It has to be said that there are many ingredients that are highly praised, even ones that could land you in jail, such as elephant trunks, bear paws, and monkey brains. Su Qingluan has also tried them by chance. Her evaluation is that they are not as delicious as pig snouts, pig trotters, and pig brains.
Her master once told her: If those so-called "wild game" were really so delicious, they would have been domesticated by people long ago, especially the descendants of Yan and Huang, who depend on food for their daily lives, and then become dishes.
For example, crustaceans such as crayfish and crabs are, frankly speaking, very troublesome to eat, and if you eat ten kilograms, probably more than five kilograms will be shells.
Such troublesome and "uneconomical" ingredients, simply because they are delicious, still have countless diners tirelessly figuring out how to eat them - steamed, mashed with garlic, pickled raw...
So if those "delicacies from mountains and seas" are really that delicious, why wouldn't humans raise them?
It’s still not delicious enough!
However, because they are rare enough and even prohibited to be eaten, when you are able to serve these "ingredients" as a dish, it seems that you have won some kind of "privilege".
This is also the reason why, from ancient times to the present, there are many dishes that are obviously unpalatable, but people always flock to them.
What they eat is not the food, but the status, the privilege, and the symbol.
Therefore, Su Qingluan was certain that Aunt Zhang would not be angry about "having to wait a year to eat the 'Four Seasons' series again". Instead, she would think that since her mistress had eaten the only "limited edition", wouldn't it be "unique"?
As expected, Su Qingluan's words not only did not disappoint Zhang Ma, but instead brought a hint of smile to her face: "So the 'Four Seasons' jam is so hard to come by."
"Oh, that's right," Su Qingluan said with an exaggerated wink. "Originally, making this jam is quite complicated. Even if everyone we can get involved works together, using the 'four seasons' method, we can only make about a hundred sets. So, it's just a way to please the rich and powerful. No one has turned this jam into an industry."
Although it is true that no one makes jam in this small town, it is not about the output at all - according to the amount of wild fruits in the mountains and forests near Huaxi Village, large quantities of jam can naturally be made.
However, because the jam production process itself is complicated and a large amount of sugar must be added to keep it fresh, the cost is not low, so it is not a food that ordinary people can afford.
Therefore, Su Qingluan simply took this "unaffordable" situation to the extreme and planned to turn the fruit jam in Huaxi Village into a "luxury product" exclusively for wealthy people who had money but nowhere to spend it.
Although "luxury goods" are superficially the "cultural heritage of a brand", to put it bluntly, in a sense, they mean "providing services and goods only to specific customers."
Su Qingluan, a commoner in both her past and present lives, didn't understand or comprehend those so-called "luxury goods." In her opinion, those "luxury goods" were inferior to mid-range brands in terms of durability and aesthetics, and some were priced "at exorbitant prices."
Although Su Qingluan herself is a pragmatist and thinks that spending 5,000 yuan on steel wool or 300 yuan on paper cups is simply too much money, this does not stop her from turning her ordinary jam into a "luxury jam", allowing the money of those rich people to flow into her pockets and the pockets of her fellow villagers.
In this case, Su Qingluan’s jam must have “style”.
In a sense, the first element of having "style" is that it cannot be everywhere and become a common fast-moving consumer product.
It must be niche enough and have a certain degree of irreplaceability.
Su Qingluan has absolute confidence that the taste of the jam is "irreplaceable", so what remains is to make these ordinary jams "extraordinary" through various packaging.
The first step is to make them rare enough.
"Auntie Zhang, you don't know this. This wild fruit is originally ordinary, but it has absorbed the spiritual energy of heaven and earth." Su Qingluan pointed outside. "Although we are far away from the capital, and even the provincial capital, we have beautiful mountains and clear waters and spiritual energy. The wild fruits here are so juicy and translucent!"
As she spoke, Su Qingluan used extremely exaggerated adjectives to describe the preparation of these four small portions of fruit jam, from the strict selection of the raw fruits in terms of maturity, color, and size, to the addition of complex seasonings later - of course, she did not mention the specific types and proportions - in short, she described every step as "careful selection", choosing the best from the best.
Aunt Zhang listened to Su Qingluan's eloquent speech without getting offended. She just smiled and said, "It seems that this jam is really hard to make and is worth a fortune."
Seeing Zhang Ma's proud expression, Su Qingluan thought to herself: Well, she's been fooled.
Continue read on readnovelmtl.com
