"Oh, Mr. Zhao, do you have any solution for the problems that Mammoth TV will face in the future?"
Zhao Xukun's understatement immediately piqued President Yang's interest.
Zhao Xukun had actually anticipated this problem a long time ago. He did not have the capital to compete with several large domestic live broadcast companies. He was not sure whether the system would help him with a lot of external funds at that time. So he asked the company's human resources department and agency department to work together a week ago to recruit the people on the list Zhao Xukun gave them into the company.
The next wave of live streaming traffic will be concentrated on the game Honor of Kings.
This afternoon, Zhao Xukun met with Zhang Hongfa, Chen Wang, and Jiang Haitao, and offered them high annual salaries to retain these talents so that they can help his Mammoth TV in the future.
In addition, Zhao Xukun also asked Minister He to sign several not very famous female anchors on Douyu, and also signed some well-known female anchors, who will be used one after another in time.
"Lao Yang, how can I tell whether a live streaming software is good or bad?"
Zhao Xukun took a sip of wine and asked.
"It depends on how many people download it and how big the user base is."
Yang Deyun blurted out.
“So what is the essence of live streaming?”
Zhao Xukun continued to ask.
“It depends on whether users like watching the live broadcast content!”
"As long as the anchor has excellent live streaming skills, he or she can attract fans."
"It's beneficial to the development of our Mammoth TV."
Zhao Xukun shook his head.
"Old Yang, you're only half right."
"The content of a live stream is certainly important. A live streamer with strong skills and innovative content can indeed attract fans. But if you look at the live streaming apps around us, you'll see how many streamers are using adult content. Is this a long-term solution? The crackdown on adult content in live streams in China hasn't been strong enough recently."
"Actually, the most important thing is whether we can capture the next wave of live streaming popularity and our company's flagship game. As long as we can capture the next wave of gaming and stand at the forefront, even pigs can be blown away."
"Are you worried that no one will download Mammoth TV to watch the live broadcast?"
In recent contacts and conversations with Zhao Xukun, Yang Deyun always heard from Zhao Xukun about the next wave of live broadcast popularity.
"Boss, are you really optimistic about the mobile game King of Glory?"
After Yang Deyun finished his last internal meeting at the company, he downloaded this game as soon as he had some free time. He tried it a few times and his first impression was that this game was far less fun than the current League of Legends.
He really couldn't understand why Zhao Xukun was so optimistic about this game. He believed that it would definitely replace the domestic computer game market in the future and create a new game market, the mobile game market.
"Old Yang, trust my intuition. My intuition has never been wrong."
"If Mammoth TV really wants to survive in the current domestic market, we still have to rely on this game for the first wave."
"As long as the flow of people increases, we don't have to worry about anything. The future will be an era where traffic is king."
Yang Deyun understood what Zhao Xukun said, but it was too risky to pin all of Mammoth TV's hopes on a future mobile game. Also, when would this mobile game become popular? If he had to wait another year or two, the initial investment cost would be too high.
"Mr. Zhao, isn't it too late to wait until this game's traffic period?"
"If Mammoth TV is filled with game streamers, and the entire app is dedicated to live gaming, viewers will inevitably get bored."
Yang Deyun adjusted his glasses frame and expressed his long-term perspective.
Several executives of Xingchen Entertainment Company surrounded Zhao Xukun, while the others formed a circle on their own. After listening to the conversation between President Yang and the boss, General Manager Shen couldn't help but interrupt.
"Mr. Zhao, what President Yang said is correct. If all the hosts were game streamers, the audience would probably get tired of it. Besides, many of the people watching live streams nowadays are quite old. Not everyone joins Mammoth TV just for gaming."
"I think we should also have our own company characteristics in it."
Zhao Xukun expressed his own views on these two issues.
"Old Yang, General Manager Shen, you are right."
"First, regarding the timing of the game's explosive growth, Lao Yang, I can tell you with certainty that in three to four months, around the Spring Festival this year, this game will become a huge hit across China, and Mammoth TV's growth will truly begin."
"Also, General Manager Shen, I've already thought about the question you raised. To be frank, all the live streaming software currently available in China is just a copycat, and the same is true for Mammoth TV. If Mammoth TV wants to survive in the early stages, we must poach talent from other major platforms and retain a small number of traffic first."
"Furthermore, in the early stages, Mammoth TV will not rely heavily on female anchors to sell sex and laughter to attract traffic like Douyu and others. Instead, it will still rely on entertainment anchors and game anchors to gain traffic."
"After accumulating a certain amount of traffic, in the mid-to-late stage, Mammoth TV will integrate with major online shopping platforms to conduct live streaming sales."
"Mammoth TV will continue to change with the changes in the domestic market, but the most fundamental thing that will not change is that it is still a live broadcast software."
Live streaming with goods is a new name, and several of their senior executives have never heard of it. However, according to Zhao Xukun's idea, selling goods in the live broadcast room is indeed a very novel thing, and he does have a lot of ideas in his mind.
"Boss, you are indeed very far-sighted and have a long-term vision."
"Come on, let's toast to the boss."
Deputy Manager Qiu, who was sitting nearby, stood up, picked up his glass, and clinked glasses with several senior executives of the company.
When toasting, Li Zefang looked at Zhao Xukun with a different expression. This young man was completely different from the one she first met.
“I wish Mammoth TV a huge success!”
Li Zefang said as he toasted.
"cheers!"
"cheers!"
Zhao Xukun smiled slightly and glanced at Li Zefang. The two did not talk much. After all, this was a public place. The other senior executives did not know about what happened between them. If we talk about the first person who knew Zhao Kunlu, it must be Li Zefang.
After the toast, in addition to rewarding the company's senior executives for their recent efforts, there was one more thing Zhao Xukun wanted to tell them.
"Yeah, right, a few of you."
"From today on, Miss Su Zixuan will officially join our Xingchen Entertainment family. Her position in the company will be my secretary."
Continue read on readnovelmtl.com
