Chapter 115 Exclusive Explosion on Jinjiang
As dusk settles, steaming hot meals are laid out on the dining tables of every household.
The same thing happened at Wang Siyu's family. Wang's mother prepared the food and called the family to sit down and eat.
Wang Siyu skillfully changed the TV channel, switching the original cartoon to another channel without cartoons, giving her younger brother Wang Ruihan no chance to object.
The Wang family never turns off the TV when they eat.
However, because Wang Ruihan doesn't eat properly when watching TV, we change the TV channel at this time every time, and only let Wang Ruihan continue watching cartoons after he finishes eating.
Wang Ruihan was very unwilling, but dared not defy his sister.
Wang Siyu's family consists of three generations living together; both her grandparents are still alive, and the family has a very harmonious relationship.
The television was on, but it was usually just used as background noise; the family would eat and chat at the same time.
As the familiar music began to play, Grandma Wang asked curiously, "Why are they playing 'Going Home' at this hour?"
Grandma Wang is a loyal viewer of the TV series "Going Home". She watches it every time it is rebroadcast and is moved to tears every time. Sometimes she gets very excited and angrily curses while watching.
Wang Siyu had a headache. Why did she randomly switch to this channel? She had watched this TV series with her grandmother so many times that she could recite it backwards.
But when everyone turned their attention to the television, they realized something was wrong.
This isn't the TV series "Going Home" airing; it's the cast and crew participating in a program I've never heard of.
"Wow, this show is big-budget! The stage is just like the courtyard in 'Going Home'."
Mr. Wang was the first to remark that everyone in the family had watched the TV series, so they were very familiar with it.
Now that he's started his own business, he habitually calculates the cost of everything he sees.
"Oh my, this is hilarious! I knew this fat guy looked familiar; he's dressed up as Granny Zhang!" Grandma Wang laughed heartily.
In the drama, the character she hated the most was Old Lady Zhang. She couldn't understand how there could be such a shameful old lady.
"This little girl looks quite like Yaya. Yaya will definitely be just as beautiful when she grows up." Grandpa Wang's gaze fell on Su Yangyang.
The character Ya Ya has captured the hearts of men, women, and children alike because she is both cute and clever.
Wang Siyu's favorite host is named Qingtian, because she thinks she is so beautiful and has a lovely voice.
However, everyone's attention quickly shifted away from any one person and became drawn to everyone's performance in the game.
Grandpa Wang slapped his thigh: "Oh dear, how could you be so stupid? You don't even know this word! Even an old man like me could guess it!"
Mr. Wang disagreed, saying, "How can you tell? This chubby girl is so big, she doesn't fit the description of 'petite and delicate' at all."
Wang Ruihan: "Hahahaha, Zhao Fangfang is just like a monkey!"
Zhao Fangfang is the female lead in the TV series "Going Home". She is a typical tragic heroine. She is miserable throughout the series. Grandma Wang shed many tears because of her, and even felt that actors are all unfortunate.
However, in the show, Zhao Fangfang, the actress, is actually very lively and interesting. She doesn't hold back at all when acting. She dares to do any action as long as she can win. She is not like the character in the TV series who compromises and swallows her bitterness.
She and her on-screen nemesis are also good friends, and they have excellent chemistry. During the guessing game, to better describe the words, she also revealed many interesting anecdotes from filming and their interactions in daily life.
This contrast makes it even more interesting for everyone.
The words and sentences in "I Act, You Guess" are not randomly put together; they are all based on the TV series and the actors themselves, and a lot of research was done in advance.
This not only allows people to evoke nostalgia but also helps them better understand the behind-the-scenes stories and the actors themselves.
Even Wang's mother, who usually takes her time to eat, couldn't concentrate on her meal. Watching the group of people dancing wildly and unable to guess what was going on, she was so amused that she almost spat out her food.
At first, everyone thought the person guessing was too stupid, but when a question in the middle blocked out the word to guess and asked them to guess it themselves, everyone was dumbfounded.
What on earth is all this?!
When the answer came out, everyone slapped their thighs in disbelief.
This game looks simple, and the answers seem very accurate when you see the performance, but when you actually try to guess them yourself, it's a completely different story.
When the host gave the closing remarks and the end credits started playing, the family realized that they had forgotten to eat and had been watching for a full hour, until the evening news was about to start!
This situation occurs in many places. Some families turn on the TV after dinner, and it's already 6:30, so they can only start watching from the middle of the meal.
I was so disappointed after watching it. I'll remember the rebroadcast time so I can catch up on the parts I missed!
Some viewers saw the trailer in advance because they were loyal viewers of the TV series "Going Home," or they were attracted by the interesting interactions in the trailer, so they waited in front of the TV early.
There are relatively few people like this, because the Economic Channel is still a new channel, and many households do not have the habit of turning it on, so they cannot see the program schedules.
Many people open it by accident and then get hooked on it.
There were also commercial breaks in between, but they were very short and were filmed by the three hosts.
Before some people could even react, the commercial was already over.
Some people reacted quickly and immediately called their friends to tell them to watch the TV station.
Wang Siyu and Wang Ruihan then called their classmates, urging them to definitely go see it.
The next day, when the children were playing together, they started discussing the show "Happy Club" and the new games it featured. Those who hadn't seen it before quietly noted down the rerun times, not wanting to miss out on the conversation.
There are trends among children, and if you can't keep up, you'll easily be left out.
Tong Yunyun became the most dazzling girl again because she had the guessing cards that Su Ruyi made for her, and now she could play with others!
Not only were the children discussing it enthusiastically, but the adults were also very interested in it.
"It was so funny, I was eating yesterday and I laughed so hard my stomach hurt."
"Are you as miserable as me? I choked on chili peppers and it hurt so much I almost had to go to the hospital."
"I used to hate Yang Hong. I thought he was so sleazy and disgusting. I didn't expect him to be so good-looking and speak so gently."
"Those three hosts are also very interesting. Qingtian looks very poised, just like XX from CCTV, both beautiful and capable of commanding the stage."
The first episode featured nine people, including the host and guests.
Despite the large audience, everyone can still clearly remember the three hosts.
Their performances were all outstanding and hard to ignore.
When the guests hadn't quite gotten into the mood yet, they livened up the atmosphere and made everyone laugh non-stop.
Their names are easy to remember, so many people remember them.
On the night the show aired, Li Qing, Su Yangyang, and Chen Rui were surrounded by their family and neighbors, who all brought up the show.
Li Qing's home is not in the provincial capital, but her family still called, saying that the show was so interesting that everyone laughed non-stop while watching it.
Li Qing was previously suppressed. Although she didn't say anything publicly, her family and friends were well aware of her depression.
When she was admitted to the provincial radio station, even though it was a new station in the province, everyone was happy for her.
I am overjoyed to see her taking the lead in a program airing now.
Su Yangyang and Chen Rui are both from the provincial capital. When they got home, they were immediately surrounded by people asking about the next episode.
Although Chen Rui plays a comedic role, his image is very endearing. He is usually very humorous, so his family accepts him well, and he doesn't mind even when people make sarcastic remarks.
Since he got sick and gained weight, although he inevitably felt inferior and sad, he quickly adjusted and often joked about himself.
Many comedians are like this; they like to use their own flaws for comedic effect, which is very entertaining. Chen Rui enjoys watching sketches and crosstalk performances and has a great passion for comedy, so he quickly accepted his current role.
Before recording, Chen Rui had thought it through carefully. Their program always had a large number of people, and if he wanted to make people remember him quickly, he needed to have a memorable point.
So he used his 'fat' characteristic and downplayed his real name Chen Rui, replacing it with the more memorable Chen Pangpang, which was a perfect match for Su Yangyang.
Li Qing had the same idea, so she gave herself the stage name "Sunny Day".
Su Yangyang looked beautiful on the show. She was originally a kindergarten teacher, and she often speaks with a high-pitched voice when talking to children, so she was very adept at portraying cute children, and it didn't feel out of place at all.
Her later outfits were equally stunning, and many viewers asked her where she bought the clothes she wore on the show.
Su Yangyang actively promoted Su Ruyi, her sponsor, and even gave them the clothes featured on the show.
These clothes are stylish and of good quality. A complete set would cost tens or even hundreds of yuan. Su Yangyang was overjoyed to receive the clothes for free, knowing that the clothes from the show's production team usually had to be returned.
The next morning, as soon as Su Ruyi entered the office, the phone on her desk rang.
As soon as the call was answered, Liu Quan's excited voice burst out.
"It's a hit! The ratings have exploded! Peaked at 8%! That's a record high for our station, and it's number one in its time slot! Since the show ended last night, our phones have been ringing off the hook with viewers hoping to see a rebroadcast today. They haven't even seen the earlier episodes!"
There are relatively few TV stations now, and major satellite channels haven't yet gone satellite, so their viewership share is quite high. This data is nothing compared to "Variety Show," but for the Economic Channel, it's an absolute hit, and it's not bad even for a provincial channel.
Moreover, this is only the first episode, and many viewers are unaware of the program or even the Hunan Economic Television Station.
With such a great start, as long as the quality remains the same, the viewership will definitely continue to rise.
In the first batch, everyone was still a greenhorn, so there were bound to be many shortcomings and a lot of room for improvement. It will only get better in the future.
This morning, the station held a meeting to discuss the program, and everyone agreed that more resources should be allocated to it.
Hearing this, Su Ruyi looked at her watch. It was only nine o'clock, and it was Sunday. This group of people had already finished a meeting. They were really working hard.
Liu Quan: "The station has decided that if the next episode can maintain this ratings, then the program will be moved to Saturday night at 8 pm! That's prime time! This afternoon at 6 pm, another version will be broadcast, which will include some highlights that were not included in yesterday's main episode."
The recording of the program took a full six or seven hours, not including the time for meals in between.
This is also because they were worried that there wouldn't be enough material for the first episode, so they recorded a lot of content to choose from.
During the recording process, we actually played four games, one of which was a modified version of "What Time Is It, Mr. Wolf?" combined with "Red Light, Green Light" that children often play.
Because it was too long, the entire game was cut out.
During the recording, this game produced many memorable moments, which were unfortunately cut out, but now they can be used again.
However, only a new channel can be so capricious, adjusting the broadcast whenever it wants, with a very fast response speed.
The station's leadership is clearly very bold and innovative, even going so far as to create a behind-the-scenes feature, showing a deep understanding of the tricks of online video platforms. But thinking about it, many of the people working for those platforms decades later also came from television stations.
"Another version will be broadcast this afternoon? Is there enough time?"
Liu Quan laughed and said, "It was a bit rushed, but the editor is very familiar with the footage and has some experience from editing the first episode. They worked overnight to finish it. I just took a look, and the quality is not bad."
Su Ruyi felt incredibly sorry for the editor and other post-production staff; they must be exhausted.
Although she was never a working person, she understood working people very well.
This was extra work, and the broadcast volume was even greater than previously agreed upon. Su Ruyi was very generous, giving all the staff a buffet voucher for the Xinshuiwan Grand Restaurant so they could all have a good meal. And each person received three vouchers, plus the option to bring their families.
The staff at the new station are all very young, so even if they get married and have children, it's all after the one-child policy, and they all only have one child.
Upon hearing this, Liu Quan sighed deeply. Other investors, even if they were polite, were only being respectful to their superiors; they weren't so kind or generous to their lower-level employees.
The program's reach was even faster than Su Ruyi had anticipated. As soon as the clothing store opened in the morning, many people rushed in to buy the clothes featured in the program.
Su Ruyi had posted the relevant posters a long time ago. The large posters hung on the wall, which not only let everyone know that their clothing store was the only designated clothing supplier for "Happy Club", but also advertised the show.
Some people turned on the TV channel last night after seeing the advertisement.
After the show aired, the celebrity effect was immediately apparent, and the outfits featured in the show sold out very quickly.
The first episode was relatively restrained in its advertising, so as not to spoil the audience's viewing experience.
Fewer advertisements make it easier for people to remember 'Ruyi Clothing', which is why they have come to us one after another.
After settling the accounts that evening, Su Ruyi was overjoyed to see the sales figures. The advertising was truly effective, and her investment was already showing initial results.
On Sunday night at the same time, everyone was pleasantly surprised to find that another episode of "Happy Club" was broadcast at the same time!
Su Ruyi also watched part of it. In terms of content alone, the behind-the-scenes footage was not as exciting as the main episode, the editing was also more fragmented, and some shots were repeated with the main episode. Therefore, the TV station cleverly did not say that this was the second episode, but called it the extended version.
However, it was still very exciting and interesting to watch, there was just so much material.
The actors were very cooperative. They didn't actually think the show would be very popular, but they all tried their best to cooperate.
I knew from the beginning that it was meant to make everyone happy, so I kept throwing out jokes and taking the opportunity to mention some behind-the-scenes stories during the game.
Most viewers don't know how TV dramas are filmed, and hopefully this will pique their interest. Most actors are also willing to recall their experiences during filming.
The main episode has relatively less of this part of the story, while the extended episode will have more, allowing viewers to learn more about the behind-the-scenes stories and the actors themselves. The two episodes have different focuses.
The next morning, Liu Quan called again.
He was no longer as excited as he was yesterday, but his words were still cheerful.
"Boss Su, yesterday's ratings soared to 11 percent! The station has decided that starting from the next episode, we'll be airing the full episode and the bonus episode every Saturday and Sunday at 8 PM!"
Su Ruyi was also very happy: "That's wonderful!"
The popularity of "Happy Club" has made more viewers aware of Hunan Economic Television and discovered that other programs on the channel are also of good quality, resulting in a steady increase in viewership.
Because of this, the TV station included "Happy Club" in its key projects and increased its support, making it easier to invite people for the second season.
The second episode will continue the practice of selecting main actors from older dramas to participate in the recording. This time, the chosen actor is a romantic movie that aired in 1983.
When "Romance on Lushan Mountain" was released, it received a lot of praise, and many filmmakers followed suit and made their own versions. This movie was made against that backdrop.
However, the film has its own theme and is not a mindless imitation of trends, so although it is not as successful as "Romance on Lushan Mountain", it is still very successful.
In the movie, the male and female protagonists go their separate ways in the end, resulting in a tragic ending, which is a regret for many people's youth.
This film was also produced by Qingsheng Film Studio, and the main actors all have close ties with Qingsheng Film Studio. Many of them are still working together now, so the invitation process went very smoothly.
Upon learning this, Su Ruyi suggested adding a scene to the show where the two reunite several years later. Whether it's a change of time or a reunion, it's up to the scriptwriters.
Su Ruyi firmly believes that shipping couples will always have its fans, no matter the era.
Su Ruyi only mentioned it briefly and didn't insist. She just needed the program's format to stabilize and guarantee the ratings.
Given the current situation, people in this era really enjoy these kinds of lighthearted variety shows, and everyone is talking about it.
Su Ruyi was tired from working upstairs, so she went downstairs to the store. She kept hearing people mention the show, saying it was very interesting and that they laughed a lot after watching it.
To Su Ruyi's surprise, even Old Master Zhang had heard the news.
"Ruyi, did you invest in the show 'Happy Club'?"
The show was filled with advertisements for Ruyi Clothing, and it was obvious that it had a close relationship with Su Ruyi.
Mr. Zhang was aware of the situation at the Hunan Economic Television Station, and the Zhang Group also had cooperation with it. He had been paying close attention to the station's innovative model.
Times have changed, and only by keeping up with the times can one avoid falling behind. Mr. Zhang has always firmly believed in this.
Therefore, while others saw only the fun and absurdity of the show, Mr. Zhang saw something much deeper.
"Yes, I was busy with this for a while. Grandpa Zhang, did you watch the program too?"
"I've seen it, and it's really interesting. You have excellent taste," Grandpa Zhang affirmed without reservation.
Su Ruyi said proudly, "Of course! Who am I? Everyone else was skeptical, but I saw the show's potential. I'm a Midas touch expert!"
"You're such a troublemaker. You were running the Da Mao route before, and then you quietly caused another incident."
Su Ruyi exclaimed in surprise, "Grandpa Zhang, you even know this?"
Grandpa Zhang sneered, "You've got some nerve, girl."
"Hehe, I just happen to have some connections, so I made a small fortune. I don't even need to lift a finger; I can make money lying down. Would I not take advantage of such a bargain?"
Grandpa Zhang smiled helplessly: "You're such a lucky girl, unlike my grandson... well, let's not talk about it."
Zhang Qingfeng was swindled out of all his money, which enraged Old Master Zhang.
The Zhang family doesn't need to get involved in these businesses; it's already quite an achievement for them to do their current jobs well.
As a result, Zhang Qingfeng acted on his own initiative, seeing others making money and rashly entering an unfamiliar field, only to be swindled out of everything.
More than the failure itself, what angered Old Master Zhang was Zhang Qingfeng's concealment and stupidity.
Just like his own father, he was always thinking of taking shortcuts and was incredibly stupid, yet he always thought he was very smart and the most cunning.
Su Ruyi sensed Old Master Zhang's disappointment. Now it seemed that the description in the original work that Zhang Qingfeng was not well-liked by the old man was not without basis.
Su Ruyi didn't want to talk about Zhang Qingfeng, so she changed the subject with a joke:
"Grandpa Zhang, don't you think anyone can compare to me? I am the woman of destiny."
Grandpa Zhang gently tapped her head with his cane: "You're getting cocky just because I said you're fat."
"Tell me if I have any foresight. I'm planning to open a braised food shop with Aunt Mei. We're going to do it on a franchise model. Grandpa Zhang, do you think I can make it a success?"
Grandpa Zhang raised an eyebrow: "Franchise model?"
“Yes, Aunt Mei’s braised food shop is very popular now. Many people want to buy her secret recipe, and some want to buy directly from her to sell elsewhere. My aunt’s family is doing very well in town because of this braised food. Since there is such a big market demand, why don’t we start a franchise chain?”
Su Ruyi had previously discussed with Li Mei about adopting a franchise model, but since the brand had not yet gained widespread recognition, it was not easy to attract partners. Therefore, Su Ruyi would invest in opening other branches first.
Establish a central kitchen, and then handle the distribution.
Once business is good and your reputation spreads, people will naturally come to inquire.
During this process, they will conduct extensive publicity. They'll bombard the media with advertisements across the country, newspapers, and television, and given the quality of their products, they're confident they can establish a strong brand presence.
However, Su Ruyi had limited funds, so she had to proceed cautiously at first and gradually build a reputation based on the quality of the products themselves.
Unexpectedly, "Happy Club" performed so well, greatly compressing this process.
"No wonder you started investing in TV programs, so that's why."
Su Ruyi chuckled and said, "It's quite a coincidence."
Grandpa Zhang looked at Su Ruyi with increasing admiration.
Soon after Su Ruyi left the Zhang residence, the Zhang family all knew that Old Master Zhang had once again praised Su Ruyi highly.
Now the Zhang family understands more and more that Old Master Zhang's affection for Su Ruyi is no longer just about the life-saving grace he received years ago, but rather because he genuinely believes that this girl is smart and capable.
Grandpa Zhang likes smart and thoughtful people, and Su Ruyi fits the bill perfectly.
Zhang Qingfeng also received the news. His gaze fell on the chessboard in front of him, and he moved a 'cannon' forward one step and a 'chariot' backward one step.
Continue read on readnovelmtl.com
