Chapter 97 But It Didn’t



After cutting the ribbon in such a simple way, Han Chudong turned around and told the shop assistants to be more serious, took out folded red envelopes from his pocket and distributed them to them.

Each red envelope contained fifty US dollars. There were six people in total, including the store manager. Among them were a black man and a white man. They all trained for about half a month, and the red envelopes were a small reward.

More than 40 customers who had been waiting for a long time suddenly rushed into the store and went straight to the brand-name electrical appliances with the words "Limited Time Promotion" written on them.

Compared with American domestic brands, Japanese home appliances are now more popular and their prices are relatively lower.

Most of Baofeng Electric's Japanese products come from a Chinese buyer, who purchases various home appliances from there and then resells them to stores in need.

Information exchange is still inconvenient. There are businessmen like this everywhere. A few days ago, someone found Han Chudong and wanted to buy his toys for sale. Unfortunately, the agency rights had already been sold, so he had to give up.

When the No. 1 store opened, Han Chudong personally held a loudspeaker to attract passers-by.

Now there is no need to do that. The store clerk will record the promotional slogans and put them on a speaker at the door to play them in a loop.

There are one or two models of each type of electrical appliance on sale at a special price, which are often low- to mid-end brands with lower purchase prices and larger profit margins.

Some customers have quickly selected their products and have started to pay. Many passers-by are attracted by the scene and have walked into the store one after another. They think that an electrical appliance mall with a wide variety of products is quite interesting. They walk around and take a look, and even vacuum cleaners and lawn mowers can be bought.

Mr. Joe Austin stood beside Han Chudong, secretly observing the expression on his face.

This young Chinese boss appears to be much more mature than his actual age. To be honest, Mr. Austin is actually a little in awe of him.

It has nothing to do with how much money he has. The main thing is that Han Chudong is too calm. He can always make the most appropriate decision and his attitude is always firm.

This made it impossible for Joe Austin to refute any decision made by Han Chudong, and there seemed to be no need to refute it. It seemed that there was a kind of magic that made people believe in him involuntarily.

Normally, they would carry out whatever the boss said according to Han Chudong's ideas.

When they were first recruited, Mr. Austin and others thought that they could finally experience the happiness of being a company executive.

But it didn’t.

This group of people were all suppressed by the small Chinese boss.

Apart from daily management, there is almost no need for others to worry about the specific business aspects. Han Chudong has taken care of the long-term planning, personnel arrangements, etc.

Take Mr. Austin for example. His most important task in the near future is to keep an eye on the employees of each chain store and make sure they don't be lazy or slack off. Accounting issues are managed by an independent financial department, which counts sales and cash inflows and outflows every day. It has nothing to do with Joe Austin.

The white managers don't have much power at all, so they naturally won't take over.

Han Chudong felt that he was not very good at management, so he considered more issues than other bosses and paid more attention to the distribution of management rights.

The idea is correct.

The two companies were just starting out and there were too few people in the management team. If anyone had bad intentions, the safety of funds would be difficult to guarantee. It was not the time to delegate power, but it also meant that he had to handle more matters personally.

It seems that he does have some talent in management. At least he is not so stupid as to trust anyone rashly.

Seeing that customers kept asking about the specific performance parameters of the products, Han Chudong said, "Qiao, change the product labels as soon as possible. Don't just write the name and price. Write down the product's performance and power consumption data, such as refrigerator capacity, power consumption, shell material, etc. Try to be as detailed as possible so that you don't have to ask the clerk. Give a brief description of each product."

"I understand. I'll change it later."

After Mr. Joe Austin finished speaking, he asked, "Last time you said that the stores you open in the future will only be bigger. So, will the number of small retail stores of two to three thousand square feet continue to increase?"

"It depends on the specific situation, but it should be like this. If consumers know where there is an electrical appliance store with a full range of products and relatively cheap prices, I believe they will be willing to make a special trip to buy them, which will make management easier."

Han Chudong was still weak and worried that someone would steal his entrepreneurial ideas, so he didn't explain them in detail.

His idea is to open Baofeng Electric Appliances stores in busy downtown areas across the country, so that people can come to his own electrical appliance stores to have a look while shopping in the malls, which is the same sales strategy used by companies such as Best Buy.

Since there are ready-made models to learn from, there is no need to mess around on your own. Those models can help companies grow, so there must be something good about them.

Han Chudong is not so arrogant as to think that he can find another way.

Before starting a business, you don’t have many chips to use. The threshold of home appliance malls is lower than that of supermarkets, and the market size is relatively small.

He has no intention of moving towards the chain convenience store model of Walmart, Carrefour and other such companies. If he wants to get a piece of the pie, he should just seize the time to make quick money from other places and then invest in these companies with excellent development prospects.

Consider it from another perspective.

There is no wrong version in the 1619 book forum!

Currently, in the time it takes Walmart to open a new store, Han Chudong may open five or ten Baofeng Electric Appliances stores because the latter is easier to operate.

Once the company has grown in scale, if I sell it, I might be able to acquire half of Walmart's shares, which is definitely much easier than developing into the supermarket field on my own.

I read in the newspaper that Wal-Mart, which has been listed on the stock market for a long time, currently has only more than 40 stores.

The profit in the first two quarters of this year was only over 5 million US dollars. Too much money was spent on expansion and operations, and the performance after listing was average.

If you really want to invest in it, there will be plenty of opportunities. There are investment opportunities everywhere, which will dazzle you.

Han Chudong was lost for a while, but later he realized one thing - he would never be able to earn all the money in the world.

So stay calm and take things one step at a time.

If you only value money itself, life would be so boring.

He often met with Joe Austin and communicated with him. From the third store to the eighth store today, Han Chudong would be present in person and gradually became a little numb to it.

Without further ado, after talking to the Los Angeles Daily News reporter for a while, he drove away alone.

On average, Mango Toys Company can bring him a profit of 40,000 US dollars a day recently, and several Baofeng Electric Appliances can also bring him 3,000 to 4,000 US dollars, not to mention the income from Fisher-Price Toys and Erhe Toy Co., Ltd.

Han Chudong attaches great importance to the next profit growth point. He plans to make dry batteries for testing today.

Several Caltech students have already prepared raw materials such as zinc, manganese dioxide, sodium hydroxide, potassium hydroxide, etc. in a Chinatown warehouse, and some are making carbon rods by hand.

According to the chemical formula for which the invention patent has been submitted, all they need to do is select the material ratio and formulate the production process...


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