Chapter 477: Trying to throw dirty water, the whole network mocks (Part 1)
City A, Cao family villa.
Yu Shangmei had a good sleep and was awakened by her biological clock.
She went downstairs to have breakfast as usual and called her personal beautician.
After breakfast, the beautician arrived.
Then, I went upstairs for maintenance and took an essential oil bath.
Finally, I changed clothes, put on makeup, and went to work.
As soon as she entered the office, she heard the secretary's panicked voice:
"Mr. Wu! You can't go in!"
"Get out of here!" The man's voice was as loud as a bell, full of momentum.
The next second, the office door was pushed open without being knocked.
Yu Shangmei raised her eyes coldly: "Boss Wu, you're so arrogant, you're showing off in front of me?"
"Oh, showing off? I'm not as boring as you think!" The man sneered, his expression grim and cold in his black suit.
"So what are you doing? Barging into my office so early in the morning and making a scene?"
"Mr. Yu, please take a look at the time now. It's almost time for lunch, and it's still so early?" The man looked sarcastic.
Yu Shangmei's eyes flickered. She usually came to the company at this time, and the board of directors didn't say anything. Anyway, she ran Caoji very well and gave them a lot of dividends every year. Why today...
The woman's brows tightened: "What happened?"
Seeing that she was completely clueless, Director Wu's rage intensified. "Just take a look at the news online! We've brought shame all over Linhuai, and Cao's has been laughed at by catering companies across the country. Do you know how much of a loss this is for the brand? And how badly it affects Cao's reputation? Oh, I forgot, you don't know anything at all. Being a CEO really has it so easy!"
Yu Shangmei was stunned by the other party's continuous bombardment and roar.
What shame? What a joke?
Wait…news on the internet?
She immediately took out her mobile phone and checked the catering enterprise group. There were already 99+ messages and the chat history started from yesterday.
I opened the app again to check today's news, and the headline was covered with a bright black title:
Opening on the same day, Jiang Ji became a huge hit, while Cao Ji next door was ignored. Is this the rise of a new force? Or is it the decline of a long-established restaurant?
Yu Shangmei's heart skipped a beat.
However, there is something even more shameful than this.
A Weibo user who is known as the "world's number one detective" has sorted out the whole cause and effect, and was even ridiculed and became a hot topic in City A.
Initially, several media outlets issued press releases yesterday evening regarding the opening of Cao Ji's Linhuai branch.
Reports like this usually brag about how good the store's business is, how full it is, how high the customer reviews are, and then include a few pictures to support the facts.
Everyone just glanced at it and understood the routine.
It shouldn't have gotten to this point, but who would have thought that one of the reports would actually slander Jiang?
First of all, Jiang Ji is cheating and relying on the gimmick of being an Internet celebrity store, but in fact, they just hired people to queue up.
Fifty yuan a day, meals included.
Said it as if it were true.
Coupled with a few seemingly true chat screenshots, it seems to be confirmed.
He then went on to say that Jiang Ji’s previous popularity was all due to marketing.
To prove this point, the report included a photo of a middle-aged man in a coat.
It was introduced that this person was named Wu Qian and was the head of an internet celebrity incubation agency. He had close contacts with Jiang Da's family and participated in the marketing of Jiangji Pancakes, which became popular.
The entire report is 3,000 words long. It first praises Cao Ji for its years of craftsmanship and down-to-earth approach to food production. The exaggeration is not exaggerated, and the words give people a sense of fairness and neutrality. However, if you look closely, you will find hidden guidance and subtle bias in it.
What follows is the "large-scale revelation of the Jiangji explosion of popularity", which is told in a very detailed and concise manner, with some key points giving some mysterious and wonderful hints.
The whole article is obviously written by a veteran who knows how to attract attention and win the public’s attention.
Overnight, it was forwarded tens of thousands of times.
Jiang Ji’s fans naturally saw it too. What’s going on now?
Immediately responded in the super chat——
[Where did this Sima thing come from? Has Jiang Ji become so popular that everyone wants to take advantage of its popularity? Congratulations!]
[I was there yesterday. Um, I'll go ask Uncle Jiang for fifty yuan a day tomorrow.]
[I don't want any reward, just a meal from Uncle Jiang will do.]
【Let’s ask for food together.】
【I'm asking for food.】
…
[It's already 2005, and there are still people who don't know that Wu Qian is Chen Xing's agent?]
[I checked and found that Xingyue Entertainment's main business is currently artist packaging. They only have two contracts under their name, both signed by individuals, and do not operate any external packaging and promotion business.]
[It's really fun to spread rumors nowadays. They're a mixture of truth and lies, and the rest is all made up.]
[Wow! Xingyue Agency, do you mean Jiang Chenxing and Jiang Fuyue? Uh, my focus might be a little off.]
[After Uncle Jiang and Aunt Han, the fairy couple, now there's Xingyue, the fairy brother and sister. So what kind of auspicious place is the Jiang family? Can I stay in for a couple of days and get some good luck?]
Sisters! Unite and expose this unscrupulous media outlet called 'Linhuai Jianghu Shi'! Their public accounts should also be thoroughly investigated!
【Reported.】
[Same as reporting.]
【Jiangji girls, go for it! 】
…
What will happen if an 18th-tier media outlet that has no fan base and previously relied on large-scale headlines to attract clicks faces a group of passionate and angry fans?
Certified accounts such as Tik Tok, Weibo, Toutiao, Man Shou, Yi Dian, etc. received a large number of reports and complaints in a short period of time.
These complaints and reports are not random. Fans have found a lot of illegal content in previous tweets, and even some large-scale pornographic advertisements.
For a news media, even a random bit of information can be fatal, let alone multiple times and large quantities. It can be said to be unscrupulous and rampant to the extreme.
The operation team of "Linhuai Jianghu Affairs" was dumbfounded.
In half a day, all accounts were cancelled and three years of hard work were wasted.
"What the hell happened?!" The operations manager was furious and ranted in the office, "Check it out!"
This search led to the content group.
"What report?"
"It's just... an article... by Heijiang Ji."
The operations manager nearly fainted after hearing this: "How dare you criticize Jiang Ji?! The city government is now vigorously promoting the internet celebrity economy to boost tourism in the city. Jiang Ji is the first example. How dare you criticize it?! Are you tired of living like this?"
"Ah? The city government has spoken? This...we don't know either!"
If I had known, I would never have dared to write this.
To put it bluntly, on the one hand, they benefited from Liu Shanhua, so they must promote Cao Ji and crush Jiang Ji; on the other hand, they also wanted to do things a little more out of the ordinary to attract public attention, commonly known as attracting attention.
Who knew they would go too far.
"So what should we do now? It's already trending..."
"I just checked out Jiangji's chat room and saw the fans were going crazy, saying they were going to fight us to the bitter end."
"Look! Jiangji has issued a statement!"
The content is very simple, less than 300 words in total, but the position and attitude are expressed very clearly.
They denied hiring people to queue up, denied that the popularity of Jiangji Pancakes was marketing, and said they would take legal action against the media that spread rumors.
Fans cheered and expressed their support.
"What should we do? He's going to sue us!"
The supervisor stroked his chin and pondered for a moment: "Now we can only sacrifice the car to save the king."
"Abandon the car?"
Where did the car come from?
How to abandon?
Supervisor: "Your content team should immediately draft a statement placing all the blame on Cao Ji. Don't be so subtle; just say we took money from them to spread rumors about Jiang Ji, attempting to achieve publicity by simultaneously praising and criticizing them. We now deeply recognize our mistakes and express our profound apologies to Jiang Ji. That's basically it."
"But... this would expose our partner, and no one would believe us anymore..."
"At this critical moment of life and death, who cares about so many things? If you want to have a future, the prerequisite is to survive first, understand?!"
What is a Cao Ji?
Just abandon it when necessary. What's there to worry about?
At ten o'clock in the morning, "Linhuai Jianghu Affairs" responded through the "Linhuai Daily", exposing the inside story that Cao Ji paid money to bribe black people and attempted to throw dirty water on Jiang Ji.
In order to prove that they were not lying, they also made public the chat records between a reporter and Liu Shanhua, the manager of Cao Ji Xindian.
Where should we start praising Cao Ji, and what are the precautions? What "black material" can Jiang Ji use, and how can we exaggerate it? How much is the deposit to be paid first, and how much is the final payment?
All chat details are made public.
For a time, Cao Ji was ridiculed and became a hot topic...
First update, 3,000 words.
Second update, 12 o'clock.
(End of this chapter)
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