Then there's the expiration date issue. The company launched a yogurt that retailers could exchange for a new expiration date if they couldn't sell it within five days of picking it up. This policy was a huge hit in the Shanghai food retail industry. Thanks to the excellent after-sales service of this yogurt, the company successfully entered the Shanghai food retail market.
This is actually what Wuyeye learned in his business class in the space. This yogurt is not just a product, but the embodiment of a philosophy. This philosophy includes persistence in quality, respect for consumers, and keen insight into the market.
In fact, this sales case has been very popular in modern times, but no one dared to do it in this era.
Although Zhengnan's new company had a strong customer base, it didn't dare promise a replacement if it couldn't sell. While this wasn't immediately apparent at first, it became clear over time that relying solely on customer advantages wasn't enough to survive in this fiercely competitive market. Furthermore, he didn't have any food products, as shipping wouldn't solve the expiration date issue. Simply put, even if he wanted to, he couldn't make it work.
So now Zhengnan’s company has no advantages except for the fact that it has a large number of customers.
He had been trying to find the Fifth Grandfather's source of goods, but he couldn't find any. The Fifth Grandfather "purchased" his goods in space, so how could he easily find them? So, Zhengnan "made a move" on the company's goods.
Shui Shui's team checked the account books and first found errors in the quantity, and then discovered problems with the release date of the food.
Because the shelf life of food is time-limited, especially for fresh food, if the quantity of goods shipped in and out does not match, there may be expired food with different dates. These foods will not be returned but will be directly disposed of. This can be exploited by those with ulterior motives, and the difference in the amount of goods shipped in and out can be quite large.
To avoid wrongfully accusing Zhengnan, Shuishui had his men perform the calculations twice, and the results were the same. To avoid wrongfully accusing Zhengnan, Shuishui then ordered a full review.
Zhengnan initially thought this was fine, but over time the accounts and the goods would inevitably not match. What to do? Falsify the accounts.
Oh, and there's another key figure here: Zhengnan's wife. She's no good. Zhengnan's infidelity towards Jiang Shaoming is inseparable from this woman's efforts.
In fact, Zhengnan had no intention of starting his own company at first. He made the decision in haste, all because he was stimulated by Jiang Shaoming bringing Suihe to take over.
The entire Shanghai market knew that Jiang Shaoming had no descendants. Suihe's return during the Lunar New Year to recognize his ancestors was known only to the Jiang family, while the outside world was completely unaware. Because Jiang Shaoming didn't want to publicize it, fearing that it would bring some negative consequences to Suihe, he didn't tell Zhengnan in advance and instead took Suihe directly to the gang.
This led to a scene that Zhengnan could not accept in front of his gang members at the beginning.
Zhengnan had always considered Jiang Shaoming his father, and since he was nearly the same age as Jiang Shaoming, he couldn't accept the appearance of Jiang Shaoming's son. Jealousy can be destructive, and the negative influence of his influence made Zhengnan even more unbalanced, leading him to set up his own company and the subsequent accounting fraud incident.
Shui Shui felt sorry for Zhengnan. He was the second-in-command of the gang at such a young age. If he had worked hard, he would have had a bright future. Unfortunately, he brought about his own death.
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