Chapter 251 Keep a notebook



If the busyness of other business offices is compared to ten, then the busyness of the Seventh Business Group is at least eighteen!

Pang Yuanyuan deliberately made her team members extremely arrogant, and forced them to produce more achievements to match their deserved arrogance.

Every team member is working at full capacity.

Because the team leader said that they want to fight for first place this year!

As team members who have handled countless projects, they are well aware that the five projects promoted this year are indeed full of potential and are the best projects they have ever encountered before.

For the members of the Seventh Business Group who are good at finding jewels from mud, if they don’t get first place this year, it would be a shame for their name as the Seventh Group.

After the project was confirmed, all the team members were busy.

When a project is handed over, they not only need to be familiar with every production link and product parameters of the project, but also need to find an angle that will attract foreign investors at first sight.

Written articles based on this perspective are later called marketing planning copywriting.

The seventh business group has very high requirements for marketing planning proposals.

For example, Yan Gongjian, who was the second most arrogant person in the group after Pang Yuanyuan, spent three consecutive days hanging out with people from a furniture factory in Shanghai.

I repeatedly studied the connotations and sales copy of these minimalist furniture pieces.

How to boast about the aesthetic point of view, how to add convincing stories to these furniture styles, highlight the advantages and downplay the disadvantages.

Yan Gongjian put down the drawings in his hand in dissatisfaction and looked at the technicians from the other furniture factory. He was not happy at all.

"After spending the past two days with you guys, I've probably guessed that these furniture weren't designed by you at all!"

"Why didn't you send a designer over? Didn't our business team remind you repeatedly before?!"

The head of the technical department who led the team at the furniture factory smiled helplessly.

It was really difficult for him to answer this question because before they came, someone from higher up had given a heads-up to their factory.

My factory owes Director Xiao Zhang a lot of favors, so we should not cause any more trouble or accidents to Director Xiao Zhang when we come to the Canton Fair this time.

"Comrade Yan, from what you said, the design of this sofa set was originally the result of our technical team (Director Xiao Zhang is also considered a non-staff consultant to our technical team, right?)."

"If you don't believe me, you can call our factory manager yourself."

Yan Gongjian threw the pen in his hand in annoyance and couldn't continue the conversation.

These people coming to the Canton Fair are of no use at all. We have to do the entire copywriting and sales design ourselves!

He was about to leave when he was suddenly stopped by the technical director.

"Comrade Yan, we technical people don't understand the sales and planning you're trying to do. However, our factory previously hired a consultant to develop a sales plan for this product. Would you like to... take a look?"

Although Yan Gongjian is arrogant, he is also very rigorous in his work.

Since their factory hired someone to do similar planning, the key data and key points of the products are probably worth learning from.

It was a crumpled piece of paper.

Yan Gongjian took a quick glance with a scrutinizing look.

"The formatting does seem to be correct..."

Later, several people from the furniture factory discovered that Comrade Yan seemed to be under a spell.

I stood there staring at the paper for a full hour without any reaction!

In the end, if a few people had not kindly helped Yan Gongjian, the man who came to his senses and tried to walk away would not even realize that his legs were numb and would have almost fallen down.

"Who did you hire as your consultant?"

Yan Gongjian almost went crazy.

Well, looking at the looks of these people, he knew it but couldn't say it!

However, the attentive man soon noticed an inconspicuous signature mark at the end of the plan.

Without bothering to confirm further, he had to immediately revise his copy based on this plan.

The planner's level is obviously one or two levels higher than his.

But it is obvious that the person who wrote the plan does not understand the current domestic and foreign trade policies and environment very well. This is consistent with the perception of domestic people and is not surprising.

Start over from scratch!

Arrogant people do things directly and without leaving any way out for themselves.

Yan Gongjian locked himself in the room for a whole day, and then he sent the latest draft to the team leader's office with dark circles under his eyes.

"Lu Renjia?"

Pang Yuanyuan saw the name of the first drafter on the new plan sent by Yan Gongjian. How could she not know that there was such a high-level person in business planning in China?

Unfortunately, Yan Gongjian had already fallen asleep on the sofa in her office with a blanket in his arms, so she couldn't ask any more questions.

The new plan was indeed much better than the one Yan Gongjian had made before. Pang Yuanyuan began to quickly review the copy and calculate what resources would be used...

"This plan is too unrealistic!"

Ding Lei handed back the crumpled piece of paper that the representative of the craft factory had taken out.

"When it comes to foreign trade, everything is done with caution."

"But I'm still very grateful that you've put so much thought into this product's foreign trade."

In fact, Ding Lei had one more thing to say.

He thought the craft factory's plan was too crazy and completely nonsensical, treating the Canton Fair as a joke.

Fortunately, the representatives of the craft factory didn't seem to care too much about their plan being rejected.

Ding Lei, who had sharp ears, just faintly heard a person's name when the two representatives were talking and laughing in low voices.

"I was saying that Director Zhang might not know everything..."

Ding Lei shook his head and prepared to go back to report with his original plan. Outside the team leader's office, he met Feng Xiuyun, who was running out of breath.

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