morning." Lu Guansheng knew that they would not be able to reach a conclusion by discussing it now.

"OK!"

I also looked at other promotions in the medical beauty department, and they were nothing more than beauty devices, etc. These were all positioned as gifts.

During festivals and when visiting relatives and friends, gifts are of course indispensable!

"We should work on the packaging and appearance and make it a limited edition. The current packaging is too technological and not festive!" Lu Guansheng suggested.

As for how to change it and how to design it, Lu Guansheng doesn’t need to think about it himself.

Next are seasonal promotional items, such as heaters, air purifiers, etc.

"Compared to other brands on the market, what are the advantages and disadvantages of our heaters and air purifiers?"

"Our products are low-noise, high-performance, low-energy, and second-to-none in stability and safety. The only downside is the high cost, which we can't lower."

"Is that so?" Lu Guansheng fell into a brief silence, then suddenly said, "How many people would like to receive diamonds?"

"Huh?" Everyone was puzzled.

"Our company collected a lot of diamonds in one summer, right?" Lu Guansheng pointed to the air-conditioning outlet.

"I think I understand!" Wei Siyang understood Lu Guansheng's "brain teaser".

"Now that you understand, let's design an advertisement!" Of course, Lu Guansheng didn't just ask them to design an advertisement. They also needed to come up with a specific plan for feasibility analysis and operational methods.

But Lu Guansheng doesn't need to go into every detail of these routines, everyone understands them.

Lu Guansheng’s meaning was very simple. The main competitor of their small high-end home appliances was Dilong.

He knew that with similar products, neither company could compete on price, but he simply didn't want to share the market with Dilong.

Their advantage is environmentally friendly recycling. He has already collected a lot of diamonds, so he has no shortage!

So he came up with the idea of ​​sending diamonds. Of course, the small recycling equipment would not be sent as a gift. After receiving a diamond, the equipment would automatically fly back to the warehouse parking point.

Since these are small appliances, the diamond recycling cycle is three months. Users of these appliances can not only deduct taxes but also receive a one-carat round diamond.

Based on the current market price of artificial diamonds, this is much more than what you would get by spending money on equipment!

People always like to make a small bargain, and this diamond is a big bargain, who wouldn’t want to make one?

So, Lu Guansheng loves to spend money, but it’s money he spends without any investment. He can gain a lot of customers without lowering prices or increasing investment. Why not do it?

"I want to buy a few too!" Chen Ji was already tempted. "One diamond for a pendant, one for a ring, and two for earrings!"

"How many grassroots employees do we have?" Lu Guansheng asked Fu Ti.

“How grassroots?”

"Those with a monthly salary of less than 100,000 yuan."

“This…”

"More than 350,000." Before Fu Ti could figure it out, Li Taofei, the head of the human resources department, had already retrieved the information.

"I'll give each of them a 40% discount coupon, which is my year-end bonus to them!" As soon as Lu Guansheng opened his mouth, more than 350,000 diamonds were gone.

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