Zhao Yutong's new business report is finished.
This newly written report is not bad, but it's a complete mess.
Zhao Yutong had put in a lot of effort to revise the company background section that Ye Linchen had pointed out last time, making it look quite presentable and leaving nothing to criticize.
But from then on, the content completely changed, becoming completely unrestrained, writing whatever came to mind.
Ye Linchen originally thought that Zhao Yutong had done a detailed analysis of the company's background and would definitely revise the plan and vision based on the company's current situation.
Surprisingly, the ambitious vision of Chuxia Clothing Studio to go public within five years remains unchanged.
If it were just this one problem, it wouldn't be so bad.
But the rest of the plan is even more outrageous.
The most crucial core issues and opportunity analysis section in the first part of the entire business plan was completely omitted and skipped entirely.
The product analysis in the second part is even more vague, consisting of only one or two sentences with no analysis whatsoever.
The entire report was three pages long, and Zhao Yutong devoted almost all her attention to the analysis of the market and target customers.
Zhao Yutong wrote a full page and a half just on market analysis alone.
If her analysis was accurate, that would be one thing, but what was written on it?
Their market positioning is aimed directly at the top of the luxury market, and they have the ambition to create the next internationally renowned top luxury brand.
Ye Linchen looked at the document, his temples throbbing, and for a moment he didn't know where to begin.
Ye Linchen didn't know whether Zhao Yutong deliberately wrote such a business plan to spite her, or whether she was truly incompetent and only at this level.
But that shouldn't be the case.
Zhao Yutong will soon finish her freshman year and be a sophomore.
They were around the same point when they started their entrepreneurial projects, but what she, Li Hongying, and Lin Xuemei wrote was not like that.
Zhao Yutong was unaware of Ye Linchen's thoughts. She sat opposite Ye Linchen, her hands clenched into fists with nervousness.
Zhao Yutong is very confident in her newly written business plan.
While my plan may not be exceptionally well-written, it's certainly not problematic.
Moreover, she set a very suitable goal for Chuxia Studio, which is very much in line with the studio's capabilities.
Seeing that Ye Linchen remained silent for a long time, only frowning, Li Hongying, who was standing next to him, couldn't stand it anymore and took the initiative to reach out her hand.
"show me."
Without a second thought, Ye Linchen handed over the proposal.
Zhao Yutong's heart jumped into her throat.
Li Hongying looked at the business plan, her face even worse than Ye Linchen's.
After reading one page, she didn't even have the patience to look at it carefully. She just glanced at the rest of the content and realized how outrageous the business plan was.
They also understood Ye Linchen's silence.
Li Hongying quickly finished reading it. She put the plan on the table, looked up, and asked Zhao Yutong.
"Yutong, how do you feel about your business plan?"
Zhao Yutong was taken aback by the question, thought for a moment, and then answered.
"I think...it's great. I focused on analyzing our target market and customer base, which allows us to have a clearer plan for the future and go further."
No sooner had she finished speaking than Ye Linchen suddenly spoke up.
“Planning? Then let me ask you,” Ye Linchen’s tone was flat, devoid of any warmth, “Why do you think that a startup studio, with designers who are all recent graduates with no work experience and no professional awards, can directly produce top-tier luxury products and be on par with international top-tier luxury brands?”
“You also wrote in the target customer section that the target customers of Early Summer Studio are ‘elite women who pursue unique taste and high-end quality of life’.”
Ye Linchen threw out one question after another.
"Okay, then let me ask you, where are these elite women? Why would they give up the luxury clothes they already own in their wardrobes to buy clothes from the Early Summer Clothing Studio, which has no brand recognition?"
"What makes their products unique? Is it better fabric or better design? You didn't mention a single word of these in your business plan."
“Because…” Zhao Yutong hurriedly explained, “I’ve seen the design sketches drawn by Chuxia Studio, and they are all very beautiful and very creative! I think as long as it’s made, someone will definitely like it! Good things don’t have to worry about not having buyers!”
"I think? Is that your reason?" Ye Linchen retorted.
"..."
Zhao Yutong was stumped by the question.
She felt her reasons were sufficient and reasonable, but judging from Ye Linchen's reaction, it seemed he didn't agree with her.
Her confidence vanished.
She didn't think she had made any mistakes, and simply nodded repeatedly.
“Zhao Yutong, Chuxia Studio is a startup. Every product is the result of their hard work. They came to us hoping to keep their company going and to see their efforts rewarded.”
“When we hand over our business plan to them, they are truly committed to investing real money and hard work to bring the contents of our plan to fruition. This is not child’s play.”
"Business decisions aren't based on 'I think,' but on data, logic, and solid market analysis. Your report is nothing but an empty promise. It lacks analysis of core issues, and the product competitiveness analysis consists of just one sentence: 'I think the design is beautiful.' You call this a business plan?"
"I..." Zhao Yutong opened her mouth, but didn't know what to say.
Just then, Li Hongying, who had been silent, suddenly asked, "Yutong, have you been attending classes properly this semester?"
The question seemed abrupt, but Zhao Yutong was jolted awake.
Since the start of this semester, things have gradually gotten busier at the studio.
Whenever they had a meeting or needed to do something urgent, Zhao Yutong was always the first to volunteer, saying she had time and wanted to help.
They also asked her about her studies, worried that she might miss classes, but Zhao Yutong always assured them that she didn't have any classes and had finished her homework, so she had time to attend.
At the time, Li Hongying felt something was strange. Why were the students' coursework so easy?
She also checked Zhao Yutong's attendance record and found that she had "perfect attendance".
Since there was no problem with her attendance, she didn't think about it anymore.
But now, looking at the flawed business plan on the table, which seemed to have been written by an amateur, and considering Zhao Yutong's almost always-available status, Li Hongying had a guess.
Zhao Yutong didn't go to class at all!
When Ye Linchen heard Li Hongying ask this question, he immediately realized that something was wrong.
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