Over the weekend, Jiang Xia went to the service hall with her ID card.
Unlike later times, this era did not allow people to simply submit relevant materials online and wait at home to receive their business licenses.
The reality is that many processes require going back and forth to different departments four or five times, and if a piece of material is not up to standard, it will be sent back for re-examination.
Even though Jiang Xia had established a studio in his previous life, it still took him almost half a month to prepare all the necessary materials. The next step was to wait for a phone call to pick up the business license and other relevant documents from the Administration for Industry and Commerce.
During this time, Jiang Xia also managed to draft the company's labor contracts. Once the company seal is issued, employee contracts can be signed for Wang Ming and Shen Ying.
The publicity campaign on Shen Ying's side is going relatively smoothly. The promotional materials provided by Jiang Xia only contain some GIFs and a few short PV clips of about ten seconds each, so there's no need to worry about the videos being leaked in advance.
Even so, it has already had a considerable impact on the internet, and some Tom and Jerry emojis are frequently seen in QQ groups, Tieba, forums and other places.
A quick search for "Tom and Jerry" on Baidu yields relevant Baidu Baike entries, with one line standing out in particular—
"Tom and Jerry" is a long-running children's comedy animation produced by Qitian Animation Company. The first episode, "Sweet Home," aired in the summer of 2009.
Of course, this was all Jiang Xia's doing. Although it hasn't been officially broadcast on TV yet, we have to show the proper attitude.
Every GIF and PV released online is a form of publicity for Tom and Jerry and the company.
Putting everything else aside, this uniquely styled children's animation, although it has only been released for a short time, has already amassed a considerable fan base online.
Every time Shen Ying posts, netizens treat her as an official representative of the Qitian animation, and she gets bombarded with questions about when the show will finally be released.
Even Jiang Xia was surprised by the speed at which it spread, and it even sparked considerable discussion online – whether "Tom and Jerry" was the most anticipated animated series of 2009.
Jiang Xia was naturally happy to see this situation. As a reborn person, he was well aware of the value of popularity for a work. Only when the popularity is high enough can it develop into a big IP and earn him enough profit in the first wave of monetization.
"Did you fuel the fire online?" Lin Yanwan browsed the online posts for a while, then turned to look at the "father of Tom and Jerry" who was seriously drawing the original artwork.
"I just spent some of my New Year's money to buy some online trolls. Otherwise, do you think the buzz would have gone up so quickly?" Jiang Xia said casually.
“That makes sense.” She left a comment with a Jerry emoji, and continued, “By the way, how’s your company registration going?”
"Judging by the time it takes, it should be soon. There are no problems with the materials; we just need to wait for approval."
No sooner had he finished speaking than Jiang Xia's phone rang. Looking at the caller ID, it was the Industry and Commerce Bureau, with whom he had dealt many times before.
"Coming." Jiang Xia smiled and then answered the phone.
After a few brief words, the call ended.
"How is it?" Lin Yanwan asked.
Jiang Xia said, "The business license has been issued, and the Industry and Commerce Bureau wants me to pick it up now. Do you want to come along?"
"Let's go."
After settling Lin Xiaoman in, the two went out together.
At 4:48 p.m., the two came out of the Bureau of Industry and Commerce. Jiang Xia looked excited and was carrying a file box containing a series of documents that had been received after the company registration was completed.
This includes the original and copies of the business license, tax registration certificate, organization code certificate, company seal, contract seal, financial seal, invoice seal, legal representative's name seal, and seal retention card, etc.
He remembered that Lin Yanwan had accompanied him to register the company in his previous life. He never expected that even after being reborn, their bond would not have weakened.
"Yudu Qitian Animation Co., Ltd." Lin Yanwan took out the business license and examined it carefully. "It's still the same old company name? Aren't you afraid it's unlucky?"
“Yes.” Jiang Xia stared blankly at the company name on the business license for a moment.
In his previous life, the studio was poorly managed, which led to contract disputes, resulting in the company's bankruptcy and also dragging down his family.
"I hope that cats and mice can let me be the Monkey King for once," he said with a smile.
"In today's animation market, isn't the quality of Tom and Jerry just utterly terrible?"
"I hope so."
The two smiled at each other. Jiang Xia needed this success, and Lin Yanwan's family also needed an animation that would become a nationwide sensation to get the toy factory, whose economy had stagnated, running again.
"Let's go open a company account first."
The bank is right next to the Administration for Industry and Commerce. With all the necessary documents, the account opening process was quite fast. As for whether to change the company's nature in the future, that will have to wait until we make money. For now, he is the sole legal representative.
"Baby, do you want to take the accounting position for now? We can transfer it out later when we find someone else," Jiang Xia asked with a smile.
"Boss Jiang, I'm now doing both voice-over work and accounting for you. How much salary do you plan to pay me per month?"
Lin Yanwan smiled and said, "Don't say that 300 yuan is enough to get rid of me. I'm not as easy to fool as Shen Ying."
"Hey, baby, talking about money hurts our feelings. There's a saying that goes, 'Friendship is stronger than gold, and it's priceless.'"
"Hmph, who knows what you're thinking? There's a saying that money corrupts men."
Jiang Xia was dumbfounded. How was he supposed to respond to that?
Lin Yanwan suddenly chuckled: "I'm just teasing you. Once the company makes money, you can pay me my salary as usual. It doesn't have to be much, but I can't do without it, you know?"
After all, at Qitian Animation Company, everyone except Jiang Xia is a replaceable employee. Paying too high a wage would be seen as nepotism, while paying too low a wage would be unreasonable.
"Um."
Jiang Xia clearly understood this principle, and he nodded, saying, "Why don't you just call Shen Ying out? We can sign your contract today while we're at it."
Are you sure you want to hire them both as your employees?
"Yes, the company also needs external operations, so it's good to have Shen Ying handle that, mainly because it's cheaper. As for Wang Ming, we may not be able to see it yet, but he has a high talent for drawing. In my vision, he will be able to easily take on the production of an animation project in the future."
Lin Yanwan was slightly surprised, not expecting him to have such a high opinion of Wang Ming.
"And what about me?" she asked, her eyes smiling.
"Is that even a question? Baby, you are my soul."
"Not the soul of Tom and Jerry?"
"How can cats and mice compare to you?"
Lin Yanwan chuckled inwardly, but outwardly scoffed, "Sweet talk."
Where do you plan to meet them?
Jiang Xia looked around and pointed to a milk tea shop not far away, saying, "Let's go there, grass jelly."
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