In fact, Lei Zi was not going to visit friends tonight, but stayed in the hotel and did not go out.
Because Xu Fei suggested to minimize the risk of exposure before confirming cooperation with An Group.
Xu Fei, who was in charge of branding and public relations, was very clear that if Lei Zi and Qin Ran were photographed having dinner together, some people would definitely interpret it as the two companies intending to cooperate.
Although the two companies do have intentions in this regard.
But as long as the cooperation agreement is not signed, it is not considered real cooperation.
Moreover, even if Xiaomi Home Appliances asks Anshi Group to produce the products for it, it is not appropriate to make it public.
This is not good news for Xiaomi's customers.
Some people will use this as an excuse to spread bad rumors.
Doesn’t Xiaomi have the ability to produce home appliances?
Even if you want to find a contract manufacturer, why not look for someone else?
An Group’s shares have been suspended, and it’s possible that they will be delisted and go bankrupt one day.
If there is a problem with the home appliance, who will you turn to for after-sales service? Will there be a lot of disputes?
So whether you succeed or not, you must avoid this situation from happening.
Xu Fei had a good impression after visiting the An Group's factory.
The process equipment is very advanced and the quality is beyond reproach.
When she was young, her home had many electrical appliances produced by An Group.
Some home appliances are still in use today. Although the styles are a bit old, they are still easy to use and have no problems.
On the contrary, the products I bought in recent years look very nice, have a lot of functions, and are said to be very advanced, but they break down after a short period of use.
On the surface it looks like progress, but in reality it isn't.
If Xiaomi wants to continue to grow, quality must be guaranteed.
Apart from other things, the quality of An Group's electrical products is much better than that of its peers.
The reason why Xu Fei was willing to come instead of rejecting it immediately was because he had feelings for the An Group.
The business world is not all intrigue.
An Group’s home appliances have accompanied the growth of two generations.
Otherwise, with the current reputation of the An Group, Xu Fei would never think of cooperating with the An Group.
Of course, doing business cannot rely solely on feelings.
Now that the order is in Xiaomi's hands, Xiaomi has the initiative.
Nowadays, the home appliance market is becoming more and more competitive, and people are lining up to do OEM for Xiaomi home appliances.
An Group was not a good choice, but Xu Fei still came.
Big risks also mean big returns.
After the An Group encountered trouble, most of its original customers were gone.
Investors’ money was wasted, and ordinary people dared not buy electrical appliances from An Group.
Some supermarkets have removed products from their shelves.
Negotiating with the An Group at this time can get the best conditions.
The main reason was that Lei Zi insisted on coming to take a look.
Whether it is worth cooperating or not, you have to watch it to know.
However, the current situation of An Group is much better than she expected.
Xu Fei felt that there was still possibility of cooperation.
Of course, she would only tell Lei Zi all this and would not tell Qin Ran for the time being.
We also need to go and see the chip base first.
Xu Fei also values An Group's chip technology.
The electrical appliance factory was a pleasant surprise.
In fact, the real purpose of the two coming here was also the chip base, but Qin Ran didn't know this yet.
Xiaomi has made a name for itself very early on.
But after a few years, it has stagnated.
In the past two years, Lei Zi has always wanted to do one thing, which is to independently develop chips.
As long as it succeeds, Xiaomi will become the fourth technology company in the world to have the independent research and development capabilities of both terminals and chips.
China has always been stuck in the chip field.
Lei Zi never forgets his goal, which is to surpass Guoguo.
Chip technology is undoubtedly the most important link.
Lei Zi came here with some hope this time.
I don’t ask for help to directly break through the technical bottleneck, as long as I can speed up the development of chips.
Xiaomi plans to build a mobile phone equipped with its own chip within two years.
Lei Zi has this confidence, but he feels that two years is still too long.
He had been looking for a way to speed things up, and Kieran's words gave him hope.
So he traveled thousands of miles to Zhonghai.
Xiaomi home appliances are an important part of the Xiaomi ecological chain, but the most important and fundamental one is the Xiaomi mobile phone.
On this point, Lei Zi is still very clear-headed.
The popularity of Xiaomi home appliances cannot bring Xiaomi to higher heights.
Lei Zi hopes that Xiaomi can go global and have the same influence as fruits.
Home appliances basically can't do this.
It’s too late to start, and reverse output is too difficult!
Mobile phone products are more suitable for opening up overseas markets.
Xiaomi officially entered India this year, and the new models are very popular!
It is expected to break into the top five best-selling models in the next quarter.
This gives Lei Zi more confidence to rush into the global market.
However, Lei Zi still hopes to develop chips as soon as possible so that the pace of expansion can be further expanded.
The two discussed a lot.
Xu Fei also suggested whether the electrical appliances supplied by An Group could be sold to overseas markets first.
After all, An Group’s reputation in the country is really not very good now.
The Internet has a short memory, so let’s wait until the storm subsides.
Products with high cost-effectiveness, good quality and low price are very popular in India.
The An Group’s warehouse has a backlog of electrical appliances, which can be used to try to open up India’s home appliance market.
In the past, An Group’s electrical appliances were sold to many countries, and they were very familiar with the quality standards of each region.
Xu Fei's words showed that she was actually inclined to cooperate with the An Group.
And after careful consideration, we found different directions for future sales channels.
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