So they are ready to wait for the Hexing rice to be put on the shelves and continue to rush to buy it.
Once the cycle was formed, it lasted for a long time without being interrupted.
Mr. Cheng of Jiayuexing Supermarket still asked his assistant to keep an eye on the sales of Hexing rice in Zhenxin Supermarket.
But this time, he knew that Hexing rice was selling very well without his assistant telling him.
Because Hexingmi has become a phenomenon.
Moreover, as a competitor, Jiayuexing Supermarket also specifically collects operating data from other major supermarkets.
Recently, Zhenxin Supermarket has been in the spotlight because of the incident with Xingmi.
As customer flow increased, Mr. Zhang acted decisively and took the opportunity to promote some products in other categories to attract consumers.
When consumers see discounts while buying Hexing rice, they can't help but buy some.
The Hexing rice was sold out, so the customers came here empty-handed. However, it was common for them to buy something else as they were already there.
Therefore, it can be said that driven by Hexing Rice, Zhenxin Supermarket’s daily sales have increased significantly.
Not only Jiayuexing, several other supermarkets are also observing and they all know that Zhenxin Supermarket is now the winner.
"Just because of that and Xingmi, can such an effect be achieved?" Mr. Zhang couldn't understand.
The assistant stood in front of Mr. Zhang and could not answer this question.
Because he didn't expect that He Xingmi could achieve such a level in such a short time.
This time, Mr. Cheng was indeed wrong.
The assistant couldn't help but secretly glance at Mr. Cheng.
Mr. Cheng was just talking to himself just now and didn't expect his assistant to give any answer.
"Mr. Cheng, the president wants you and the leaders of each department to gather in the conference room in fifteen minutes." The assistant said to Mr. Cheng.
"Did you say what it was about?" Mr. Cheng had a hunch that it was probably related to Zhenxin Supermarket and Hexing Rice.
If that's the case, I'm afraid he will be criticized.
But Mr. Cheng still couldn't help but hold on to a bit of luck.
"It seems to be related to Zhenxin Supermarket and Hexing Rice." The assistant ruthlessly shattered Mr. Cheng's hopes.
Mr. Cheng paused for a moment, looking depressed, before saying, "I see."
Mr. Cheng first sent his assistant out, then packed up and went to the meeting room.
Apart from their president, Mr. Cheng was the last one to arrive.
Originally, something was being discussed in the conference room, but as soon as President Cheng walked in, everyone stopped the discussion and greeted President Cheng politely.
Mr. Cheng nodded with a sullen face, suspecting that these people were just discussing the fact that he pushed Hexingmi out and ended up watching Zhenxin Supermarket make a lot of money.
"What were you talking about just now?" Mr. Cheng said with a wry smile.
"Haha, nothing much, just chatting." Vice President Liu said with a smile.
Jiayuexing is a family business. Originally, the old chairman was in charge. Later, the current president joined the company and gradually took over the company after careful training.
Now that President Tani Masao has entered his fifties, he has begun to train his son.
Nowadays, Gu Zhengfu's son is working in Jiayuexing supermarkets in various places, getting familiar with the conditions of each supermarket at the rate of one year in each store.
If nothing unexpected happens, I will be back next year and join the headquarters as an official senior executive.
Gu Zhengfu came in with a sullen face at this moment, and everyone stood up hurriedly.
"Sit down." Gu Zhengfu walked over and said casually.
But if he didn't sit down, no one would dare to sit down first.
It seemed that Gu Zhengfu was just saying it for show. He sat down first, and then the others sat down.
Mr. Cheng was feeling nervous and didn't dare to look at Gu Zhengfu at this moment.
At this time, Gu Zhengfu was heard saying: "I have suddenly called everyone to this meeting. I believe everyone has an idea in mind."
"Recently, Zhenxin Supermarket has been very popular, all because of Hexing Rice." Gu Zhengfu said in a deep voice, "Hexing Rice first became famous because of the slander against Lu Youxi. The media specifically reported positively on Lu Youxi's inspirational spirit of being admitted to Beijing University from a poor rural area, and how he did not forget his fellow villagers after he became a little successful, and led them to become rich together whenever he had the opportunity."
"Because the image was so positive, the Hexing rice, which was used as a tool to make money, also became famous."
"Furthermore, not long ago, the famous food critic Yang Dongrao personally praised the taste of Hexing rice, which led to a surge in the popularity of Hexing rice."
"At present, Dongshenglai and Zhenxin Supermarket are the only two channels that sell Hexing rice." Gu Zhengfu said in a deep voice, "Dongshenglai is okay because it is a high-end hotel with a relatively small number of customers. Most people will not go to Dongshenglai just to eat Hexing rice."
“However, Zhenxin Supermarket took advantage of the fame of Hexing Rice and held a big promotion. Not only Hexing Rice, but also other product categories made huge profits even with discounts,” Gu Zhengfu said in a deep voice, “Zhenxin Supermarket can be said to be the biggest winner this time.”
"A colleague of mine went to see it and found that the number of customers at Zhenxin Supermarket is twice that of ours every day!" said Gu Zhengfu. "When Hexing rice first became famous, some customers asked if we had Hexing rice for sale in our supermarket."
"After Yang Dongrao's recommendation, more people came to our supermarket to ask about Hexing rice," said Gu Zhengfu. "This is not just the case in the stores in the capital, but also in stores across the country."
"Consumers came to the grain and oil area excitedly, but couldn't find Hexing rice. They asked the shopping guide, but found out that our supermarket didn't have it, so they left empty-handed again."
Gu Zhengfu tapped the table with his fingers. "I want to ask the person in charge of supermarket promotions. Since our supermarket doesn't sell Hexing rice, but has already attracted consumers to come to our store with Hexing rice, why haven't you followed suit with promotional offers for other products? Consumers are coming, but you let them leave empty-handed without any attraction."
"The sales of other categories of products in the supermarket have not increased at all! Consumers come in empty-handed and leave empty-handed." Gu Zhengfu raised his voice, "But look at Zhenxin Supermarket! Hexing rice is selling well, so they should quickly organize promotions and discounts for other categories and increase their sales."
“Even if Hexing rice is out of stock, consumers who enter Zhenxin Supermarket will not leave empty-handed.”
"So, those of you who are responsible for product promotions, what's going on with you?" asked Gu Zhengfu.
Mr. Cheng didn't dare to breathe a word, but he breathed a sigh of relief.
At least he is not held accountable now.
At least it wasn't just his own fault.
The colleagues in charge of product promotions also failed to follow up in a timely manner.
(End of this chapter)