In Japan in 1977, comic culture was no longer limited to teenagers, but had gradually become a national culture.
The most representative comic among them is "Weekly Shonen Jump", which was founded in 1968.
The most famous cartoonist in "Weekly Shonen Jump" at that time was Fujiko F. Fujio, who started serializing "Doraemon" in "Weekly Shonen Jump" in 1970, which is the animation often called "Doraemon" by our mainland comic readers.
There are also famous Japanese national comics such as "Kamen Rider" by Shotaro Ishimori and "Judo Straight Line" by Hiroshi Motomiya.
It is also based on the existence of these wonderful national comics that the sales of "Weekly Shonen Jump" began to rise sharply after 1970. By 1977, it had reached a terrifying number of two million copies per week in Japan.
At that time, the price of comic magazines was generally 250 yen per copy, which was about one US dollar based on the exchange rate.
Calculated in this way, just the sales volume for one week makes Weekly Shonen Jump earn 10 million US dollars a month.
In the 1980s, with the emergence of more exciting comics and the popularization of comic culture, the sales of Weekly Shonen Jump exceeded three million copies per week.
In addition, "Weekly Shonen Magazine" and "Weekly Shonen Sunday" are also the top-selling comic magazines in Japan at that time.
Although their weekly sales are not as terrifying as the two million copies of Weekly Shonen Jump, they are at least in the range of hundreds of thousands to one million copies.
therefore……
For those in the comics industry, a comics magazine like Tomorrow Weekly, which is about to go bankrupt and has a circulation of less than 10,000 copies, does not pose any threat at all.
Not to mention, the company is now being run by an outsider like Keiko Kobayashi, who makes one stupid move after another, which makes people want to laugh.
…
"President Kobayashi, according to the information we have collected so far, the comic magazines in Tokyo are very disdainful of our change of magazine name, and think that this is a stupid move on our part."
In the former "Weekly Tomorrow Manga" magazine, now "Dragon Jump" magazine, Keiko Kobayashi was reporting to her secretary Erika Matsuma with a smile on her face.
"Ignore them. The more they despise us, the greater the loss will be in the end.
Lin Huowang was right. The Japanese were extremely arrogant before they were defeated.
As long as we prove our strength with sales, the entire Japanese comics industry will tremble at our feet..."
Keiko Kobayashi sneered and then looked through the promotion plan on the table.
Secretary Matsuma Erika continued to report: "The printing factory confirmed with us again whether the first issue of the book is 500,000 copies. They think we have added an extra zero. Generally, if the sales of a newly printed comic magazine can exceed 10,000, it is already a good result.
They even thought 50,000 was too much, and they were really shocked by our first print run of 500,000 copies."
"You're underestimating us, aren't you? Tell them that 500,000 copies is the confirmed quantity. We also need to be ready to print more copies at any time. I estimate that we'll need at least 300,000 copies, or even more!
We should have confidence in our four comics. There is no Japanese comic that can compete with us now. I guess only Fujio's "Doraemon" can compete with us. The other comics can't compete with us at all."
In fact, what Keiko Kobayashi said is already a relatively conservative estimate.
She is well aware of the appeal of four comics including "Pokemon", and Lin Huowang's selection is very appropriate. Almost everyone, young and old, men, women, and children can be covered by these four comics.
She clearly remembered that Lin Huowang had said that if the first volume of the comic was promoted and the total sales did not exceed one million copies, it would be considered a failure.
This is quite stressful for Keiko Kobayashi. Although she is optimistic about the quality of the comics, it is the first issue after all, so the publicity and promotion are bound to be not so effective.
However, her estimate of 800,000 copies is definitely set in stone, and...she has already negotiated with Tokyo TV.
Once the sales of "Dragon Jump" exploded, the "Pokemon" animation began to be broadcast immediately, further boosting the release of "Dragon Jump".
"Okay! President Kobayashi, I will convey the complete information to the printing factory.
In addition, in the past two days I have received many inquiries from employees who have already left the company.
They asked for double their wages, hoping that we would beg them to come back and continue working.
He also threatened that your current operations are reckless and there is no way you can revive the magazine..."
Erika Matsuma said again that she was indeed a little annoyed recently. The hundreds of old employees who had resigned before were still acting arrogantly, as if the magazine must have them and had to hire them back with high salaries.
"Ignore these flies. You don't need to talk to them anymore. Just hang up the phone.
When our first issue comes out, they will truly realize that the gap between them and us is a generational gap.
Originally, they could still barely gain some experience in our Dragon Jump magazine.
Now! Now that we have left this door, it is impossible for us to come back in. "
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