Chapter 25 Acquisition of Garfield Copyrights



Meanwhile, Steve Jobs, the boss of Pixar, sat in his rather shabby office, pondering the future of his studio. His astute mind understood that the essence of business was to weigh the pros and cons, but he had no firm grasp of Pixar's future success.

When Li Muchen's acquisition intention was conveyed to Jobs, he frowned slightly, thinking to himself, "Is this sudden acquisition proposal a blessing or a curse? Do the conditions offered by the other party really match the current value of the studio? After all, I have no idea what its future development will be."

Li Muchen decided to meet with Jobs in person to discuss the acquisition. In a spacious but simply furnished conference room, the two sat opposite each other.

Li Muchen spoke first and said sincerely, "Mr. Jobs, I am very interested in Pixar Studios and hope to include it in my business portfolio."

Jobs's eyes were sharp as he responded, "Mr. Li, Pixar is my life's work. This is just a business deal. You have to offer sincere terms."

Li Muchen nodded and said, "I understand, Mr. Jobs. I'm willing to pay a 20% premium for the acquisition."

When Jobs heard the offer, he couldn't help but be moved. But he remained calm on the surface and said, "This is a good offer, but I need time to think about it."

Li Muchen smiled and said, "Of course, Mr. Jobs, I look forward to your reply."

In the days that followed, Jobs repeatedly weighed the pros and cons. He thought about Pixar's current situation and the uncertainty of the future, and Li Muchen's bid was indeed attractive at the moment.

Finally, Jobs made a decision.

When Li Muchen met Jobs again, Jobs said, "Mr. Li, after careful consideration, I agree to your acquisition."

Li Muchen showed a delighted smile on his face and said, "That's great, Mr. Jobs. I believe this will be a mutually beneficial cooperation."

Afterwards, after a series of procedures and financial transactions, Li Muchen spent more than 30 million US dollars and finally successfully acquired the then unknown Pixar Studios.

At the moment the acquisition was completed, Li Muchen was filled with anticipation: "From now on, Pixar will open a new chapter, and I want to make its light shine even brighter."

When Jobs left, he just regarded it as an ordinary business transaction. He had no idea of ​​the future glory of Pixar.

Standing at the window of his office in the United States, gazing at the bustling street scene outside, Li Muchen had a new plan in mind. After careful consideration, he firmly decided to launch his toy store project in this land full of opportunities and challenges.

Although he had successfully established cooperative relationships with many well-known supermarkets in the United States, and the cooperation between the two parties has been quite smooth, it has brought him considerable profits and a good reputation.

However, Li Muchen knew very well that the business world was ever-changing. There was no forever stable cooperation and no unchanging market.

He paced back and forth in his office, thinking constantly in his mind: "Although the current cooperation with the well-known supermarket seems to be going smoothly, we must not be complacent, and we must not pin all our hopes on this. Don't put all your eggs in one basket. This is an eternal truth. Having multiple avenues of development is never a bad thing. More possibilities means more security and more chances for success."

Li Muchen sat back at his desk, picked up a pen and started writing and drawing on paper, planning the preliminary concept of the toy store.

He thought that toy stores could have unique themes and styles, and not only provide popular toys commonly seen on the market, but also explore some niche products that are innovative and educational.

At the same time, the decoration and layout of the store should be carefully designed to create a shopping environment that is full of childlike fun and attraction.

"Moreover," he muttered to himself, "we can't just rely on traditional sales models. We need to combine online and offline marketing and carry out diversified marketing activities. Cooperate with social media, hold toy exhibitions and parent-child activities to attract more customers' attention."

Li Muchen knew that opening a toy store was no easy task and would require a significant investment of money, time, and effort. However, he remained undaunted, believing that as long as he was fully prepared and relied on his own wisdom and hard work, he would be able to carve out a niche in the US toy market.

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