Chapter 12 Marketing
Hu Xiner made a lot of money from selling portraits, and also randomly gave away a lot of small pictures of Mu Qing to increase his fame and promote consumption.
After the fifth person bought some pork, the customers after him started to lose interest.
Seeing this, Li Sangui pulled Hu Xin'er aside and said, "Your method doesn't work. Look, they don't want to buy it anymore."
The group of women were aware of their own financial resources and knew that they could not come out on top, so they simply gave up fighting for the one with the most.
After the fifth portrait was given away, the number of people buying meat decreased by half. A group of women gathered around the stall to admire Mu Qing's appearance. Li Sangui complained, "Look, they're refusing to leave and affecting my business."
Hu Xiner glared, "That's not the case!"
She quietly pulled Li Sangui's sleeve and said, "I would like to call these people the atmosphere group."
Li Sangui didn't understand and curled his lips.
"You don't understand, do you?" Hu Xin'er said proudly. "People tend to follow the crowd. There are so many people gathered here, and passersby will want to come over and take a look. How do you know that these passersby won't be tempted to buy a pound of meat to take home for a snack?"
Li Sangui was half-believing and half-doubting. Most of the passers-by came to watch the fun, marveled at Mu Qing's appearance, and then turned and left. Only a few stayed to buy meat.
Hu Xiner saw his disappointed look and felt funny in her heart: before she came up with this idea, there weren’t so many people buying pork, so why is he getting anxious now?
"Okay, okay, I'm scared of you. Watch me!" She stood on tiptoe and patted Li Sangui's shoulder. Needless to say, this posture was weird and awkward.
"Goodbye, sisters!" Hu Xiner left Li Sangui and walked back to the stall.
No one came forward to buy pork, and Mu Qing became idle. He held a sharp knife in his hand, lowered his head slightly, and no one knew what he was thinking.
Hu Xiner walked back and said, "In order to give back to new and old customers, my boss decided to hold a promotion called a lucky draw."
Everyone was intrigued by her and looked in her direction.
Hu Xiner found a wooden box in the shop, and tore a piece of paper into pieces on the spot. She picked up a pen and wrote numbers on each piece of paper, ranging from one to four.
One of them had five sheets, two had ten sheets, three had fifteen sheets, four had twenty sheets, and there were also a lot of blank papers. They were all thrown into the box, shaken evenly, and then covered with a black cloth.
Everyone watched her struggling, not knowing why, and became more and more curious. Passersby couldn't help but stop and watch for a while, wanting to see what new tricks the little girl had.
After setting up the lottery box, Hu Xin'er clapped her hands and said, "The lottery promotion begins now. For every pound of pork you buy, you can draw a lottery ticket from the lottery box."
"The first prize winner will receive a small picture of Mu Qing, the second prize winner will receive one ounce of lard, the third prize winner will receive one ounce of pork belly, and the fourth prize winner will receive a rib. The blank prize is a participation prize. Depending on my boss's mood, he will randomly give away a pork bone for stewing."
There were nearly three hundred small pieces of paper in the box, but only fifty of them were worth prizes. However, it was enough to drive people crazy, after all, there were five small pictures of Mu Qing in it.
Even Li Sangui's eyes showed enthusiasm. Of course, it was because he saw how booming his business was today. The pig was not big, and after removing the bones, there were only more than 200 pounds of meat left. Judging from the looks of those women, they would not give up until all the lottery tickets were drawn.
However, he pulled Hu Xin'er aside and said, "After the five first-prize tickets are drawn, I'm afraid they will quit again."
Hu Xiner seemed to have thought of this possibility a long time ago. She raised her eyebrows and smiled, then turned her palm over and a piece of paper with the number "one" written on it lay obediently in her hand.
Li Sangui was stunned. "You!"
Hu Xin'er patted his arm and said, "This is what we call a marketing tactic."
People of this era have really not seen much of the world. The simplest marketing methods have already fascinated them, and everyone thinks that they are the luckiest one.
As early as yesterday, Li Sangui had already seen a new way of selling pork, but he didn't expect that today would be even more shocking.
A whole pig was sold out before noon thanks to Hu Xiner's lottery box.
In the end, Hu Xiner took the opportunity to put the last first prize into the box, but it was taken away by a pretty girl.
After sending out the last small picture sticker, Hu Xiner put down her pen and stood up from the table. "We're closing, closing. Customers who didn't buy anything, please come early tomorrow." She winked at the disappointed girls.
Even though the girls were disappointed, they couldn't get angry seeing her like this. Besides, Mu Qing didn't like arrogant and domineering girls.
I could only look at Mu Qing packing up the stall with reluctance. His slender hands clutching the rag to wipe the chopping board made me feel it was a waste of resources.
The eyes of a group of little girls were filled with heartache. Their brother was originally a fairy in heaven, but he fell into the mortal world to experience hardships. They had to work harder to help their brother soar into the sky.
Mu Qing shuddered at the look in his eyes, while Hu Xiner was very satisfied. She finally felt a bit like the star-chasing people of later generations. Her efforts were not in vain. Mu Qing would definitely become famous all over the country.
The girls who had bought the pork seemed to be preparing to see Mu Qing off before dispersing. At this moment, a scream was heard, "Li Sangui, you are holding my family hostage. Do you want to see the authorities?"
Seeing this, the group of girls who came to see Mu Qing didn't want to leave anymore. Did Li Sangui hold someone from the Luo family hostage?
Could it be...
Yes, Hu Xiner had said long ago that Mu Qing was like a dragon trapped in shallow water and would have to leave here sooner or later.
So, he is actually from the Luo family?
At this moment, a group of girls had already made way for them, and Luo Yan passed through the middle of the road unimpeded. "Li Sangui, what on earth do you want to do by holding my second son hostage?"
Yesterday, he teamed up with Hu Xin'er to trick Luo Yan, so he naturally knew that the couple had no affection for Luo Yan. "Who is holding your second son hostage? Your idiot killed my piglet. Until you pay me back, your boy will have to work for me here to pay back the debt."
Luo Yan wanted to take Mu Qing away with her whole heart. If a nobleman took a fancy to his looks, he would be willing to pay her a hundred or a thousand taels of silver, not to mention ten. A single hair of the nobleman's money would be thicker than the waists of these people.
But she has not even made contact with the noble man yet, and she has to spend ten taels of silver first. How can Luo Yan be willing to do that?
No one knew what was wrong with her, but she quickly walked around Li Sangui and Hu Xin'er, walked to the back of the stall, and grabbed Mu Qing's hand, "Second son, let's go!"
Mu Qing was not used to being touched. After struggling for a few times, he finally freed his hand.
Luo Yan then realized that the oil from Mu Qing's hands had rubbed onto her hands and sleeves. Disgust was evident on her face. "Second son, what do you want to do? Hurry and go home with your sister!"
"Tsk, tsk, tsk!" Li Sangui raised his hands and clapped his hands. "I've seen shameless people before, but I've never seen anyone this shameless!"
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