On January 5th, the first three seasons of the fourth season of Tom and Jerry in dialect were completed. Jiang Xia and the entire project team watched the dialect version together.
Although the voice acting differs slightly from the previous version, it's not a big problem, since the humor in dialects is the soul of the show.
Furthermore, to help viewers in other provinces better understand, the post-production team thoughtfully uploaded subtitles, which, combined with the original comedic scenes, made the jokes even more frequent.
Even Li Weiya had to admit that, compared to the original version, the dialect version had a special magic. The dialogue between Fengcheche and the fake old man was full of comedic elements. Locals found it down-to-earth and hilarious.
At least she likes it.
“Godmother, you can contact the TV stations in Sichuan and Chongqing now. There are currently three seasons of the dialect version, and the broadcasting rights will be sold as a package at 100,000 yuan per season. Of course, this is only the price for one round. If you want to continue broadcasting, you will have to sign another contract,” Jiang Xia said.
Li Weiya nodded. "Okay, I'll contact them right away. But isn't 100,000 per season a bit too high?"
She knew very well that the production of the dialect version had hardly taken up any resources; it only involved hiring a few locals from Sichuan and Chongqing as voice actors, and the investment was minimal.
"Not high. Those TV stations aren't stupid. Even if they only buy one season at first as an experiment, they'll quickly buy the second and third seasons once they see the ratings rise," Jiang Xia said with a smile.
As someone who's been through it all, he understands deeply. Which 90s kid hasn't been dominated by the dialect version of Tom and Jerry? When he was young, he could even recite the entire content of many TV series. If we had that kind of enthusiasm for memorizing textbooks, there wouldn't be so many students failing Chinese.
"By the way, godmother, these voice actors need to sign long-term contracts. As long as the official Tom and Jerry version is still being updated, the dialect versions will have to keep going," Jiang Xia reminded her.
He wants to create the most influential IP, so the popularity must be maintained. First, he needs to capture the most popular animations in China, and then look for opportunities to open up the overseas market.
Jiang Xia believes that with the performance level of Tom and Jerry, people all over the world will fall in love with this pair of lovable, bickering characters.
Li Weiya nodded. "Okay."
She thought for a moment and asked, "If that's the case, can we also arrange for dialect versions from other language families?"
"That's right."
Jiang Xia nodded and said, "Our current official version is released every two months, while the dialect version is released about once a week. Therefore, we can maintain the popularity by using local versions in different languages during the off-season."
Even with the same content, different voiceovers will produce different effects. In other words, many people will watch the Sichuan dialect version and then go to watch the Northeast dialect version. In this way, Jiang Xia's goal will be achieved.
Li Weiya could almost picture an outrageous scene.
In the future, when watching TV, after the Tom and Jerry episode ends on one channel, you can switch to another channel and see yet another version of Tom and Jerry. This can be done 24 hours a day, from morning to night, with multiple versions seamlessly connected.
It has to be said that Jiang Xia's move was truly brilliant; the production cost was low, but the profits were immense. When these children grow up, they will become loyal fans of Tom and Jerry.
In other words, there was no opportunity to apply for domestic animation awards in July and August; otherwise, Tom and Jerry would definitely have had a place in this year's animation awards!
"Xia, you and Yanwan are about to have your final exams, right?" Li Weiya asked.
"Yes, it'll be in the next two or three days."
"Okay, then you can focus on preparing for the exam. The company doesn't need to worry about you."
◇
January 7th, 8:00 AM.
Jiang Xia escorted Lin Yanwan into the examination hall. The first exam at the Academy of Fine Arts was in the afternoon, and at the rate of one subject per day, it should be completed by January 18th.
"Honey, do you remember our bet?"
Lin Yanwan blushed slightly. Of course, she remembered the bet concerning the little umbrella. If she lost, she would lose her innocent body.
"Hmph, you should worry about yourself first!"
Lin Yanwan was full of confidence. She spent much more time reviewing than Jiang Xia, so it was only natural that she would do better than him.
Watching his wife walk into the exam room, Jiang Xia smiled, turned around and bypassed the crowd, casually entering a study room to study diligently while waiting for her exam to end.
To be honest, Jiang Xia wasn't confident he could beat his wife in the exam; Lin Yanwan was far more talented at studying than him.
He had done the previous year's exam a few days ago and was confident that he could score at least 80 points in each subject. As for scores above 90, it would depend on luck and the mood of the examiner.
However, he felt it wasn't a big problem, since the final comparison was based on GPA, and he still had a sports subject that could boost his score, so getting a perfect score wasn't impossible.
The morning passed quickly during the exam. Lin Yanwan carefully checked her paper until the very last minute before leaving the exam room with the vast majority of her classmates.
"Baby, you really don't give me any chance at all. I thought you would hand in your paper early or something." Jiang Xia said helplessly.
Lin Yanwan couldn't help but chuckle to herself, and said confidently, "I have some bad news for you too. This test paper will get you at least 90 points."
After saying that, she patted Jiang Xia on the shoulder in a serious tone and said, "Comrade Jiang Xia, it's your turn to work hard this afternoon."
Jiang Xia's face darkened; he was under a lot of pressure. He had an exam on Introduction to Animation Art that afternoon, a subject he had skipped quite a bit, so his grades were probably not very good. Even if he did well on the exam, he estimated that his final score would only be around 80 points.
Afterwards, the two followed the group to the canteen for lunch. In the afternoon, Jiang Xia and Su Qing entered the examination room together. To be honest, Su Qing had even less time to study than Jiang Xia. Even during the exam week, he had to complete the tasks assigned by the project team every day.
However, for most people, as long as they don't fail any courses and it doesn't affect their final graduation, they can accept it.
Time passed slowly amidst the tense exams. Jiang Xia and Lin Yanwan were evenly matched, or rather, lost more than they won. However, in the physical education exam, Jiang Xia simply and decisively got a perfect score, while Lin Yanwan barely passed.
This is all thanks to Su Qing taking Jiang Xia for morning exercises every day; otherwise, he would never have been so relaxed.
On January 18, after finishing his last exam, Jiang Xia walked out of the Academy of Fine Arts building and bumped into Lin Yanwan, who had also finished her exam.
"Honey, I'm confident I can get 90 points in the animation art design course. It's not too late to admit defeat now," Jiang Xia joked.
"Hmph, the specific results haven't come out yet." Lin Yanwan snorted. Although her physical education score lowered the average, she should have done better than Jiang Xia in several subjects, and might even have gotten full marks. It was still uncertain who would win.
Jiang Xia shrugged. Tsinghua University usually releases results within two weeks after the exam. Although he wasn't sure if he could beat his wife in the exam, he couldn't lose in terms of momentum.
The school's official winter break starts on January 20th. Most students leave school and go home after the final exams, but Jiang Xia is different. After the courses are over, he can devote all his energy to making Slam Dunk.
(End of this chapter)
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