Chapter 472: The War of Recruiting Talents

Jiang Qin and Feng Nanshu's friendship has been steadily growing, and they no longer need to use sweet potatoes as a cover. The tug-of-war in the group-buying market has also begun to escalate, and they have completely disregarded the so-called morality.

After mid-February, when the weather was still cold, Dianping sent two business teams to Tianjin and Xijing. They did not build any branch stations, but tried every means to drink with the Lashou team.

And Nuomi also sent out his own good generals, inviting the regional managers of WoWotuan to wash feet, give them spa treatments, touch their feet and sing every day.

Nuomi's later layout is centered on Shenzhen and is moving deeper into the southern market. The leader in the southern market has always been WoWotuan, so it is not surprising that Nuomi has set its sights on them.

According to the recollections of WoWotuan's manager Geng, during that period he had trouble urinating properly and the toes of his shoes were often wet.

At the same time, the collective resignation of 24quan Jiangcheng Marketing Department also came to an end.

What was the final result? The market they had cultivated in Jiangcheng at a cost of tens of millions of yuan was all owned by Lashou, and the new team sent out temporarily to control the market did nothing. The only thing they did was to witness that brilliant sunset with their own eyes.

How brilliant? It is said that on that day, flyers offering a 50% discount for new users of Lashou.com were everywhere in the streets and alleys, and consumers defected faster than lightning.

In fact, it was not until this time that the group buying market entered the real commercial war stage, because commercial war itself is immoral.

For example, when Lashou.com held a group buying industry exchange conference last year, its boss Wu Bo kept saying that he wanted to guide the industry to healthy development, work with friendly companies to serve merchants, and pass on benefits to consumers. But in the blink of an eye, he stole a tower from a friendly company.

Are you blushing? No, because all is fair in war.

And there is nothing shameful about making money.

Of course, in the vortex of this war of poaching, Pintuan is unable to stay out of it.

From the sixth day of the Lunar New Year until the start of school in Jiangqin, the ice-breaking queen Tan Qing received a total of about fifteen invitations, and some people even went to wait downstairs of her apartment building.

"Boss, I can't take it anymore!"

"What's going on?"

"I don't know where the manager they sent found this handsome guy. He looks exactly like Jang Keun Suk. He's so handsome. He's only slightly less handsome than you. I can resist the temptation of money, but I can't resist a handsome guy!"

In the past two years, there has been a very popular Korean drama called "You're Beautiful", starring Jang Keun Suk. It is very famous in Asia. The concept of flower boy also began to change the public's aesthetic taste from that time.

Tan Qing's tone was so infatuated that one could hear her moaning even through the phone.

"Pah, someone who is worse than me has the nerve to call me a handsome man."

"That's true, but if they send someone more handsome than you next time, I definitely won't be able to handle it!"

"Oh? That's okay. There's no way there's anyone more handsome than me."

Tan Qing giggled for a long time on the phone, then hung up and crawled into bed to watch TV series.

She followed Jiang Qin out of school and had an almost blind trust in him. In her heart, they must be the final winners. It would be stupid to jump to a rival company.

At the same time, Jiang Qin drove to the compound of the group-buying headquarters, took out his cell phone and called Xu Kaixuan in Shenzhen.

"Old Xu, is anyone trying to recruit you?"

"Ah? No."

"Damn, you're so handsome but no one's noticed yet, which means you still need to work harder!"

Jiang Qin hung up the phone and walked into the office building. At this time, Sunai, Wei Lanlan, Dong Wenhao, Lu Feiyu and others were already waiting in the conference room.

After the Chinese New Year, everyone in the team seemed to have gained weight. Sunai's face was originally round, and now it's even rounder. However, the most obvious one is Dong Wenhao, whose chin has become visibly rounder.

"How was it? Did you have a good New Year? Look at Wen Hao, he has become more handsome in at least two places. It seems that wealth really does nourish people."

"Boss, what are the two parts of me that are handsome? Please elaborate."

"First, the chin."

Jiang Qin's eyes were full of admiration: "The second one is still the chin."

Lu Feiyu then realized: "Damn, Dong Ge, why do you even have a double chin?"

“It’s so delicious…”

Jiang Qin clapped his hands: "We'll discuss the double chin later. Let's report on our work first. Nuclear bomb first."

Hearing this, everyone in the conference room was stunned for a second, then they reacted and looked at Suna.

"Boss, I don't want this nickname. It sounds fat!"

"But you are really a nuclear bomb. I am at home and I am working hard. What did you teach your boss's wife to do? You know what's going on, right?"

Sunai pushed his glasses and thought, isn't it just teaching the boss lady to wear a short skirt and black stockings to seduce you? It seems that the dog boss has been tempted and is so angry.

"A nuclear bomb is a nuclear bomb." Suna muttered softly.

“How’s the progress of the app?”

“The Zhihu and Pintuan apps are ready.”

Jiang Qin turned to look at Wei Lanlan: "According to the previous plan, we will contact the mobile phone manufacturers and spend some money to subsidize their sales so that our app can be pre-installed."

Wei Lanlan nodded: "Okay."

"Nanako, continue."

"The technical department currently has three tasks. One is to optimize the website for Jinye Toutiao, which has been separated from the original site. Another is to develop their app. There is also some daily optimization work for Pintuan and Zhihu."

Jiang Qin turned to look at Lu Feiyu: "At present, the company's main force is following up on the group buying project. You will be fully responsible for the tonight's headlines. Your department can openly expand its recruitment."

Luffy straightened his chest: "No problem, boss!"

"The work at Zhihu is not busy right now, but Wenhao can help Feiyu."

"Understanding boss."

Jiang Qin turned to look at Sunai: "Gaode's GIS service can be connected. The internal test will be completed before the end of March, and it will be officially launched in April."

Sunai nodded: "Got it."

Jiang Qin stretched himself and said, "Okay, now we can talk about the double chin..."

In March, the group buying market was in chaos and the war for talent had reached its peak.

The regional manager of WoWotuan was not poached, but he poached Nuomi's team in Hongcheng instead, almost strangling them and cutting off Nuomi's layout in the south.

At the same time, Dianping poached an internal executive from Lashou.com. Although it did not cause any substantial impact, hatred began to accumulate slowly.

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The group buying market is in chaos again because the pie has grown bigger, and this turmoil is far more massive than during the wild growth period.

Some people say, is it so easy to poach? Don't these people have any loyalty to their company? Sorry, that's what the lower-level employees think. For the top management, constantly changing jobs is actually increasing their own value. If you dare to ask for an annual salary of 300,000 yuan in the second company you transfer to, you dare to ask for 400,000 yuan in the next one.

Everyone knows that this war will end one day, and it might end tomorrow. If we don't jump now, do we have to wait until no one bids?

Think about it, back in March last year, when Sui Xin Tuan was founded and settled in Shanghai, in the following six months, the number of group buying websites once reached 3,000.

Then some went bankrupt, some were acquired, and another half a year passed. Now there are only a dozen companies left. The upgrading of Internet business does not allow others to hesitate. If you don't change jobs, you will have no chance when one company dominates the market.

At this stage, group buying is still outside the main arena, eating melon seeds and watching the show.

It was just like when the money-burning war broke out, Jiang Qin stayed in Linchuan and refused to come out. It was also like when the businessmen were being snatched away to build a business district, Jiang Qin hid in the university town and refused to come out.

The team in Shanghai is Jiang Qin's personal soldiers. They are not loyal to group buying, but superstitious. The markets in second- and third-tier cities are all controlled by Xihan Heqing. The market share is not high, leaving no room for others to make a move.

The most important thing is, just like what the boss of Lashou.com said to mock group buying, group buying does not even have an independent business area. If you poach it, you may end up giving it to others at a lower price.

In this way, group buying is getting further and further away from the core of the war.

At this time, Ye Ziqing at the Shanghai branch station fell into deep thought.

When they were forming the Sui Xin Tuan, they were also caught in a whirlpool. If others were spending money, they had to spend money, and if others were fighting each other, they had to fight each other.

But it was not until this moment that she knew what Jiang Qin felt at that time.

Is it so cool to watch the show lying there? Damn, it's like having a God's perspective, and I enjoy everything I see.

Moreover, Ye Ziqing discovered that when they were on the brink of war, she saw many things more clearly.

Poaching is indeed a good method, because if I poach your team, I can also pick up a market for free. The cost is much lower than training a team and cultivating users by myself.

Moreover, this way you can both strengthen yourself and suppress your opponents, which is so great. However, when the war to poach talent reaches its peak, everything changes.

In the past, only Lashou was shameless, but now everyone is poaching each other. You poach my stuff, I poach yours, and after going back and forth, no one can take advantage of anyone else.

Who are the ones who are really taking advantage? Those executives who are like fence-sitters.

However, some things cannot be stopped once they start, because if you don’t dig, I will, and in the end you will be the first to die.

No wonder after the New Year Goods Festival, Jiang Qin stopped the offensive of the Shanghai branch, leaving LaShou and Nuomi some time to breathe.

Because no matter how much market share the three companies have, the situation in Shanghai is still a three-way competition, which allows them to successfully avoid war.

Ye Ziqing turned his head and looked at a calligraphy painting hanging on the east wall, which had the word "Guo" written in rich ink.

In mid-March, the war to recruit talent was still going on, and the team members of 208 completed two tasks.

One is the internal test after the access of Gaode GIS service, and the other is the promotion of the university town on Tonight’s headlines.

Among all of Jiang Qin's industries, Zhihu is the most lagging one. Due to limited advertising space, its monetization ability is very poor. The server, maintenance and labor costs are extremely high, and the income and expenditure are not balanced at all.

The only way out for this kind of website is to go public and raise money.

But you have to admit that Zhihu, as a campus forum used by college students across the country, has an amazing ability to attract traffic.

If Zhihu had not established a traffic pool first and locked in the entire college student group, the group buying project would definitely not have been so smooth when it was tested in Linchuan.

This time, with the help of Zhihu's channels, Tonight's Headlines' promotion work became incredibly smooth.

Pintuan is a group buying website, and Zhihu focuses on content sharing. There is still a gap between the two when it comes to attracting traffic, but the core positioning of Jinye Toutiao itself is also content first. It was previously an independent section of Zhihu, so there is basically no gap between them.

“This website… is quite interesting.”

“How can the same news be interpreted in so many different ways?”

(End of this chapter)