Chapter 28 028 Talent "Heat"
Chapter Twenty-Eight
On this day, Xie Yu's ashen face was displayed on the front page of marketing accounts, almost like a public execution.
Although some more items were sold through the four links at the end of the live stream, it fell far short of the brand's expectations for Xie Yu.
"The atmosphere is so awkward..."
"I can't even look at Xie Yu's face anymore, he's so ugly, doesn't he have a lot of fans?"
+1.
"Didn't they say they had a lot of purchasing power?"
"He was really calm at first, but later... speechless."
At least for a period of time before and after Wink disbanded, Xie Yu's fans considered themselves top fans—judging from business resources and data, Xie Yu was already in the forefront at that time.
With the help of a hit drama series, Xie Yu's popularity soared.
At the time, fans posted large posters all over the world announcing that the products were sold out or sold out, leading many netizens to believe that Xie Yu's fans had strong purchasing power.
Otherwise, Xie Yu wouldn't have taken on so many endorsements.
"Could you please take a look? Xiaoyu was a last-minute addition to the live stream, and it's already quite an achievement that she's gotten so many orders."
"It's clearly a communication breakdown with the brand, but it's being misunderstood as Xie Yu's problem. Xie Yu won't take the blame for this, thank you."
"Hatemakers have been watching this moment for a long time, haven't they? But sorry, the brand's executives thanked Xie Yu in public."
In the comment sections of various marketing accounts, fans were trying their best to explain, but the truth was clear to those within the fan base.
First, the failure of "A Tear in a Cup" caused Xie Yu to lose a lot of fans.
Some fans only follow the most popular celebrities, chasing whoever is popular and betting on the top. Xie Yu originally showed signs of taking off, but the huge flop of "A Tear" severely damaged his career, and he won't be able to take off for a while.
These fans naturally switched to other up-and-coming celebrities.
Secondly, Xie Yu is endorsing a certain brand of cosmetics this time—that cosmetics is notoriously difficult to use, doesn't show color well, is easy to smudge, and is expensive. As a result, the brand actually released 100,000 units of its stock for fans to consume.
Even if you love Xie Yu, you can't possibly buy four items at once, right? You can't even give them away as gifts; it's obvious they're just here to fleece you.
In addition, Xie Yu had recently appeared on the covers of two fashion magazines, and fans went on a buying spree to prove his fashion potential, with some even buying dozens of copies at once.
Even now, many fans are still reeling from the shock, and Xie Yu has already landed a new endorsement deal.
...
The day after the live stream, Xie Yu responded to the incident in a post:
"...I've been working quite hard lately, and maybe it's the lighting, but my complexion doesn't look as good as usual. It's okay, I'll get some more sleep."
"Regarding my endorsements, please do so within your means. I would be very happy if you could give me a little attention amidst your busy work and studies. It was my fault for not coordinating the timing with the brand this time, and I apologize for the trouble I've caused."
Xie Yu's response made the fans even more excited.
"See? It's clearly the brand's problem!"
"I only feel sorry for Xiaoyu. She was already so tired, yet she still had to apologize. She didn't need to apologize at all, okay?"
"Some people are just jealous of Xie Yu's endorsements, right? It's hilarious. They always like to mock my idol for having a flop or a bad drama, but they think that even if a drama flops, it's because they have good resources. Do they really think the brands are blind? Some people have been struggling for so long, how come we haven't seen any commercials or variety shows yet?"
"Tian Yi has gone to the new music variety show, while some people are still at home picking their toes."
A person who hadn't spoken in a long time said, "I've recently changed careers. I'm not stealing teapots anymore, but eyeshadow from brand warehouses. It's all my fault that my fans couldn't buy them."
Netizens: "..."
That's enough.
#They're just someone's fan, what's it to you?#
"Hahahaha." Zhan Heng was in the car when he suddenly burst into a loud laugh, which was stopped by his manager's eyes.
“It’s really funny, but it’s not my fault.” Zhan Heng showed the screen to his agent, “Li Mobei sent it to the group.”
After filming wrapped on "Thousands of Mountains", the cast and crew created a separate group chat. Li Mobei made no attempt to hide his true self, constantly posting funny jokes in the group, showing none of the demeanor of a movie star.
Lin Yuan had only posted on Weibo for a short time when Li Mobei screenshotted it and shared it in the group chat.
Lin Yuan: "...Give me some face, okay?"
Li Mobei replied to him in a serious tone: "Please don't mind, I'm also your fan."
Lin Yuan: "?"
Hua Lin & Zhan Heng: "?"
Hua Lin: "...You're not being kind to my hair. I'm not like Lin Yuan, whose hair doesn't fall out."
Zhan Heng added, "Lin Yuan's hair doesn't fall out because he steals so many pots."
Hua Lin: "?"
What's the meaning?
...
After posting the Weibo post, Lin Yuan was unsurprisingly attacked by Xie Yu's fans again.
"I've already said it was my fault, what more do you want from me?"
New followers who followed him: "?"
Many of the new fans became fans of Lin Yuan because of "Heart's Desire", but the result was that Lin Yuan's style was completely different from what they had imagined.
Where is that gentle, wistful singer with a voice as soft as a feather on the stage of "Heart's Desire"?
What about Ji Feng, who brought tears to people's eyes in "Tomorrow's Tomorrow"?
Longtime fans commented, "You've been fooled."
"?"
"Sorry, this is Lin Yuan's normal style."
"?"
"For details, please see the kettle chapter / kindness chapter / chosen one chapter / hard work chapter. You can still become a fan after you've finished studying them all."
"?"
Lin Yuan himself: "?"
How could he not know he had so many chapters?
But... besides the four posts criticizing others, there were also very formal posts recommending the product.
In "Tomorrow's Tomorrow," there's a sickly young man carrying despair and revenge; in "Tomorrow's Star," there's the sweat and sparkling eyes; and more recently, in the mature "Heart's Desire."
In the blink of an eye, Lin Yuan on and off stage had completely different faces.
"Sorry, once you fall in love, there's no escaping it."
Lin Yuan remarked that this was the kind of domineering CEO talk.
But from Lin Yuan's own perspective, this video was also made with great care. Even he himself didn't remember that he had such a different face on stage.
In the eyes of fans, the person they love will always be shining brightly.
...
The theme song of "The Prosperous World" is called "Hot". The lyrics were written by director Jiao Le, and the music was composed by a well-known composer.
According to Jiao Le, there were two options for the song title at the time: one was "Hot" and the other was "Cold".
However, "The Prosperous World" is a story about family, country, and personal conflicts. There are too many cold and detached parts in the plot, so there is no need for the theme song to be even colder.
Although it was just recording the theme song, Lin Yuan met director Jiao Le at the recording site.
Compared to Qin Panyun, Jiao Le is a new generation in the film director circle. He is not old, only in his 30s, but his strength is widely recognized.
Before "The Prosperous World", Jiao Le had a movie called "Changchun", which was well received by both critics and box office. The movie had a cruel perspective, but Jiao Le did not make it too bitter. Instead, it was within the range that the public could accept.
It's cruel, but it's heartbreaking.
Lin Yuan had just watched that movie a while ago, but it wasn't until he received the job to sing the theme song for "The Prosperous World" that he realized "Changchun" and "The Prosperous World" were directed by the same person.
Jiao Le came here because he wanted to experience the atmosphere of Lin Yuan singing "Hot" live.
Jiao Le needed this song to meet his requirements.
Lin Yuan had already received the demo and could sing it. Jiao Le had also talked to him about the stories during the filming of the movie "Prosperous World," mainly to help Lin Yuan find some inspiration.
Jiao Le really liked Lin Yuan's part of "Heart's Desire," but didn't know if Lin Yuan could sing "Hot" well.
"What's there to worry about?" Qin Panyun completely disregarded Jiao Le's concerns. "Lin Yuan has excellent comprehension skills, far exceeding your expectations."
Jiao Le had previously interned in Qin Panyun's film crew, so she was inevitably a little surprised to hear Director Qin speak so highly of Lin Yuan.
But the more Qin Panyun described how amazing Lin Yuan was, the more unimaginable it became for him. If Qin Panyun had mentioned more of Lin Yuan's shortcomings, he would have been able to depict Lin Yuan's image. The more Qin Panyun praised him, the less he could understand him.
"Do you understand what I mean?" After explaining the plot, Jiao Le looked at Lin Yuan.
"Understood." Lin Yuan nodded.
"Do you really understand?" Jiao Le asked again.
"Understood." Lin Yuan had already expressed his intention to "director, when do you plan to let me sing?", so Jiao Le had no choice but to let him go.
Lin Yuan had already entered the recording studio and put on his headphones. Jiao Le saw that he closed his eyes first, and his face was expressionless.
Then, the moment he opened his eyes, the melody of "Hot" was already playing in Jiao Le's ears.
It's hard to describe how Lin Yuan looks when he sings. Jiao Le didn't know where he was looking, but he could tell that Lin Yuan was completely absorbed in his performance.
"It takes ten years to plant a single tree, which can support the sky."
"Ten years to save a heart, hearts linked together."
Jiao Le was suddenly stunned.
Lin Yuan was singing, and he couldn't make a sound, nor did he want to disturb him. But at this moment, Jiao Le's heart was screaming—the voice he had been waiting for, the one that could sing "Hot" well, was right here!
Even... the recording quality is better than the live performance.
Jiao Le had previously worried that the audio in the live music variety show might be heavily edited, but now Jiao Le realizes that "Heart's Desire" probably wasn't edited at all.
Lin Yuan's voice is very low in this song, even lower than in "Heart's Desire," but because he deliberately lowered it, the heaviness of his voice is even more prominent.
It's not a light, airy low, but a low that carries a story. Because of the fullness of emotion, when you hear this song, your mood isn't floating in mid-air, but rather heavy and weighty.
"A Prosperous World" is such a story.
People lost in the dark ages longed for the arrival of a prosperous world.
Will a prosperous world ever come? Nobody knows, and nobody can see it.
But they firmly believed it would come, even without warning, even in complete darkness.
Why do we firmly believe this?
Because human blood is warm, not cold.
This is the origin of the song title "Hot".
Lin Yuan's voice inherently carries a sense of story, and he must have understood the fragmentation of the film "The Prosperous World," which is reflected in the song "Hot" as the initial heaviness, the subsequent displacement, and the final glimmer of hope.
In terms of singing ability, Lin Yuan is definitely not the strongest singer Jiao Le has ever seen, but he is clearly the kind of singer who can make up for his singing ability with other advantages.
This is also a talent, a talent that is no less impressive than singing skills.
Often, for singers, singing ability isn't even the most important thing; memorability is.
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Author's Note: Update! [cheering emojis]
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