Chapter 373
She will always return to the Spring Festival
On New Year’s Eve, Ling Sui had a New Year’s Eve dinner with his family.
The dishes on the table are all prepared by the chef at home, and the family of three is only responsible for eating.
This way of celebrating the New Year wouldn’t work in my hometown, but in my own small home, I’ll definitely do it in the most easy and convenient way.
In career-oriented families, the most talked about topic is still work.
Ling Fei and Hao Ren have been busy for two or three years. This year they plan to take a long vacation to travel around the world and enjoy life. Ling Suisui, who has not been in the crew for more than half a year, has to start working non-stop again after the filming of Kung Fu 2 started.
Ling Fei didn't feel any regret, because she and Hao Ren would not take Ling Sui with them on vacation anyway.
She only cares about when Ling Sui's movie will be released. Can she still watch it if it's not in China?
"It's hard to say. It depends on where you are when it's released."
Ling Suisui said as he picked up some food: "Next year - according to the Gregorian calendar, this is the year. The only movie that will be released this year is "Easy as Piece of Water."
"It will definitely be shown in Europe, North America and Australia, but it still depends on the specific cities. I heard from Mr. Tang that the film has been edited and dubbing in other languages is being prepared."
It is a commonplace that the difficulty in exporting Chinese-language films lies in the language.
Tang Bing specially made a dubbing version, and she is obviously very confident about the overseas performance of "Easy As Palm". After all, the last film she sent abroad was "Zhao Jiang", which earned nearly 200 million US dollars in overseas box office, and Ling Sui's international popularity is there.
Even to his parents, Ling Suisui did not reveal in advance that "As Easy as Pie" had registered for the Venice Film Festival. As long as things haven't been done, she won't say a word.
She only said that the release date would be determined by the producer and distributor, and she was just waiting for notification.
But they don't have as strong channels as DeLand, so a global simultaneous release is definitely impossible, and they can only release the film in various countries and regions one after another. If the cycle drags on longer, perhaps even one or two years, they may not be abroad by then.
Ling Fei asked her: "There shouldn't be any pressure to make back the investment, right?"
No one can guarantee whether it is possible to make a big profit, but Ling Suisui can still agree that he can get his money back.
"We think we can pick a non-holiday period and rely on word-of-mouth to generate long-term revenue. A domestic box office of 200 to 300 million yuan will be enough."
As long as the movie is not extremely bad, it would be very easy for Ling Sui to achieve this result with his ability.
Therefore, she has never stopped receiving film offers, either top commercial blockbusters or small or medium-cost art films. In China, the latter are more common.
Hao Ren: "It's not a holiday? My uncle was still asking when your movie would be released a few days ago, and he wanted to go see it during the Chinese New Year."
Ling Suisui shook his head and said that it was impossible for "Easy As Pie" to be released during the Spring Festival, as the publicity and promotion costs were higher than the production costs.
Because she was going to be the producer of Director Fuji's film, although she was not responsible for distribution-related matters, she still learned some industry information.
The publicity and promotion during ordinary holidays usually costs between 40 and 60 million yuan, and the minimum budget during cold seasons is 20 million yuan. The price for just an inconspicuous Weibo splash screen starts at one million.
Competition during the Spring Festival is particularly fierce, and if the publicity and promotion budget is less than nine figures, there is no need to enter.
It costs money to secure screenings and it costs money to subsidize box office sales. These two are actually the bulk of the publicity and promotion costs. The domestic film release price is between 35-45, and Ling Fei and Hao Ren bought movie tickets for 19.9 in advance, which means the film company is losing money to gain publicity.
Ling Fei: "Will you go to the movies with us tomorrow?"
When it comes to this, Ling Suisui feels a little toothache.
Tomorrow is the first day of the Lunar New Year. There are a total of seven films in the Spring Festival schedule. Two of them are cannon fodder just by looking at the cast, one is a children's film, and the remaining four are all starring her friends.
"I'm not going with you." Ling Suisui said in a heavy tone, "My first movie starts at nine o'clock, and I have to watch four movies in a row tomorrow."
They are all her good friends and the leading actors, so she has to be careful about this.
If she was busy, that would be fine, but now the whole world knows that she has not joined the group yet, and she has been very idle recently. People help her promote every time, it would be unreasonable for her not to give something in return.
Of course she could just watch one show a day and take her time, but wouldn't it be more of a topic to watch four shows a day? Since he is helping others with promotion and publicity, Ling Sui is prepared to help to the end.
Thinking of this, Ling Suisui took out his mobile phone again and booked the four movies online.
——But I’ve already bought four, and the remaining three won’t look good, so I might as well buy them all.
She set up a scheduled Weibo post and will publish it tomorrow so as not to compete with the Spring Festival Gala for traffic today.
After arranging these things, Ling Suisui and his family sat in front of the TV.
This year's Spring Festival Gala had jokes about urging marriage. Hao Ren asked her while cracking melon seeds: "When are you going to find a boyfriend? I'm not urging you, but you have to tell us the truth so that we can be mentally prepared."
"Even if you say you're a DINK, or you raise your own children like Hao Xuan, we can accept that, but you have to tell us."
Ling Suisui: "To be honest, I haven't really thought about this issue. But since you've thought about it, be prepared for anything to happen."
Hao Ren choked. He looked at Ling Fei, then at Ling Suisui, and saw that both mother and daughter looked calm, as if they didn't take it seriously at all. Inexplicably he felt as if "the emperor is not anxious, but the eunuchs are".
Okay, then he won’t care about it anymore. Anyway, with Ling Sui's abilities, she will live well no matter what lifestyle she chooses.
**
At 8:50 am on the first day of the Lunar New Year, Ling Suisui and Song Lingshan met at the ticket counter of the cinema.
The two of them hugged each other warmly first, after all, they hadn't seen each other for a long time.
This time, Ling Sui went home to celebrate the New Year, and Song Lingshan happened to come to Guangzhou to travel and celebrate the Spring Festival. The first movie they watched was a family comedy starring Bian Yuanzhou, and as a considerate friend, Song Lingshan accompanied her to watch four movies in a row.
Song Lingshan: "We really have a special forces schedule today. First movie, then lunch, second, third, dinner, fourth, it's almost ten o'clock when we finish."
"Well, just consider it as an experience of being a film critic."
Ling Suisui turned on his cell phone, confirmed that the Weibo he scheduled last night had been sent out, and then he and Song Lingshan picked up their tickets and entered the venue.
For fear of being recognized, Song Lingshan did not dare to talk to Ling Suisui about industry-related issues in the cinema. It was only after they sat in the restaurant's private room that they started chatting.
This year's Spring Festival movie season is indeed very lively. It's only lunch time and most movies have just finished their premieres, but Weibo's "ugly" square has already become lively.
Ling Suisui made a rough count and found that all four movies were a complete failure and were criticized. However, this kind of rhetoric appears every year, and even she can't tell whether it is a real audience complaint or the beginning of a business war.
Song Lingshan: "Right now the main force is still complaining about the Spring Festival Gala. In half an hour, it will be the real home of the movie."
As she spoke, she refreshed the real-time box office on the Lighthouse. The four films are competing fiercely, but the comedy starring Bian Yuanzhou has temporarily created a small gap due to its scheduling advantage. It depends on whether the subsequent box office can keep up.
When the two were halfway through their meal, Song Lingshan gave her a real-time broadcast: The situation has changed again! The original third place has emerged as a dark horse, and the growth rate of the first place has slowed down. Although it is currently leading in the box office, according to this trend it will definitely fall behind today, and may even fall behind.
Given the intensity of this year's Spring Festival schedule, if the film company did not spend money to secure the screening schedule, the first day would be inverted, and the second day would definitely be a loss of screening schedule. There is an obvious Matthew effect in the Spring Festival box office, and it is difficult to get up again once it falls.
When they were almost done eating, Song Lingshan took another look. Fortunately, the first place had returned to its previous growth rate and should be able to maintain its growth rate today.
"It's so exciting." Ling Suisui said as he listened, "It reminds me of when Zhao Jiang was released. The real-time box office was refreshed every minute, and my heart would beat several times."
"Who said it wasn't?" Song Lingshan nodded in agreement.
Song Lingshan suddenly thought of something and asked her, "So, you really don't plan to enter the Spring Festival box office again? Zhaojiang's mainland box office record has dropped to 13th, and it may drop further this year."
Unless it is re-screened, a work's position in the box office rankings can only go down, not up. Ling Suisui was mentally prepared for this and did not feel sad.
Besides, there is also inflation to consider.
She asked her back: "Which company asked you to be a lobbyist? You are not investing money, are you?"
"They did want to use this to seek financing from my family." Song Lingshan did not deny it, "But what is our relationship? How much water is there in the 'invitation'? I'll ask you and you'll know."
That means even before investing any money, Ling Sui already knows the answer.
"Actually, which movie release date is not my priority."
Ling Suisui said honestly: "I mainly choose the script and the role. It's the role in the story, not the ranking. Why would I go if they asked me to be a sideline role?"
The investment scale of "Kung Fu Master" is huge, and the special effects are also top-notch. Is there no film project of this scale and level in China?
Actually, there are. Ling Suisui doesn’t have to act in Kung Fu-themed movies or show off his fighting skills. For example, the project that asked Song Lingshan to be the lobbyist has an estimated box office revenue of 5 billion.
But Ling Sui was not satisfied with their script. She had already acted in "Dragon Slayer", but the roles handed to her were still typical representatives of four types of female images, which sometimes really made her feel quite humorous.
In fact, this situation has existed since the release of "Zhao Jiang". After the role of Li Sanniang played by her became popular, other movies only wanted to use her as a gimmick and let her play a supporting role in the works of big directors, and they even called it giving her an opportunity.
As she won more awards and achieved more box office success, this phenomenon seemed to have disappeared on the surface, but in fact it became more covert.
They would say that in terms of roles and shots, the heroine has the most, and this is a heroine-led script designed completely for her! But it’s not like Ling Sui doesn’t understand who the plot revolves around.
To be honest, Dillard was willing to launch the Heroine Project because the Marvel superhero movies could not reproduce their former glory, hoping to put more eggs in this basket. The box office success of "The Kung Fu Master" actually far exceeded the goal that Durand had set for it.
The example of "Kung Fu Master" is already here, but mainland films still hold the idea like Director Fuji that "only the male lead can reach more audiences" and don't want to make money even if there is money. What else can Ling Sui say?
If they don't shoot, then she will invest on her own. She not only wants to discover directors of art films, but also push directors of commercial films to the forefront, so that everyone can see that more female directors' female-centric works are also making big money.
Ling Suisui knows very well that shouting slogans is useless. No matter how much you say, nothing can move people more than real benefits in the form of money.
"I will return to the Spring Festival period."
Ling Sui-sui said: “Not necessarily as an actor – but I will always come back.”
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