"I think President Sun is extremely intelligent and will surely have something profound to say to us!"

President Sun couldn't help but smile when he heard the compliment from a boss.

It’s just that this compliment sounds weird, as if I’ve heard it somewhere before, never mind… President Sun decided not to investigate the source of the words and began to talk about his plan.

"I don't know if you have studied the reasons for our previous failures. Why couldn't Xiao Xu be defeated even if we cut off the supply? Why has his business always been so good? The reason for all this is... the golden product!"

"What's the meaning?"

President Sun sneered, "You have always focused on his lunch, but you didn't expect that this so-called fast food is just a big pot of food... It is exactly the golden item that Xu Shang has promoted!"

"What do you mean? What I mean is that his lunch is just a special offer that doesn't make any money!"

"But in general stores, the special offers to attract customers are nothing more than a few snacks, two grilled sausages, a tea egg, etc. So you don't realize that the entire lunch is Xu Shang's special offer!"

"In the beginning, he really made money from snacks like 'Wu Dalang Shaobing', 'Fried Spring Rolls', 'Crispy Fried Shrimp', etc., which had good profit margins! I only realized this after he opened a fresh food store!"

The 'fast food' that you are staring at, which he puts out for you to see, is actually just a cover. He has been making money secretly all along, but you are completely unaware!

"You can go and see how much it costs to buy the best ingredients to make a signature dish in his newly opened fresh food store. He is better at making money than you think!"

If Chairman Xiao Xu were here, he would definitely applaud President Sun. President Sun was right, his lunch really had very little profit. The bulk of Tianya Gourmet Restaurant's profits did come from a wide variety of snacks and drinks.

——But President Sun still doesn’t realize that the offline cultural experience store next to the food store makes more money than the food store.

Of course, Chairman Xiao Xu would not show off the fact that he made a fortune in silence.

Not every customer will buy handicrafts such as clay sculptures, masks and fans, but there are so many customers.

Therefore, Chairman Xiao Xu always cares about the changes in customer flow, which is also the most critical business essential that all business people will gradually realize in the future.

Traffic is king!

At this time, President Sun also gave his own conclusion.

"So, from the very beginning, we hit the wrong target!"

Everyone fell into deep thought. Indeed, it would be awkward to argue with others about special offers... But how could you sell special offers as full meals? That's just disgusting.

Chairman Sun continued to talk: "If we want to defeat him now, we must start from this aspect. I request that everyone present here, every store launch a golden item, and we will also sell it for six yuan... No, sell it for five yuan a piece!"

"Let's start fighting him with real weapons!"

"But... President Sun, if we do this..."

"No money, right?" President Sun of Jishiyu immediately said, "Everyone, since we are united together, we should help each other. Anyone who has no money can come to me and I will lend you money! But if you asked me to borrow money last time, it would be too much to lend you again this time... We have to follow the rules. I can't just lend you millions with an IOU. You have to use something as collateral, otherwise it won't make sense! Tell me if this is the truth!"

“That’s indeed the truth!”

Although the bosses are cunning and treacherous, Chairman Sun had already lent them money unconditionally last time. If they owe them money again now and don't ask for any collateral, they themselves don't believe it.

Are there any such naive and kind businessmen in this world?

When Jiang Kecheng saw others going to President Sun to borrow money, he was tempted... but he didn't move.

In fact, he really needed funds, but when he heard the word "mortgage", he immediately became alert. This keen awareness was one of the important reasons why he could get to where he is today.

Moreover, he always felt that President Sun’s plan was weird.

Especially since Chairman Sun revealed his plan step by step, just like squeezing toothpaste, making it so that no one knows what he is going to do next. There is always a sneaky feeling.

but--

At least on the surface, it seems that President Sun really wants to bring everyone together to kill Xu Shang.

This golden single product plan, at least, sounds like that.

He followed!

…

After returning to his own store and planning the store's top items, Jiang Kecheng suddenly found that this was much more difficult than he had imagined.

When talking about the golden product, the first thing he thought of was his own specialty, Hainanese chicken rice.

But when he calculated the cost, he was stunned. A good Hainanese chicken rice should use the most authentic Wenchang chicken. Its taste is very special. If you use other chickens, anyone who has eaten the authentic one once can basically tell the difference.

But with this cost, even if you sell it for 6 yuan, let alone 5 yuan per copy, you will still lose money.

Boss Jiang then curiously calculated Xu Shang's lunch, and after the calculation, his expression became complicated.

Take the main dish, red oil chicken thigh, which has received high praise from customers as an example...

Xu Shang used frozen chicken, which was very clear. But the purchase price of a real frozen chicken leg in 2006 was 5 yuan per catty. The chicken legs at Tianya Village Food Store were the largest, starting at half a catty, and the heaviest ones were even six or seven taels.

In other words, a main dish alone would cost 2.5 to 3 yuan.

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